Graeme Ambrose CEO Visit Inverness Loch Ness The development of the Loch Ness 360° Trail
Loch Ness Visitor Survey • £14 per head day visitor spend – average for Highlands - £54 • £83 per head overnight stay – average for the Highlands - £123 • Less than 40% of spending retained in the local economy • Value of tourism to the destination - £25M • Supporting 770 FTE jobs
Online - Der Spie iegel – July 2018
In In prin int – Reis iseZeit – August 2018
On radio - Deutschlandfunk
On radio - Deutschlandfunk “A Sunday stroll. The starting point for the new Loch Ness 360 is the 50,000 inhabitant city of Inverness. Inverness is busy with visitors throughout the summer……..”
Loch Ness 360° – 2020 Planned Event • 3 day event based in 3 communities around Loch Ness • Core activities for participants to choose from: Run/walk 3 marathons over 3 days on the LochNess360° 24 hour limited 70 mile + ultra marathon on the LochNess360° Long distance mountain bike option available for cyclists Finish of each activity to coincide on last day in same community
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