CITY of VIRGINIA BEACH Resort Area Strategic Action Plan (RASAP) - - PowerPoint PPT Presentation

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CITY of VIRGINIA BEACH

Resort Area Strategic Action Plan (RASAP) Meeting

Monday, June 10th 2019

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AGENDA

RASAP Boundary Expansion Summary of Stakeholder Interviews & Key Takeaways Project Prioritization Preparation for Public Workshop on June 17th Summary/Next Steps 3:00 4:20 4:00 3:30 3:10

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RASAP BOUNDARY EXPANSION

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SLIDE 5 264 LASKIN RD A T L A N T I C A V E OCEANA BLVD 19TH ST S BIRDNECK RD 24TH ST VIRGINIA BEACH BLVD N O R F O L K A V E A R C T I C A V E BALTIC AVE HOLLY RD 18TH ST 1 6 T H S T GENERAL BOOTH BLVD 22ND ST 21ST ST C A R D I N A L R D C Y P R E S S A V E 25TH ST P A C I F I C A V E BOBOLINK DR BELLS RD A ST D ST LINKHORN DR 20TH ST N BIRDNECK RD M E D I T E R R A N E A N A V E PINEWOOD RD 13TH ST C ST CAVALIER DR 26TH ST 12TH ST VIRGINIA AVE R U D E E A V E 52ND ST 14TH ST ORIOLE DR 30TH ST Y O R K L N LAKE DR B A Y C O L O N Y D R CAROLINA AVE BAY DR CROATAN RD 51ST ST DELAWARE AVE S ATLANTIC AVE 15TH ST JEFFERSON AVE C A R I B B E A N A V E 4 9 T H S T WINWOOD DR 32ND ST 4 8 T H S T 3 3 R D S T C A T O N D R 50TH ST H I L L R D O W L S C R E E K L N IVY DR C A R O L Y N D R RIFLE RANGE RD 3 4 T H S T 3 5 T H S T 4 3 R D S T 9TH ST V I R G I N I A D A R E D R N O C E A N A B L V D 5 3 R D S T E ST SOUTHSIDE RD K A M I C H I C T S Y K E S A V E 44TH ST VANDERBILT AVE CREDLE RD BLUEBIRD DR QUAIL POINT RD TREEFERN DR 4TH ST 25TH HALF ST 10TH ST BARBERTON DR 27TH ST O L D V I R G I N I A B E A C H R D H E A D Q U A R T E R S R D A L L E Y R E Y N A R D D R 45TH ST 21ST HALF ST B I N G H A M S T OCEAN FRONT AVE 2 4 T H H A L F S T WATERFRONT DR 20TH HALF ST E B A Y S H O R E D R 22ND HALF ST 23RD HALF ST CARVER AVE LAKE RD 28TH ST PARKS AVE TANAGER TRL PINEWOOD DR S BAY SHORE DR TERRACE AVE 29TH ST 7TH ST 6 T H S T S T A R L I N G C T 26TH HALF ST BEAUTIFUL ST 2ND ST LEE RD B ST HARBOUR PT K I L D E E R C T AMERICUS AVE ATLANTIS DR SOUTHERN BLVD DEARY LN HIGH POINT AVE I N D I A N R D G A R C I A D R M I D D L E L N WOLFSNARE RD HUGHES AVE OLDS LN S O R I O L E D R GANNET RUN ROSELYNN LN 36TH ST BLOOM PKWY BRANT RD F R E M A C D R C U R L E W D R DEER CREEK DR C E D A R P O I N T D R S H I P P S L N M A R S H V I E W D R LONGSTREET AVE 11TH ST W I N S T O N S A L E M A V E P R E S E R V E D R G O L D S B O R O A V E H O P E A V E SURFSIDE AVE CROATAN HILLS DR LISA SQ S E A S T WAREHOUSE RD BUSHNELL DR S SYKES AVE O H I O A V E J E N S E N D R 23RD ST L O R E T T A L N GOOSE LNDG LANDS END WAY P A V I L I O N D R GREENSBORO AVE B R U T O N L N WILDWOOD DR KENNEDY AVE KELA CRES MYRTLE AVE TYPHON AVE RIDGE RD B U R F O R D A V E 33RD HALF ST 46TH ST G A Y D R SEA PINES RD W I L L O W D R QUAIL POINTE CV 42ND HALF ST D O N N A D R 37TH ST HUDSON DR R E G U L U S A V E 34TH HALF ST REYNARD CRES W HOLLY RD WILL O WISP DR GREGORY LN KINGFISHER CT RUDDER RD 30TH HALF ST C AVE D O Z I E R L N J A C K S O N S T MARABOU LN PROSPERITY RD KENYA LN SOUTHWICK RD 43RD HALF ST CHEWINK CT GOLF LN S U H T A I C T 4 T H S T K E R R Y L N G A R Y A V E 8TH ST G A R A G E R D 1 S T S T C R Y S T A L L A K E D R LAUREL VIEW DR BAYWAY RD CHINQUAPIN LN 5 T H S T ROSE LN 39TH ST LAKEWOOD CIR MILLERS LN 3RD ST S DOGWOOD RD 17TH ST REALTY LN FLEMING DR HITESHEW PL LAUREL LN I N D I A N A A V E COASTAL DR H O L L Y C R E S DENDRON DR N D O G W O O D R D A D A N K A L N SALTMEADOW BAY DR W R I G H T L N BROOKLYN AVE S ORIOLE CIR HORSESHOE CT ACKISS AVE LINLIER DR CHARNELL DR LINBAY DR T R E E T O P D R OCEAN PEBBLES WAY PENGUIN PL 42ND ST PINEY BRANCH DR SHIP SHOAL WAY ST PAULS ST VEAU CT MARYLAND AVE WYTHE LN OLD BAY CT L I T T L E H O R S E S H O E D R KITTIWAKE CT 17TH HALF ST STRATEM CT DUKES LN BIRCH LAKE RD G U N S T O N R D E PINEY BRANCH DR RUDEE CT EDEN ROC CIR STAR GRASS RD SEAWINDS LN COQUINA LN 6 HALF ST 5 HALF ST SCOTT LN I N D I A N A V E PENGUIN CIR S E Q U O I A W A Y HILL MEADOW DR F O U N T A I N L A K E D R BARTOW PL P O S T C A N Y O N R D WYE LN O A K H I L L C T COASTAWAY DR 35TH HALF ST M A X I M U S S Q WINDSOR RD W R E N P L P A R T L E T C T ALLENDALE DR C U R L E W P L SPENCER CT S E C O T A N R D SEABRIDGE RD D O R S E Y L N GREENTREE ARCH J I M C O O K D R P I N E K N O B W A Y B A R B E R T O N C T MARSH DUCK WAY O C E A N T R A C E A R C H OCEAN HILLS RD WASHINGTON AVE ARCTIC CRES O C E A N G A R D E N S T B L A C K D U C K C T RIVERFRONT CT 51ST HALF ST OAKSHIRE DR PIPERS CRES 11TH HALF ST TAUREAU CT MOCKINGBIRD DR 15TH HALF ST CRYSTAL LAKE CIR HOLLADAY PT E L I Z A B E T H C T P I N E S O N G L N M A R Y L A N D C T S E A O A T S W A Y HOBART AVE LIGHTHOUSE PT GILL CT C L O S E A V E COLONNADE DR SEA POINTE CT D I S T R I B U T I O N D R P O L O C T 36TH HALF ST 39TH HALF ST 37TH HALF ST 38TH ST B I R D N E C K C I R 45TH HALF ST FRAZEE LN LORAN CT PEOPLES WAY JACK RABBIT RD A R C T I C C I R JESTERS CT FISHERMANS BND DAVENPORT LN B U S H N E L L C T H A W K S N E S T W A Y B R O O K L Y N C T C A R I S S A C T HARLOW ST TENBEE LN ARLYNN LN C A R V E R S Q LOCKHEED AVE MAISON CT V I R G I N I A C T WIIGWAAS LN COURAGE WAY SPRING LAKE CRES CATSKILL CT 27TH HALF ST M O C K I N G B I R D P L P E A C E S Q L A K E P O I N T C I R RUDEE POINT RD TROOPER CT TERRACE CT CASPIAN AVE M A N O O M I N P L BEACH TOWN DR W A T E R F R O N T C V COQUINA CHASE OLD RUDEE BLVD 9TH ST ALLEY ALLEY 38TH ST ALLEY 26TH ST CAVALIER DR ALLEY 264 5TH ST I N D I A N A V E A L L E Y ALLEY DOZIER LN S U R F S I D E A V E 4 6 T H S T 15TH ST 9TH ST PARKS AVE ORIOLE DR 9TH ST BAY COLONY DR ALLEY 12TH ST ARCTIC AVE G A R Y A V E 42ND HALF ST A L L E Y A L L E Y ATLANTIC AVE ARCTIC AVE ALLEY B S T HOLLY RD A L L E Y 7TH ST TERRACE AVE PACIFIC AVE 6 T H S T 10TH ST 22ND ST B A L T I C A V E HOLLY RD R E A L T Y L N 2ND ST 2 T H S T S O U T H E R N B L V D HOLLY RD 27TH HALF ST TANAGER TRL 23RD ST 24TH ST 8TH ST 2 4 T H S T 27TH ST W Y T H E L N 3RD ST E ST L I N B A Y D R 4TH ST A L L E Y HIGH POINT AVE 15TH ST A L L E Y ALLEY 264 A L L E Y ALLEY 43RD HALF ST A ST 9 T H S T ALLEY MYRTLE AVE L A K E D R J E F F E R S O N A V E A L L E Y 9TH ST A L L E Y WINSTON SALEM AVE 23RD ST M A R Y L A N D A V E Source: Esri, DigitalGlobe, GeoEye, Earthstar Geographics, CNES/Airbus DS, USDA, USG

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LEGEND

Proposed Expanded Boundary Existing Resort Area SGA Virginia Aquarium and Owls Creek Area

RESORT AREA BOUNDARY

Note: During the 06/12 meeting, it was determined that the boundary would be adjusted to include Marshview Park

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SUMMARY OF STAKEHOLDER INTERVIEWS & KEY TAKEAWAYS

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SEATACK COMMUNITY DAY (Saturday, June 1st):

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SEATACK COMMUNITY DAY (Saturday, June 1st):

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FEEDBACK FROM SEATACK COMMUNITY:

• Residents do not want the resort area “creeping” into the residential community
• The community would like to see markers recognizing the historic community
• Would like a space similar to Town Point Park in Norfolk with affordable, programmed

activities that are not water-related

• Would like a walking/biking path around Seatack Park
• Residents would make use of shuttles, bike share, and scooter share as transportation
• ptions if available
• Residents support the idea of satellite parking with shuttles for the oceanfront, but don’t want

the parking to be in their backyard

• The industrial/commercial jobs along Birdneck aren’t accessible to a lot of workers since

transit doesn’t reach them

• The community likes to be genuinely included in decision making processes impacting the

surrounding areas

• Residents would make use of shuttles, bike share, and scooter share as transportation options if available
• Residents support the idea of satellite parking with shuttles for the oceanfront, but don’t want the parking to be in their backyard
• Tie industrial/commercial jobs along Birdneck aren’t accessible to a lot of workers since transit doesn’t reach them

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ADDITIONAL STAKEHOLDERS ENGAGED:

• RAC
• Hotel Association
• Shadowlawn Civic League
• Resort Beach Civic League
• Virginia Aquarium
• Convention & Visitors Bureau
• Property Owners
• Developers
• Stormwater
• Traffjc Engineering
• Parks & Recreation
• Communications

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STAKEHOLDER INTERVIEW COMMENTS (these are individual opinions expressed)

• Resort Area has been on the decline for decades
• The decline started when parking spaces were removed from Atlantic and parking was

removed from stub streets to be turned into loading zones (sped up traffjc, made it look like more asphalt, walkability decreased)

• Don’t have 10-15 years to lose
• 17th Street is where the natural growth is; start here and then work on Atlantic
• Over 50% of stakeholders did not see value in the trolley; thought it was a lot of real estate

dedicated to a “touristy gimmick” that was not moving enough people. Instead, use this space for wider sidewalks, outdoor dining areas, and on-street parking.

• Bike share/bike lanes are needed for health, safety
• Need a traffjc study for how to handle Atlantic and Pacifjc
• The resort should connect better to the neighborhoods and inland commercial, for reasons of

business development and social equity

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• Cosmetic changes without real infrastructure changes (wider sidewalks, bike lanes,

undergrounding utilities, etc.) would be a waste of money

• Parking problems have less to do with the number of parking spaces and more about

predictability and location of available parking

• The way that business owners present their storefronts drive the look and feel of the resort

area just as much as great streetscapes

• The resort area aesthetic is dominated by concrete; need a softer, greener series of spaces

for people to enjoy when they are not on the beach

• Create pedestrian-friendly streetscapes with intense plantings (increases comfort and safety)
• A Convention Center Headquarter Hotel was seen by majority of the interviewees as not

being the most important priority at this time

• Provide a world class, multi-purpose public park at Rudee Loop that ties into an existing

vibrant marina district

• Need to use Something in the Water festival as a springboard for positive change

STAKEHOLDER INTERVIEW COMMENTS (these are individual opinions expressed)

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PROJECT PRIORITIZATION

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2019 RASAP Project Initiatives

Short‐Term (6 months‐2 years) Mid‐Term (2‐5 years) Long‐term (6‐10 years)

Support Development, Investment and Infrastructure

Laskin Gateway ‐ Continue to monitor private re‐investment

4

Central Beach ‐ Atlantic Avenue initiatives, review redevelopment

1

Marina District ‐ large green space at Rudee Loop

2

Pacific Ave. Streetscape Improvements (5th to 40th)

3

Establish and Maintain Safe Environment

Lighting

1

Wide sidewalks

3

Enhanced Police presence

3

Improve uniform strategies

4

Improve bike and pedestrian access

2

Facilitate and Activate Atlantic Avenue

Beautification

1

Public restrooms

2

Improved signage/wayfinding

3

District Identification/Branding

4

Stricter code compliance

3

Monitor TIP fund and set priorities on a regular schedule Enhance aesthetics of publicly‐owned streets and corridors

Enhanced maintenance

2

Plantings

3

Streetscapes

1

Stricter code compliance

4

Encourage Private Renovation, Redevelopment & New Development

Design Assistance Program

1

Resort Incentive Program

3

Resort SGA Storefront Office

4

Promote Positive Resort Perception

2

Encourage & support involvement in projects w/ public participation

Promote in‐market advertising from TIP fund

1

Enhance Resort Traffic and Parking Plan

Increase awareness of parking apps

3

Prepare for limited parking during construction projects

4

Review and revise commercial parking lot ordinance

5

Strategic Mobility Plan w/ Implementation Strategy

1

Create a Transportation Management Authority (TMA); authority to implement

2

Adopt new parking technology ‐ parking finder assistance (predictability)

1

Strategic Goals

Write-in Comments:

• Sense of arrival/sense of place/gateways
• Lighting
• 17th Street
• Dome site project
• Arena is top priority #1
• Norfolk Southern Right-of-way
• 32nd Street
• Create Transportation Mgmt. Authority

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2019 RASAP Project Initiatives

Short‐Term (6 months‐2 years) Mid‐Term (2‐5 years) Long‐term (6‐10 years)

Support Development, Investment and Infrastructure

Laskin Gateway ‐ Continue to monitor private re‐investment

4

Central Beach ‐ Atlantic Avenue initiatives, review redevelopment

1

Marina District ‐ large green space at Rudee Loop

2

Pacific Ave. Streetscape Improvements (5th to 40th)

3

Establish and Maintain Safe Environment

Lighting

1

Wide sidewalks

3

Enhanced Police presence

3

Improve uniform strategies

4

Improve bike and pedestrian access

2

Facilitate and Activate Atlantic Avenue

Beautification

1

Public restrooms

2

Improved signage/wayfinding

3

District Identification/Branding

4

Stricter code compliance

3

Monitor TIP fund and set priorities on a regular schedule Enhance aesthetics of publicly‐owned streets and corridors

Enhanced maintenance

2

Plantings

3

Streetscapes

1

Stricter code compliance

4

Encourage Private Renovation, Redevelopment & New Development

Design Assistance Program

1

Resort Incentive Program

3

Resort SGA Storefront Office

4

Promote Positive Resort Perception

2

Encourage & support involvement in projects w/ public participation

Promote in‐market advertising from TIP fund

1

Enhance Resort Traffic and Parking Plan

Increase awareness of parking apps

3

Prepare for limited parking during construction projects

4

Review and revise commercial parking lot ordinance

5

Strategic Mobility Plan w/ Implementation Strategy

1

Create a Transportation Management Authority (TMA); authority to implement

2

Adopt new parking technology ‐ parking finder assistance (predictability)

1

Strategic Goals

Write-in Comments:

• Bike Share
• Connectivity
• Plan for Sea Level Rise
• Green Infrastructure
• Implementation of RASAP Plan
• Everything is #1
• Promote in-market advertising (short term)
• Marina District (long term)
• Skate Park at Rudee Loop

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REVISED PRIORITY MATRIX:

Priority Ranking Opinion of Probable Cost (Total Cost) Funding Source Options Implementation Steps Design Implementation Design Implementation Design Implementation (1=high, 5=low)

Create a Central Management Structure

That does not affect taxes X X (1=high, 5=low)

Multi‐Modal Transportation Network Plan

Transportation Management Authority (TMA) X X Traffic‐calming (reduce speeds, increase safety, divert traffic away from neighborhoods) X X Pedestrian circulation X X Bike Circulation (bike network, bike share) X X Public transit X X Vehicular transit (private and rideshare) X X Parking (comprehensive parking study, remote parking and shuttle, decrease surface parking) X X (1=high, 5=low)

Pedestrian‐Friendly Streetscape Design w/ Green Infrastructure

17th Street X X Atlantic Avenue (15th to 25th as #1 priority) X X Pacific Avenue X X Central Beach Streetscapes X X ViBE District X X 32nd Street (1=high, 5=low)

Public‐realm design guidelines

Site furnishings X X Wayfinding system X X Smart corridor enhancements X X (1=high, 5=low)

Gateways/Sense of Arrival

Norfolk Avenue X X 21st Street/22nd Street X X Laskin Gateway Rudee Bridge X X Atlantic Avenue (transition from North End into the Resort Area) X X 17th Street/Virginia Beach Blvd. X X (1=high, 5=low)

Connected Green/Open Spaces

Connector park preservation and enhancement X X X Open vistas to the ocean X Park at Rudee Loop X X X Refresh existing parks X X X New parks/open space (additional public bathrooms/showers) X X X (1=high, 5=low)

Advocacy ‐ support key private development projects

Dome site X X Convention Center Hotel X X Rudee Inlet/Marina District X X Pier Replacement (public, or private, or partnership) X X

2019 RASAP Project Initiatives

Short‐Term (6 months‐2 years) Mid‐Term (2‐5 years) Long‐term (6‐10 years)

Complete Complete

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REVISED PRIORITY MATRIX:

Priority Ranking Opinion of Probable Cost (Total Cost) Funding Source Options Implementation Steps Design Implementation Design Implementation Design Implementation (1=high, 5=low)

Create a Central Management Structure

That does not affect taxes X X (1=high, 5=low)

Multi‐Modal Transportation Network Plan

Transportation Management Authority (TMA) X X Traffic‐calming (reduce speeds, increase safety, divert traffic away from neighborhoods) X X Pedestrian circulation X X Bike Circulation (bike network, bike share) X X Public transit X X Vehicular transit (private and rideshare) X X Parking (comprehensive parking study, remote parking and shuttle, decrease surface parking) X X (1=high, 5=low)

Pedestrian‐Friendly Streetscape Design w/ Green Infrastructure

17th Street X X Atlantic Avenue (15th to 25th as #1 priority) X X Pacific Avenue X X Central Beach Streetscapes X X ViBE District X X 32nd Street (1=high, 5=low)

Public‐realm design guidelines

Site furnishings X X Wayfinding system X X Smart corridor enhancements X X (1=high, 5=low)

Gateways/Sense of Arrival

Norfolk Avenue X X 21st Street/22nd Street X X Laskin Gateway Rudee Bridge X X Atlantic Avenue (transition from North End into the Resort Area) X X 17th Street/Virginia Beach Blvd. X X (1=high, 5=low)

Connected Green/Open Spaces

Connector park preservation and enhancement X X X Open vistas to the ocean X Park at Rudee Loop X X X Refresh existing parks X X X New parks/open space (additional public bathrooms/showers) X X X (1=high, 5=low)

Advocacy ‐ support key private development projects

Dome site X X Convention Center Hotel X X Rudee Inlet/Marina District X X Pier Replacement (public, or private, or partnership) X X

2019 RASAP Project Initiatives

Short‐Term (6 months‐2 years) Mid‐Term (2‐5 years) Long‐term (6‐10 years)

Complete Complete

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PREPARATION FOR PUBLIC WORKSHOP ON JUNE 17TH

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PUBLIC WORKSHOP PREPARATION:

• Welcome and Sign-in
• Room setup
• Table Facilitators
• Presentation
• Exercise 1

Open Space/Recreation/Placemaking Stormwater Management/Resilience/Sea Level Rise

• Exercise 2

Parking/Multimodal/Connectivity Streetscapes

• Exercise 3

Balance of Residential and Resort Clean and Safe/Central Management Authority

• Summary/Closing/Next Steps

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SUMMARY / NEXT STEPS

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NEXT STEPS:

• May 13th - WPA to provide draft outline
• June 17th - Public Workshop
• June 18th - Debrief on Public Workshop
• See the website for monthly updates:

www.vbgov.com/resortsga

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SCHEDULE

MAY NOVEMBER OCTOBER SEPTEMBER AUGUST JULY JUNE

• RASAP Steering

Committee Meeting

• Internal

Stakeholders Meeting & One-on-one Interviews

• WPA to provide

a Recommended Outline for Document

• RASAP Steering

Committee - Interview Debrief and Workshop Brief

• 1st Public Workshop
• Workshop follow-

up/debrief

• RASAP Steering

Committee - Summary of Open House/Workshop

• Draft RASAP

Update due

• RASAP Steering

Committee - Draft RASAP Update

• Brief Planning

Commission – Special Workshop

• Brief City Council
• 2nd Public

Workshop

• Workshop follow-

up/debrief

• RASAP Steering

Committee - Summary of Public Meeting

• Final Draft RASAP

Update Document

• RASAP Steering

Committee - Final Draft RASAP Document

• Planning

Commission Public Hearing

• City Council Public

Hearing/Vote

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T HANK YO U!