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Tone 2 emails Strategies for improving tone Conditional Homework

Business Correspondence–Tone!

Dr Bean (高來圭) at https://github.com/drbean/curriculum/trunk/correspondence Mon Mar 13 09:36:25 CST 2017

Business Correspondence–Tone!

Tone 2 emails Strategies for improving tone Conditional Homework

Tone

Business Correspondence–Tone!

Tone 2 emails Strategies for improving tone Conditional Homework

What is tone?

The way you say things ▶ https://en.wikipedia.org/wiki/Nonverbal_communication culture

Business Correspondence–Tone!

Tone 2 emails Strategies for improving tone Conditional Homework

courteousness and sincerity

courteousness ▶ handshake ▶ interpersonal relationships ▶ working together sincerity ▶ from the heart

Business Correspondence–Tone!

Tone 2 emails Strategies for improving tone Conditional Homework

2 emails

Business Correspondence–Tone!

Tone 2 emails Strategies for improving tone Conditional Homework

Work is stressful.

Don’t put more pressure on the people you talk to. One of these 2 emails is impolite and would be stressful for the reader.

Business Correspondence–Tone!

Tone 2 emails Strategies for improving tone Conditional Homework

• ne

I got the email. Send me your catalogue. Your price is too high. But, send me 10 boxes of LED lights, No 3425. We expect the order to be sent today. Don’t make a mistake with the order.

Business Correspondence–Tone!

Tone 2 emails Strategies for improving tone Conditional Homework

two

Thank you for your email. Please send me your catalog. We think your prices are rather high. But, could you send me 10 boxes of LED lights, No 3425. We hope you can send the order as soon as possible.

Business Correspondence–Tone!

Tone 2 emails Strategies for improving tone Conditional Homework

Strategies for improving tone

Business Correspondence–Tone!

Tone 2 emails Strategies for improving tone Conditional Homework

• 1. confjdence

Don't be humble Be confident, aggressive But don’t be arrogrant, or presumptuous. That antagonizes the reader. I wish the students would ask questions.

Business Correspondence–Tone!

Tone 2 emails Strategies for improving tone Conditional Homework

• 2. courteous & sincere, passive

Think about avoiding responsibility.

Business Correspondence–Tone!

Tone 2 emails Strategies for improving tone Conditional Homework

• 3. emphasis

emphasis paragraphs

The following 3 questions are about emphasis and subordination. Read the following essay: In a three-paragraph essay, some ideas are remembered by readers, and others aren’t. Writers are aware of this and use emphasis and subordination to control what makes an impression on the reader and what doesn’t. Writers emphasize ideas by placing them in the fjrst paragraph. These ideas are remembered best. They also emphasize ideas by placing them in the last paragraph. These ideas are also remembered well. Ideas placed in middle paragraphs don’t make much of an

• impression. They are subordinated or in the background, by being

placed in middle paragraphs. An example of its own advice. It’s doing what it’s saying. Emphasized: 1st paragraph/sentence Subordinated: Middle paragraphs/sentences Emphasized: last paragraph/sentence

emphasis explanation

You can help your readers understand which of your ideas you consider most important by using emphasis and subordination (background information). Ideas placed in the fjrst paragraph of a document receive the most emphasis, followed by information placed in the last paragraph. You can subordinate an idea (put it in the background) by placing it in middle paragraphs of your message, because these paragraphs receive the least emphasis.

3 (5) typographical emphasis

▶ Trump shouting

Business Correspondence–Tone!

Tone 2 emails Strategies for improving tone Conditional Homework

Conditional

Business Correspondence–Tone!

Tone 2 emails Strategies for improving tone Conditional Homework

3 (or 4) types

Business Correspondence–Tone!

Tone 2 emails Strategies for improving tone Conditional Homework

I would be tired, if you called me at midnight

OK I would be happy if you gave me a gift. I would be delighted if you called me at midnight. I would be angry if you called me at midnight. NOK I would be tired, if you called me at midnight. OK ▶ Man: What’s a good time to call? How about midnight? ▶ Woman: I would be tired, if you called me at midnight.

Business Correspondence–Tone!

Tone 2 emails Strategies for improving tone Conditional Homework

Homework

Business Correspondence–Tone!

Tone 2 emails Strategies for improving tone Conditional Homework

Improving the tone

Write or fjnd 2 sentences one which is more negative and one which is less negative, less unwelcome, but which has the same meaning. Say which of the 4 approaches your 2 example sentences follow. For example, "You failed this course." "You will have the opportunity to take this class again with me next year."

• 1. Choose the positive, avoid the negative

Look at the 4 approaches on 10-2, p86

• 1. Choose the positive, avoid the negative
• 2. Give clear reasons and explanations
• 3. Use conditional sentences and suggest hypothetical situations
• 4. Choose vocabulary with positive connotations

Look at the examples on pp 86-88.

Business Correspondence–Tone!

Tone 2 emails Strategies for improving tone Conditional Homework

Homework: the problem of tone

Tone is how you say things. The efgect on people of what you say depends on how you say it. ▶ https://en.wikipedia.org/wiki/Nonverbal_communication I want you to show some awareness of tone. Take a message (1-2 lines) you found somewhere or wrote yourself. Talk about the efgect of the message on people. Say how the efgect could be made difgerent if a difgerent tone were used. For example, A teacher says to a student, "Out! Get out!" The teacher feels bad. The student feels bad. The teacher could say, "Kindly leave the room." The teacher is more polite. The student feels less bad. Or, Chen says, "I feel honored by your invitation." Shaw feels good, even though Chen doesn't mean it. Chen is polite. Chen could say, "I don't want to speak at your symposium." Shaw feels bad, even though Chen is speaking the truth.

Business Correspondence–Tone!

Tone 2 emails Strategies for improving tone Conditional Homework

Homework: the use of passives in tone

Look at the exercise, use of passive, at: ▶ https://sac.nuu.edu.tw/cgi-bin/moodle/mod/quiz/attempt. php?attempt=183618&cmid=4121 Think about the options: ▶

• a. Emphasizes what is important is the object of action, or action

itself

▶

• b. Is more diplomatic (make reader feel less bad)

▶

• c. Avoids blaming the person who took the action

▶

• d. The person who took the action is unknown

▶

• e. It’s not important who took the action

Find or write a sentence that uses a passive to set the tone. Choose one of the descriptions and add it to the sentence. Like, "I am honored by your invitation" Emphasizes what is important is the action and the object of the action

Business Correspondence–Tone!