1 0 3-Ma rch-20 20 Mum ba i Autom otiv e Div ision
Overview of current business Agenda Strategic bets for future 2
Overview of current business Agenda Strategic bets for future 3
We are working towards distinct priorities in each segment Trade Grow and transform the business to improve revenue and cost Maintain the market share Exide without sacrificing margins OEM Continue to capture large part of new businesses Exports Double the size
Overview of Export Business
Exports will be a key pillar of growth Our export facilities • Branch Office has been established in UAE • Manpower relocation to our Singapore office • Pune Plant exports to middle east Target • Haldia plant exports to south east Asia Currently, exporting seven different brands 1 Double size the export Increase the market share 2 in SE Asia and MECA
Overview of OEM Business
Automotive industry has slowed down in the past 2 years, however key drivers of growth are getting favorable Though subdued but a few Optimistic Triggers Automotive production trends in millions Which May Increase Demand in FY2020-21 0 % +7 % Improvement in liquidity of NBFCs Passenger 4 4 3.8 3.5 2.9 Vehicles Reduction in interest rates 15-16 16-17 17-18 18-19 YTD-Jan’20 +22 % +6 % 1.1 0.9 Expected scrappage policy implementation from April-20 Commercial 0.8 0.8 0.7 Vehicles 15-16 16-17 17-18 18-19 YTD-Jan’20 Increase in rural demand due to reasonably better agriculture +6 % output +11 % Two 23.2 24.5 18.8 19.9 18.3 Wheelers Greater spending in Govt. Infrastructure Projects which 15-16 16-17 17-18 18-19 YTD-Jan’20 Impacts CV demand +24% +5 % 1.3 Three 1 1 0.9 0.8 Increased STU buying of buses Wheelers 15-16 16-17 17-18 18-19 YTD-Jan’20 Source: SIAM
Overview of Replacement Business
We have the widest distribution network in the industry • 151 Spokes, including 18 ELCs, • 48,000+ Direct & Indirect Dealer Network • 600 FJCP Vehicles • EXIDE: 10,000+ Direct Dealers billed directly every month, supported by a 29,000+ strong sub-dealer • 170 company owned and network operated Service Centres • Over 1800 branded Exide Care outlets • Batmobile On-road service • DYNEX: A growing network of approx. 300 Distributors provided to consumers in 87 helping penetrate in to Tier2/3 towns cities • SF SONIC: 1500 Distributors & Direct Dealers driving growth
3 Power-packed brands catering to every application and market segment
Wide product portfolio for every application PVs CVs ERK 2WHs HUPS Tractors 3-WHs NV
Trade channel: Large scale digitization program underway Secure Access Role Based Access Arteria Connect Solution Cloud connector Integration with Dealers Billing software Primary Dealers, Secondary Dealers – Portal and Apps
IT Enabled Sales Team & Channel Partners • Connected through state-of-the-art mobility solutions • Real time information on Stocks, Targets & Incentives CHANNEL PARTNERS SALES TEAM
Overview of Manufacturing capacities and Technology
Manufacturing: Plant expansion being planned to meet the future requirement Expansion does not require additional Multiple cost reduction initiatives underway investment MC capacity (Mn units) Consolidation of production for 2W batteries from 4 4W Capacity Mn Units to 2 factories Projected 39 40 Bringing select production operations in house 30 Projected 21 20 39 Setting up of captive power plants 10 18 0 4WL/2WL MotorCycle New secondary smelter being set up with a capacity Current Projected of 50,000 MT p.a
Expanded Positive Technology : Key Advantages: Improved MF characteristics Less Grid weight - High Power to weight ratio Ensures improved corrosion resistance Special Antimony strip : Improves Active Material & Grid adhesion High productivity - Low production cost Collaboration with Hitachi Chemicals
Punched Plate Technology For 2WL : FIRST IN INDIA TO INTRODUCE PUNCHED PLATES IN MOTORCYCLE Product Improvement :- HIGHER PERFORMANCE Punched Grid INCREASED LIFE Cast Grid REDUCED WARRANTY Process Improvement :- HUGE REDUCTION IN MANPOWER BETTER QUALITY The Intercell Connectors rise above the cell partition walls giving an advantage of plate height. USING FURUKAWA PLATE MAKING TECHNIQUE
ULTRA Batteries for Automotive : Advantages of Ultra Battery in Hybrid Vehicles Advantages of Ultra Battery Start /Stop Micro Mild Excellent charge acceptability-2x Engine Stop Excellent durability under HR-PSOC condition – 2.5x Regenerative Braking Suppress stratification under deeper discharge / charge condition by Capacitor hybrid negative electrode and Motor Assist Ion exchange mechanism of capacitor layer Battery Voltage(V) 12 Fuel economy improvement (CO 2 emission reduction) - Lead Acid ISS/EFB Approximately 3% improvement in fuel economy Considered Lead Acid ISS/EFB with Li-Ion Battery Lead acid Flooded Ultra battery Ultra Battery system is an effective solution for 12V micro & mild hybrid!
Overview of current business Agenda Strategic bets for future 20
India is gearing up for electrification megatrend to become a reality Traditional OEMs have started Major drivers investing to transition to EVs Falling upfront Battery prices to fall Costs Improving cost Improved Products with economics Performance better performance Urban Significantly above New players with bold ambitions are Pollution acceptable standards entering the market CO2 India in top CO2 emitters Government Emissions push Crude oil is 20% Trade Deficit of 2019 imports
Hence, we have made two strategic investments in the automotive space Li-Ion Module and Pack Assembling Plant Exide NEO Aims to become a leading provider of Launched a battery powered e-rickshaw customized energy storage solutions with robust design and stylish looks Building prototypes for e-bus, e-3 Entered e-rickshaw market to showcase wheeler, e-2 wheeler , and telecom our technology prowess in Li-Ion
We are undertaking early lead in the nascent li-ion battery market in India Our Facility in Bengaluru, Karnataka Our Headquarters in Prantij, Gujarat • Total area : 149m 2 • Nexcharge existing land : 56,680m 2 • Activity : Development Centre • Existing built-up area : 9,528m 2 • Located at RMZ Eco Space Tech Park Our Li-ion Assembly Lines Our Capabilities • Pouch/Prismatic/Cylindrical cell to module • Electronics and mechanical product • Module to pack/rack design and testing • Cell testing lab • Embedded software development • Prototype and pilot line • IT and ITES services PRANTIJ Gujarat BENGALURU Karnataka
TRANSPO TRAN SPORTATIO TION SOL SOLUTIO TIONS Ba Battery ery Auxiliary Auxiliary Micro Mi Ran Range Swappab Sw ppable El Electr ectric Hybr Hybrid id Po Power Hybrid Hybr id Extension Ex ion Ba Batteri eries Vehicle Ve Transportation Fleet & Asset management and financing through partnerships • Buses, Passenger Cars, Systems integration and engineering expertise Three Wheelers, Two Wheelers, Trucks Marine • Pack and Rack engineering with thermal management • Off Highway Equipment Battery management system & software • Rail Module engineering and assembly • Robots Electrochemistry and cell production 24
Overview: Nexcharge Development Centre 32 associates with a mix of Electrical, Electronics, Software, Mechanical & Industrial Engineering Associates Mech Design & simulation Electrical Eng. Skill set Industrial Eng. Software and Tools
Battery Pack: Electric Bus Technical Description Particular Chemistry, Nominal Voltage LFP, 640V Type of Cells Prismatic Pack Dimension (in mm) 1705 X 1653 X 235 Weight ~860kgs Life Cycle @ RT 3500 e-Bus
Battery Pack: Two Wheeler Technical Description Particular Chemistry, Nominal Voltage NMC, 50V Type of Cells Cylindrical Pack Dimension (in mm) 239 X 156 X 183 Weight ~8 kgs Life Cycle @ RT 1000 Electric two wheeler
Battery Pack: Three Wheeler Technical Description Particular Chemistry, Nominal Voltage LFP, 50V Type of Cells Prismatic Pack Dimension (in mm) 239 X 156 X 183 Weight ~37 kgs Life Cycle @ RT 3500 Electric three wheeler
The Manufacturing and R&D set-up will be one of India's most advanced for Li-ion pack assembly State of the Art Manufacturing R&D innovation center Total HV capacity of ~500 mWh and LV capacity of ~250 R&D innovation center in Bangalore with 30+ electrical mWh and mechanical design engineers Software for pre-processing and simulation of different 7 assembly lines for different form factors and voltages design ideas Automated setup with limited Software for developing Battery manual intervention Management System Flexibility to handle any form-factor and chemistry for Li- Comprehensive equipment for testing (Life Cycle Tester, Ion battery Temperature Testers)
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