Dennis Rosenberg http://DennisRosenberg.com Why Videos? People - - PowerPoint PPT Presentation

Dennis Rosenberg http://DennisRosenberg.com

Why Videos?

People love watching videos Higher perceived value than text or audio Creates a personal connectition with your audience Communicates passion and emotion Can be spontaneous

Why Videos?

Quick and easy to create, edit and post Can be repurposed into both audio and text content Doesn't require extensive wordsmithing the way articles and sales letters do Don't need to be perfect

Three Important Places for Videos

Your blog or website Facebook Youtube

Why Youtube?

YT videos can go viral due to embed code Owned by Google and 2nd biggest search engine after Google Your target audience is on Youtube now looking for relevant content Much easier to rank on than Google Provides cross ranking on Google as well

Be A Prolific Video Creator

Creating Your Videos

Always have a call to action in your video! Watermark your url on your videos Many types of videos you can create...

Types of Videos You Can Create

Talking head Interview Live webcast Video powerpoint Video tips series Demo Photo montage Sales video Launch series Video testimonials Product video Animated video

http://thefutureofink.com/16-types-of-marekting-videos/

Video Resources

Camtasia Screenflow Jing (free) Camstudio Animoto Sparkol Videoscribe Powtoon gideonshalwick.com loubortone.com marieforleo.com mariaandros.com webvideouniversity.com irresistiblemarketing.com

Make It Easier for People to Find Your Videos

Keyword Research

Google Keyword Tool

http://adwords.google.com/select/KeywordToolExternal

Youtube Suggest Tool Youtube Keyword Tool

https://ads.youtube.com/keyword_tool

Your Video Title

Start title with keywords Make titles both compelling to visitors as well as keyword rich Mini-phrases separated by pipe or dash Use as many characters as you can to the allowed limit

Your Video Description

Always start with link to your site Serves as both a backlink and a source of direct traffic After URL, start with keyword rich phrase Make it both readable and full of keyword- related words Write an original related article and post in description - more content the better

Your Video Tags

Repeat keywords Another chance to use keyword related terms Use your channel name as a tag

Creating Your Youtube Channel

Creates an aggregated presence for all your individual videos Attract subscribers you can send updates to Subscribers get notified about new videos as you post them Youtube is becoming more of a social interaction site everyday

Youtube Channel Design Resources

http://backgroundtube.com/ Fiverr 99designs.com

Tips for Getting More Traffic to Your Videos

Create Backlinks to Your Videos

Backlinks are votes which push up your rank Just a few links can make a big difference because 99% of videos have no backlinks No worries about over-linking http://onehourbacklinks.com/ Fiverr - backlink gigs

More Tips for Getting Video Traffic

Smart keyword selection and use Comment and subscribe to other people’s channels and videos Create playlists of your videos Promote your channel everywhere Promote in related Google+ communities Submit to other video sharing sites

Other Video Sharing Sites

www.vimeo.com www.digg.com www.tumblr.com www.viddler.com www.dailymotion.com www.metacafe.com www.multiply.com www.vodpod.com www.imageshack.us www.tinypic.com www.chime.in www.twitvid.com www.bebo.com www.wat.tv www.netlog.com www.tagworld.com www.mefeedia.com www.kewego.com www.esnips.com www.flixya.com www.dekhona.com www.clipmoon.com www.videoku.tv www.zappinternet.com www.seeblocks.com www.zippcast.com www.ganges.com www.myvidster.com www.videowebtown.com

Video Distribution Services

TubeMogul HeySpread TrafficGeyser

Thank you for your time.

http://DennisRosenberg.com