The ROLE of the CEO
Adapted from Dan Wertenberg
The Role of the CEO
- 1. Chief Strategist
The Role of the CEO
- 1. Chief Strategist
- 2. Chief Team Builder
The Role of the CEO
- 1. Chief Strategist
- 2. Chief Team Builder
- 3. Chief Sales Officer
The ROLE of the 1. Chief Strategist CEO Adapted from Dan - - PDF document
The Role of the CEO The ROLE of the 1. Chief Strategist CEO Adapted from Dan Wertenberg The Role of the CEO The Role of the CEO 1. Chief Strategist 1. Chief Strategist 2. Chief Team Builder 2. Chief Team Builder 3. Chief Sales Officer
Adapted from Dan Wertenberg
THE LEVERAGES
People Management
THE LEVERAGES
People Management
! Establish the Appropriate Culture – Fits The Strategy
THE LEVERAGES
Actual Culture Desired Culture
GAP GAP 1.
Innovative
2.
Team Focus
3.
Accountable
4.
Sense of Urgency
5.
Collegial
1.
Conservative
2.
Team Focus
3.
Low Accountability
4.
Sense of Urgency
5.
Collegial
! Establish The Appropriate Culture – Fits The Strategy ! Select Achievers -
THE LEVERAGES
“Be in the behavior selection business not the behavior modification business”
! Establish The Appropriate Culture – Fits The Strategy ! Select Achievers -
THE LEVERAGES
Behavior Profile
“Be in the behavior selection business not the behavior modification business”
People Management
! Establish the Appropriate Culture – Fits The Strategy ! Select Achievers -
THE LEVERAGES
Behavior Profile Success Profile
“Be in the behavior selection business not the behavior modification business”
People Management
! Establish the Appropriate Culture – Fits The Strategy ! Select Achievers -
THE LEVERAGES
Behavior Profile Success Profile Mandatory Skills
“Be in the behavior selection business not the behavior modification business”
People Management
! Establish the Appropriate Culture – Fits The Strategy ! Select Achievers - Behavior
THE LEVERAGES
! Performance Agreements - Quarterly
“Be in the behavior selection business not the behavior modification business”