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Data to Evaluate the Social Impact and to Understand the Social Entrepreneurship Phenomenon Steve Coles Managing Director, Intentionality CIC 19 th February 2015 Introduction and Contents How do social enterprises go about measuring impact?


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Data to Evaluate the Social Impact and to Understand the Social Entrepreneurship Phenomenon

Steve Coles

Managing Director, Intentionality CIC 19th February 2015

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Introduction and Contents

  • How do social enterprises go about measuring impact?

– Three complementary elements – Six different approaches – The ‘Building Blocks’ of impact measurement

  • How we go approach impact measurement

– Well-being led approach

  • Why do social entrepreneurs do impact measurement?
  • Creating new methods, developing existing methods:

– Observed principles – Future focus

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How Do Social Enterprises Go About Measuring Impact?

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Outputs, Outcomes, Impacts Outcome-based (PbR) Financial Valuation (SROI / CBA) Well-being Led Environmental Impact Best Practice in Reporting How Do Social Enterprises Go About Measuring Impact?

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Adapted from: Measuring Social Value, Claudia Wood and Daniel Leighton, Demos, www.demos.co.uk, 2010

How Do Social Enterprises Go About Measuring Impact?

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Adapted from: Measuring Social Value, Claudia Wood and Daniel Leighton, Demos, www.demos.co.uk, 2010

How Do Social Enterprises Go About Measuring Impact?

Outputs, Outcomes, Impacts

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Adapted from: Measuring Social Value, Claudia Wood and Daniel Leighton, Demos, www.demos.co.uk, 2010

How Do Social Enterprises Go About Measuring Impact?

Outcomes- Based (PbR)

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Adapted from: Measuring Social Value, Claudia Wood and Daniel Leighton, Demos, www.demos.co.uk, 2010

How Do Social Enterprises Go About Measuring Impact?

Financial Valuation

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Adapted from: Measuring Social Value, Claudia Wood and Daniel Leighton, Demos, www.demos.co.uk, 2010

How Do Social Enterprises Go About Measuring Impact?

Well-Being Led

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How We Approach Impact Measurement: Well-Being “Wellbeing is a positive physical, social and mental state; it is not just the absence of pain, discomfort and incapacity. It arises not only from the action of individuals, but from a host

  • f collective goods and relationships with other people. It

requires that basic needs are met, that individuals have a sense of purpose, and that they feel able to achieve important personal goals and participate in society. It is enhanced by conditions that include supportive personal relationships, involvement in empowered communities, good health, financial security, rewarding employment, and a healthy and attractive environment...”

UK Government’s Whitehall Wellbeing Working Group, 2006

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How We Approach Impact Measurement: Well-Being ‘The ONS Four’ Included in the Office for National Statistics (ONS) Integrated Household Survey:

  • Overall, how satisfied are you with your life nowadays?
  • Overall, how happy did you feel yesterday?
  • Overall, how anxious did you feel yesterday?
  • Overall, to what extent do you feel that the things you do

in life are worthwhile? Each question is answered on a 0-10 scale, where 0 is ‘not at all’ and 10 is ‘completely’.

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Why Do Social Entrepreneurs Do Impact Measurement?

To target an intervention to an area of most need To enhance

  • ne-to-one

service provision To drive learning and improvement To win contracts? (Social Value Act) To attract investment / funding For internal / external reporting

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The Importance of Public Data

Office for National Statistics (UK) – ‘Wheel of Well-Being’ http://bit.ly/16WR4Ts

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Creating New Methods, Developing Existing Methods… Observed Principles

  • Start with aims and objectives

– Echo the language

  • Think about stakeholders (try to identify 15)
  • Make and keep it simple
  • Align it with existing rhythms and processes
  • Create rewards and rituals to celebrate positive impact
  • Don’t reinvent the wheel (use existing measures)
  • ‘Begin with the end in mind’ (think about your impact

report and align it with best practice)

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  • The role of existing and active public/government

datasets is essential as most social enterprises cannot (should not?) use or access control groups

  • The role of cross-cutting measures is essential to identify

a common understanding of impact and to base that on what matters most to people and communities. That’s where well-being measures and data come in.

  • The role of technology is essential in allowing impact

measurement to be understandable, intuitive, unintrusive, simple, quick, safe, interesting…

  • And, what haven’t we thought of yet?

Creating New Methods, Developing Existing Methods… Future Focus

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Many Thanks

Steve Coles Intentionality CIC Mob: +44 (0)7791 868597 Web: www.intentionality.co.uk Email: steve@intentionality.co.uk Twitter: steve_coles Twitter: Intentionality_