BIG p p 9 5 S u p p m o r o t r e f d O s t u - - PowerPoint PPT Presentation

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BIG p p 9 5 S u p p m o r o t r e f d O s t u - - PowerPoint PPT Presentation

The UKs first ever great big student weekender with 3000 students from the North West and 3000 students from the South West. Brought to you by Outgoing in association with the UKs biggest student brands. great e h t BIG p p 9 5 S


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SLIDE 1

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2nd - 5th

MARCH ‘12

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n g ’ s £ 4 5 K M a r k e t i n g S p e n d . T i c k e t s f r

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I n c l u d e s 3 n i g h t ’ s a c c
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, a l l e n t e r t a i n m e n t a n d t r a v e l .

Generous Commission, up to £20 a ticket P e r s

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a l i s e d G r

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3 p a r t y s t u d e n t s 3000 party students

CLUB PARTNERSHIP PROPOSAL 2012

The UK’s first ever great big student weekender with 3000 students from the North West and 3000 students from the South West. Brought to you by Outgoing in association with the UK’s biggest student brands.

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SLIDE 2

THE GREAT BIG STUDENT WEEKENDER OVERVIEW

The Great Big Student Weekender brings all the best club nights together for 3 nights of student partying. Never before have all the sell-out student club nights been hosted in one place (technically two places) - the UK’s number one holiday park with two resort options; Brean Sands and Prestatyn. Days at the Great Big Student Weekend are spent taking part in vari-
  • us activities, to name a few: Beach Sports, Pool Parties, Student
Olympics, Go karting and Crazy Golf. Nights deliver an eclectic programme of quality beats and nightly themes from a selection of the sell-out student nights throughout the UK. In its 1st year, TGBSW hopes to establish a loyal following and estab- lish a good reputation within the student market. We predict a sell-out attendance, as well as high levels of interest from the media.
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SLIDE 3

DRIVING TIME FROM SITES

1 HOUR FROM

Bristol, Cardiff Bath, Exeter

JUST OVER 1 HOUR FROM

Gloucester Swansea

UNDER 2 HOURS FROM

Sheffield, Leeds, Chester Manchester, Liverpool

JUST OVER 2 HOURS FROM

Nottingham Birmingham

UNDER 2 HOURS FROM

Sheffield, Leeds, Chester Manchester, Liverpool

JUST OVER 2 HOURS FROM

Nottingham Birmingham

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SLIDE 4 OUR OBJECTIVE: We want to build and develop partnerships with top student club promoters in the UK. With the aim to provide positive brand associations and to promote and position both brands in a posi- tive light within the target market. BENEFITS TO YOU:
  • Earn commission on ticket sales (up to £20 per ticket).
  • TGBSW is supported by a £45K marketing budget.
  • Become part of our unique student, music collaboration.
  • Gain fantastic brand exposure across traditional and digital media
platforms.
  • Secure exposure for your DJs through sets at the event.
  • Opportunity to host and brand your own venue at the event.

THE GREAT BIG STUDENT WEEKENDER CLUB PARTNERSHIPS

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SLIDE 5

CLUB PARTNERSHIP AGREEMENT

WHAT WE DO FOR YOU/WHAT YOU DO FOR US
  • Both parties announce the partnership online via a full database mailout
and through website and social networking communication.
  • Both parties position their partner’s logo and biography on their
websites and on selected print promo material.
  • Both parties agree to communicate any interesting news pieces about
their partner via their websites & social networking sites.
  • The club partner must include a Student Weekend section in a
minimum of 3 full database mail-outs. Student Weekender will provide the information and pictures for this when requested.
  • TGBSW Club Tour runs throughout January. TGBSW club partners agree
to host a special Student Weekender warm-up party promoting their presence at the event.
  • TGBSW agree to cover the printing cost of a specially designed A6 flyer
and A3 poster incorporating the club partners unique URL to drive sales.
  • Club partners are allocated DJ Sets for their resident DJs at the event.
Several partners will also host their own branded party at the event.
  • TGBSW displays all partner logos, biographies and party listings in the
weekender programme.
  • Both parties post a review of TGBSW on their website and promote to their
full database via an e-mailer.
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SLIDE 6
  • BOOKING SYSTEM
TGBSW owns an online group booking system enabling club partners to create a personalised webpage on thegreatbigstudentweekender.co.uk generating a unique URL which club partners promote to their networks. Sales generated via each club partner booking URL are recorded.. COMMISSION STRUCTURE

THE GREAT BIG STUDENT WEEKENDER BOOKINGS

Commission per ticket £10 £12 £15 £17 £20 SALES up to 50 50+ 150+ 300+ 500+

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SLIDE 7

THE MAIN EVENT SCHEDULE

  • Day 1
  • Party people start arriving at the fully branded exclusive holiday park from 4pm.
  • They travel by car, train, jet plane or they ride on TGBSW party bus!!
  • Check-in to the 2/4/6 bed party apartments runs until the early evening.
  • The pre-drinking starts early doors with happy hour (£1.50 pints) in the onsite pub.
  • Opening night starts from 9pm (subject to change) with various club partners
taking over all 3 huge onsite venues and branding it as their own.
  • When the night is over all the students head back to their private apartments for
after-parties!

Day 2

  • Students being students they are unlikely to surface from their party pads until
gone 12noon.
  • Activities will be available in the morning; crazy golf, zip wiring, go karting, human
table football, paintballing and many more.
  • The afternoon will be dominated by round 1 of the student Olympics and the daily
pool party (opportunity to be hosted by a club partner).
  • Other activities that will take place during the afternoon: pub quiz, bingo session,
football tournament and many more.
  • The mammoth 12 hour session starts at Happy Hour (£1.50 pints) taking place in
the onsite pub with organised drinking games.
  • Club nights then run straight from the end of happy hour with various club partners
taking over all venues.
  • Parties run until 6am (24 hour licence).
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SLIDE 8

THE MAIN EVENT SCHEDULE

Day 3

  • Again the students are unlikely to be up before 12 noon.
For the early risers; basketball, beach sports/chillout, tennis, water zorbing, snooker, table tennis and many more.
  • Once again the afternoon will be dominated by round 2 of the student Olympics
and the daily pool party (opportunity to be hosted by a club partner).
  • Other activities that will take place during the afternoon: It’s a knockout, comedy
sessions, beach football, and many more.
  • Happy Hour (£1.50 pints) will take place in the onsite pub with karaoke.
  • Club nights start from 10pm (subject to change) with various club partners taking
  • ver each venue.
  • When the party ends students will head back to their apartments to continue the
rave.

Day 4

  • Students check out of their accommodation from 10am – 12noon.
  • They head back via car, train, jet plane or TGBSW party bus.
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SLIDE 9 If you are interested in becoming a TGBSW Club Partner please contact: Megan.wise@outgoing.co.uk Joe.brailsford@outgoing.co.uk

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