Alpine Health Tourism for Regional Innovation 17th European Tourism - - PowerPoint PPT Presentation

alpine health tourism for regional innovation
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Alpine Health Tourism for Regional Innovation 17th European Tourism - - PowerPoint PPT Presentation

Alpine Health Tourism for Regional Innovation 17th European Tourism Forum, October 2nd 2018, Vienna, Austria Walter Haas, ITG Innovationservice for Salzburg (AT) ESTABLISHING A A DYNAMICDIALOG BEETWEENSCIENCE (MEDICINE) ) AND TOURISM VALUE


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Alpine Health Tourism for Regional Innovation

17th European Tourism Forum, October 2nd 2018, Vienna, Austria Walter Haas, ITG Innovationservice for Salzburg (AT)

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SLIDE 2
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ESTABLISHING A A DYNAMICDIALOG BEETWEENSCIENCE (MEDICINE) ) AND TOURISM

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VALUE CHAINS & CROSS SECTORAL INNOVATION AND COLLABORATION

health care provider, Insurances

Collaborationwith

  • ther business

sectors Nutrition, Construction, … Education and specialist staff Alpine Health Tourism Congress

ICT/ Digital Health solutions

Common Strategy and Roadmap Innovation-/ Marketingmanagement Alpine Health Region Salzburg- Cluster 13 Partners, ~80 Companies

Knowledge- transfer, training

(…)

Paracelsus Medical University

  • Dep. Ecomedicine

Services/ Products

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Subgroup Health Tourism

Authenticity / Tradition Geo-Diversity Bio-Diversity  Microbioma Green space / blue space Fine dust concentration Crowding Protected areas Hiking paths

Project: HEALPS

(Alpine Health Tourism – Positioning the Alpine region as globally attractive health promoting place)

„Trail fo for Health Nord“ Austria- Bavaria „WinHealth“ Austria- Italy Salzburg Region

SCALE UP THE HEALTH TOURISM APPROACH IN ALPINE SPACE

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RETHINKING TOURISM INNOVATION ECOSYSTEM

…more innovation driven tourismpolicy and business development. 1 … more hands-on R&D and translationinto useable knowledge for SME. 2 … more Ecosystem based approach for cross- sectoral collaboration, innovation and value chains (Smart Specialization-RIS 3) 3

3 FLASHLIGHTS

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See you in Bad Hofgastein/Salzburg (AT)!

Healing Power of the Alps – Alpine Health Tourism Congress December 6th/ 7th 2018

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Thank you for your attention!

www.itg-salzburg.at, walter.haas@itg-salzburg.at