Developing a Strategy for Effective Employer Engagement August 20 - - PowerPoint PPT Presentation

developing a strategy for effective employer engagement
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Developing a Strategy for Effective Employer Engagement August 20 - - PowerPoint PPT Presentation

Developing a Strategy for Effective Employer Engagement August 20 th , 2015 Audio will be broadcast through your computer speakers. For assistance, please use the chat feature. Panelists: Scott Ellsworth Lucy Houchin Director Director of


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Developing a Strategy for Effective Employer Engagement

Audio will be broadcast through your computer speakers. For assistance, please use the chat feature.

August 20th, 2015

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Moderator: Panelists:

Josie Alleman Strategic Initiatives Consultant Social Solutions 2 Lucy Houchin Director of Client Services Thomas P. Miller and Associates Scott Ellsworth Director Business Leaders United

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“What does it take to engage employers?” PerformWell August 20, 2015

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Just an old manufacturing guy

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About BLU

Business Leaders United for Workforce Partnerships (BLU) is the national voice of small and medium sized employers who are concerned about filling skilled positions at their companies, and who are developing public-private partnerships in their communities to better meet those skilled workforce needs.

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Is the Skills Gap just a great employer conspiracy?

Forum organized to discuss skills gap

Employers Aren’t Just Whining – the “Skills Gap” Is Real

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Employers generally have a narrow view of the workforce system

  • Workforce Investment and Opportunity Act (WIOA) Title I Program for Adults,

Dislocated Workers, and Youth

  • Employment Service
  • Adult Basic Education
  • Vocational Rehabilitation
  • Temporary Assistance for Needy Families (TANF) Employment and Training
  • Supplemental Nutrition Assistance Program (SNAP) Employment and Training
  • Community and Technical College Workforce Education and Training

(Postsecondary Career and Technical Education)

  • Apprenticeships
  • Corrections Employment and Training
  • Customized Training for Employers
  • Sector Partnerships
  • One-stops or American Job Centers
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Typical State Workforce System

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Dammit Jim, I’m a Doctor not a workforce expert!

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What are employers expecting - partner

  • Employers

recognize they need to be a part of the solution

  • Help to understand

that you’re in this with them

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It’s not enough to talk – DO SOMETHING

  • Don’t have employers

attend “thinking” sessions often

  • Take potential from

meetings and turn it into kinetic actions

  • Employers are looking

for results, and quickly

  • It is better to try

something and fail than do nothing.

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R&D – Ripoff and Duplicate

  • Why reinvent the wheel?

– 5% Promise – Rochester, NY – Individual apprenticeships – Maysville, KY – Healthcare apprenticeships – Cincinnati, OH – Employer/lawmaker partnership – Minneapolis, MN – Skilled worker supply chain – Grand Rapids, MI – Worlds of Opportunity – Mobile, AL

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Contact

Scott Ellsworth, Director, Business Leaders United for Workforce Partnerships (BLU) ScottE@businessleadersunited.org

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Addressing the needs of business

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  • Founded in 1989
  • Based in Indianapolis, IN
  • Full-service economic and workforce development consulting firm with extensive research

and strategy planning experience

  • Vision of incorporating workforce development into the mainstream of economic

development strategy

ABOUT

THO HOMAS P. MILLER AND ASSOCIATES, LL LLC

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In In a dem emand-dri riven system, , how w do we e en ensu sure we e addres ess s th the e nee eeds s of busin sines ess?

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17 Source: US DOL, The New Vision of Rapid Response, November 2010

THE BU BUSI SINESS LI LIFE CY CYCLE: :

Address business needs throughout their life cycle

Source: US DOL, The New Vision of Rapid Response, November 2010

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THE HE SYSTEM

Busi siness

Work

  • rkforce

e Develo lopmen ent Econ

  • nomic

Develo lopmen ent Edu ducatio tion

Collaboration & Information Sharing

Nee eeds Sol

  • luti

tions

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How w do we e adopt t a coll llaborative busin siness ss services approach to address businesses’ nee eeds?

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Collaboration with par artners s posi sitions s the work rkforce sys ystem to deliver com comprehensive service ces to busi siness sses

WIOA VR VETS ABE WP TAA 5.

Work Together to Provide Seamless Solutions

1.

Proactively Target Businesses for Outreach

2.

Interview for Standard Information

3.

Share Information with All Partners

4.

Identify Comprehensive Solutions for Employer Needs

EDU DUCATION:

  • Community Colleges
  • Career and Technical

Education (CTE)

  • 4-year Colleges &

Universities ECONOMIC C DE DEVE VELOPMENT:

  • Regional & Local

Economic Development Organizations

  • Industry Associations
  • Chambers of

Commerce

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5 5 STEP TEPS FOR R COLLABORATIV IVE BUS BUSIN INESS SE SERVICES

1. Proactively target businesses for outreach 2. Interview for standard information 3. Share information among all partners 4. Identify comprehensive solutions for employer needs 5. Work together to provide seamless solutions to businesses

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STEP TEP 1: 1: PR PROACT CTIVELY TAR ARGET BU BUSIN SINESSES FOR OR OUTR OUTREACH CH

  • Work together to determine what filtering criteria will be

used to identify companies to proactively contact

  • Develop a list of target companies and determining who

from the partnership should contact the individual companies

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STEP TEP 2: 2: INT INTERVIEW FOR OR STAN ANDARD IN INFORMATION

  • GOAL: Gather info to understand the challenges and
  • pportunities they are facing in their business
  • Develop a standard interview tool that all partners

utilize when outreaching to business

  • Most important part of interviewing is LISTENIN

ING!

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STEP TEP 3: 3: SH SHAR ARE INF INFORMATION AM AMONG ALL ALL PAR ARTNERS

  • Distill main challenges and opportunities from the

interview

  • Determine ways to share information among all partners:
  • Informal communication methods (e.g. email)
  • Regular meetings among the team
  • Opportunities to leverage technology (e.g. CRM)
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STEP TEP 4: 4: IDE IDENTIFY COM OMPREHENSIVE SOL SOLUTIONS FOR OR EM EMPL PLOYERS S NE NEEDS

  • Work with partners to identify resources available to

address the main challenges and opportunities

  • Get creative in finding solutions
  • Develop a comprehensive, but tailored portfolio of

services to address the company’s needs

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STEP TEP 5: 5: WORK TOGE OGETHER TO O PR PROVIDE SE SEAMLESS SOL SOLUTIONS TO O BU BUSIN SINESS

  • Work with the business to prioritize services for

implementation

  • Help navigate the process of accessing prioritized services

and resources

  • Introduce partners and new services in a seamle

less way

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  • Develop a familiarity with partners

services and programs

  • Organize regular meetings and/or other

means of sharing information

  • Communicate, communicate,

communicate!

MAI AINTAINING PAR ARTNERSHIPS

Communication + Transparency = Trust

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  • Expand reach/market penetration
  • Maximize resources in times of dwindling

funding

  • Increase business satisfaction
  • Increase positive outcomes for job seekers

BE BENEFITS OF OF COLLABORATI TION

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Lucy Houchin lhouchin@tpma-inc.com

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DEVELOP A CULTURE OF CONTINUOUS LEARNING IN YOUR ORGANIZATION Coming Soon October 20th, 2015 Register at www.performwell.org

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Q&A

Scott Ellsworth Director Business Leaders United Lucy Houchin Director of Client Services Thomas P. Miller and Associates