DigiLabs Leading Photo Publishing Solutions DigiLabs Leading Photo - - PowerPoint PPT Presentation
Powering an Image Driven World with DigiLabs Leading Photo Publishing Solutions DigiLabs Leading Photo Publishing Solutions who is it for? Are you a Printer? Printer? Professional Photo Lab? Retailer? Retailer? If yes, you can benefit from the
Powering an Image Driven World
with
Are you a
Printer? Printer? Professional Photo Lab? Retailer? Retailer?
If yes, you can benefit from the fast‐growing, profitable market of Personalized Photo Product!
DigiLabs Remote Solutions DigiLabs Retail Solutions DigiLabs Remote Solutions
Private‐labeled, customized photo creativity software distributed free and unlimited
DigiLabs Retail Solutions
In‐Store and Home‐to‐Store photo creativity solutions for today’s Retailers
DigiLabs value proposition
As the leading provider of custom photo creativity software and services, DigiLabs helps Retailers, Labs, Commercial Printers and Quick Printers offer a wide array of photo‐rich products in a fast‐growing, profitable market. DigiLabs software is private‐labeled, customized, easy‐to‐use and feature‐rich, and it runs on multiple platforms (PC and MAC) Self contained with more than 25 user interface languages and runs on multiple platforms (PC and MAC). Self‐contained with more than 25 user interface languages and supporting any font in any language, the software is functional for global users. DigiLabs software is available with a number of advanced marketing tools to assist licensees with their business growth and continued success – these consist of tools for viral marketing, one‐to‐one marketing and self‐publishing. DigiLabs offers modular solutions and flexible business models allowing licensees to use their own back‐
cloud‐based customization platform enabling licensees to customize, modify, test and publish software on their own. This cloud‐based platform handles end‐to‐end automatic updates of the software. DigiLabs back‐ end strategy makes automated production workflow possible delivering cost efficiency, faster turnaround and minimized production errors Finally based on superior technologies of Server‐Free Architecture and and minimized production errors. Finally, based on superior technologies of Server‐Free Architecture and Multi‐layered PDF output, DigiLabs delivers workflow efficiency and highest print quality. DigiLabs home and retail solutions do not require a server component thereby optimizing efficiency and scale, and minimizing cost and risk. DigiLabs software produces an optimized, vector PDF that is managed for color, font and resolution.
the opportunity
58 Million U.S. Households Own Digital Cameras and Have Internet Connections
Only 10% of the 58 million households have made online purchases of personalized photo merchandise (photobooks, cards, calendars)
10% Penetration Rate –
Film / Chemistry
Digital Print / Technology
Photo Industry is transforming! A new category of personalized photo products is fueling this p o o p oduc s s fue g s transformation and its growth at the rate of 22% compounded annually!
Prints New Category of
Personalized Photo Products
be profitable!
Personalized Photo Products are Very Profitable! $1
More than 70% profit margin!
15 – 22 cents Cost of producing a page Includes paper, amortized cost of equipment consumables and labor Average Retail Price of a Page Applies to a page of photobook, card or calendar equipment, consumables and labor card or calendar
“Page” is based on 8.5x11 page (A4) size, one‐side and color. Finishing and shipping usually charged separately, and carry their own margins.
In 2009, average user spent $133 on Photobooks annually!
$6,000,000 $7,000,000 $4 000 000 $5,000,000 $6,000,000 $2 000 000 $3,000,000 $4,000,000 $ Expected Annual Revenue Profit $0 $1,000,000 $2,000,000 $0 1,000 5,000 10,000 25,000 50,000 Annual Users
the new photo Value Chain
Consumer or professional photographer captures memories Creates a personalized photobook, card or calendar using his/her own photos Order is processed, routed to print service provider Places an order (online or in store) Printed and finished Shipped to end to end user Capture Create Process Order Print & Finish Ship
1st three steps performed by end user
potential business models
Direct to Consumers Online
Y B d Your Brand
Retail Model
Retail Brand
(In‐store or Home‐to‐Store)
Promotional Model
Corporations
(existing accounts targeted for promotional calendars
Photo Service Provider
for promotional calendars, cards and books)
Professional Model
Pro Photo Lab or Pro Photographer
Affinity Model
Affinity Groups
(schools, universities, churches, l b i i ) clubs, associations, etc.)
Private‐labeled, Customized Software
Runs on multiple platforms (PC and MAC)
font in any language
continued success Di t ib t f d li it d!
Retail Solution
workflow
Provides a fast, easy and rich user experience.
Managed Services
DigiLabs offers modular solutions and flexible business models allowing you to use your own back-office or use DigiLabs’ Managed Services, which is a f ll i l d b d b k ffi full service cloud-based back-office.
DigiLabs differentiation DigiLabs Server‐Free Architecture DigiLabs Server Free Architecture
DigiLabs does not use a server component. DigiLabs client software produces a print‐ ready file directly!
Photo Quality Production Client Software Photo Quality Production Client Software Central Server
Advantages of Server‐Free Architecture
y
More deployment models Lower deployment cost Faster deployment Less IT dependency Self‐contained with Fonts, Languages, etc. – More local control Faster deployment Less Variables – Less Risk Off‐line Creation Vectorized print‐ready PDFs for highest image and text quality
getting started
1. Market Segmentation
l k Consumer vs. Pro vs. Commercial Market Opportunities
2. Positioning
a. High‐end, High Quality b. Low Price b. Low Price c. Fast Turnaround
3. Partnerships 4 P d t S l ti 4. Product Selection
a. Books / Calendars / cards b. Sizes / Types / Options
5. Production Setup 5. Production Setup
a. Software and Customization b. E‐Commerce and Back‐Office c. Hardware: Printing and Finishing d. Middleware: Imposition and automated workflows
6. Marketing and Sales