ACE S E uro pe e de ra tio n E uro pe a n Ca pita ls a nd Citie s - - PowerPoint PPT Presentation

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ACE S E uro pe e de ra tio n E uro pe a n Ca pita ls a nd Citie s - - PowerPoint PPT Presentation

ACE S E uro pe e de ra tio n E uro pe a n Ca pita ls a nd Citie s o f Spo rt F Mic he lle Vo re l-Ada ms ACE S UK Pre side nt Who a re ACE S E uro pe ? No n-pro fit a sso c ia tio n b a se d in Brusse ls c re a te d in 1999 Assig n


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SLIDE 1

ACE S E uro pe

E uro pe a n Ca pita ls a nd Citie s o f Spo rt F e de ra tio n

Mic he lle Vo re l-Ada ms

ACE S UK Pre side nt

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SLIDE 2

Who a re ACE S E uro pe ?

No n-pro fit a sso c ia tio n b a se d in Brusse ls c re a te d in 1999 Assig n e ve ry ye a r re c o g nitio ns o f E uro pe a n Ca pita l, City, Co mmunity & T

  • wn o f Spo rt

Re c o g nise d b y the E uro pe a n Co mmissio n in the White Pa pe r (Art.50)

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SLIDE 3

Awa rds

E uro pe a n Ca pita l o f Spo rt 1a wa rd pe r ye a r to a c a pita l o f a c o untry o r c ity with mo re tha n 500,000 inha b ita nts E uro pe a n City & Co mmunity o f Spo rt 1a wa rd pe r ye a r to a c ity b e twe e n 25,000 to 500,000 inha b ita nts E uro pe a n T
  • wn o f Spo rt
1a wa rd pe r ye a r to a to wn o f le ss tha n 25,000 inha b ita nts Wo rld Ca pita l o f Spo rt Sa me fo rma t a s the E uro pe a n Ca pita l o f Spo rt b ut o utside E uro pe with ma in suppo rt o f inte rna tio na l o rg a nisa tio ns E uro pe a n Spo rt a nd He a lthy Co mpa ny ACE S E uro pe a nd DCH- I nte rna tio na l Org a niza tio n o f Huma n Ca pita l Dire c to rs (E HCA – E uro pe a n He a lthy Co mpa nie s Asso c ia tio n) ha ve jo ine d fo rc e s to re c o g nise pub lic ly the e ffo rt ma de b y tho se c o mpa nie s pro mo ting spo rt a nd he a lth a mo ng the ir e mplo ye e s
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SLIDE 4

Awa rds

No ne a wa rde d to da te Ove r Ca pita l 20 a wa rds Ma la g a , Buda pe st, So fia , Ma rse ille , Pra g ue , T
  • rino , Ca rdiff,
Antwe rpe n, I sta nb ul, Va le nc ia , Ma drid Ove r 100 City a wa rds Ba c a u, Oste nd, K
  • sic e , Sto ke o n
T re nt, Bristo l, Bo rde a ux, Sa nta nde r, Nic e , L ime ric k, Va re se , Ga te she a d, I nnsb ruc k, L e ic e ste r Ove r 10 Co mmunity a wa rds She tla nd I sla nds, I sle o f Ma n, T hre e Bo rde rs, Va lle Ve ra ita , Re wa l Ove r 70 T
  • wn a wa rds
Be lisc e , Co in, Sa int Vinc e nt, Zitta u, Slig o , Alp, Buze t, E vro ta s, Ole c ko , Athlo ne T wo a wa rds E lpo zo , Grupo Co fa re s
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SLIDE 5

Ho w to pre se nt a Ca ndida ture

F irst ste p is re c e ive a L e tte r o f I nte ntio n fro m the Ma yo r o f the c ity whic h wa nts to b e a c a ndida te a t a c e s@ a c e s-e uro pa .e u o r hug o .a lo nso @ a c e s- e uro pa .e u Afte r the c a ndida ture is c o nfirme d ACE S E uro pe sta rts the o ffic ia l pro c e dure : Sig n Re g ula tio ns F e e a s c a ndida te Bid F ile Pla n a nd visit the c ity b y the E va lua tio n Co mmitte e I f the c a ndida ture g e ts the sc o re to b e a wa rde d it re c e ive s the re c o g nitio n in a Ce re mo ny a t the E uro Pa rlia me nt (Brusse ls)
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SLIDE 6

Bidding fo r a n Awa rd

E uro pe a n Ca pita l, Citie s, T
  • wns a nd Co mmunitie s o f Spo rt c a nd id a te s must, a s pa rt o f
the ir c a nd id a ture , pro vid e ACE S E uro pe with a b id file c o nta ining the a nswe rs to the q ue stio ns (c rite ria ) inc lud e d in the g uid a nc e fo r the d e ve lo pme nt o f the b id file T he e lig ib ility c rite ria ha s b e e n e sta b lishe d b y ACE S E uro pe to ha ve a tho ro ug h und e rsta nd ing a b o ut ho w the c a nd id a te c itie s pro mo te in the po pula tio n, thro ug h spo rt, the va lue s o f ACE S E uro pe : e njo yme nt in e xe rc ise , willing ne ss to a c hie ve , se nse o f c o mmunity, le a rning fa ir pla y a nd impro ve me nt o f he a lth T he o rg a nisa tio n o f c itie s sho uld d e ve lo p a b id file to pre se nt its c a nd id a ture pro vid ing info rma tio n to re spo nd to e a c h o f the po ints o utline d in the e lig ib ility c rite ria T he sa me c rite ria will use b y the E va lua tio n Co mmitte e to a sse ss the c a nd id a ture d uring the visit. T he re is a c a nd id a te fe e re q uire d o n sub missio n o f the b id plus c o sts to use the ima g e rig hts if the b id is suc c e ssful
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SLIDE 7

Ob lig a tio ns

Re spo nsib ility a s a wa rde d c ity during the ye a r Re spe c t o f the ima g e rule s Minimum o f de ve lo ping a n I nte rna tio na l Co ng re ss o r I nte rna tio na l Spo rt Co mpe titio n De sig n a spo rt c a le nda r with a c tivitie s whic h pro mo te s he a lth, we llb e ing a nd inte g ra tio n Minimum o f de ve lo ping a n I nte rna tio na l Co ng re ss o r I nte rna tio na l Spo rt Co mpe titio n Me mo ry a nd c o nc lusio ns a fte r the ye a r with re sults
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SLIDE 8

Be ne fits & Oppo rtunitie s

What does it mean to be awarded by ACES Europe?:

I nte rna tio na l re c o g nitio n Hig h visib ility a nd po litic a l b uy-in Po te ntia l to a ttra c t inve stme nt in se rvic e s & de ve lo p ne w pa rtne rships Put in va lue the spo rt po lic ie s o f the de stina tio n T a ke pa rt in the b ig g e st ne two rk o f c itie s o f spo rt in E uro pe Sha re e xpe rie nc e s b e twe e n me mb e rs Pa rtic ipa te in se ve ra l c o ng re sse s a nd c o nfe re nc e s during the ye a r I nc re a se a nd impro ve spo rts po lic ie s if po ssib le
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SLIDE 9

Sto ke o n T re nt 2016

Pla tfo rm e ve nt UK Co rpo ra te Ga me s se c ure d fo r 2015 ACE S d e le g a tio n visit Up to £3.5m se c ure d a t o utse t within the City Co unc il plus: Co c a Co la £237,000, Spirit o f 2012 / E F DS £245,000, Spo rt E ng la nd £250,000, T a b le T e nnis E ng la nd £15,000 & muc h mo re E nha nc e d Pa rtne rship Wo rking (L OC) Re puta tio n Ga ins a nd Impro ve d Ima g e F
  • ste ring o f a L
  • c a l ’ F
e e l Go o d ’ F a c to r

E xa mple ma jo r b e ne fits:

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SLIDE 10

Ma jo r E ve nts in 2016

Co rpo ra te Cup fo r Dra g o n Bo a ting Pe a rl Izumi T
  • ur Se rie s
Da rts fo r Do nna L
  • uise
E ng la nd vs Gre e c e T a b le T e nnis Stre e tGa me s F e stiva l Spo rts Pe rso na lity o f the Ye a r Awa rds Stre e tGa me s Co mmunity Sa fe ty Co nfe re nc e Pa ra lympic s GB Ca rniva l Summe r Ce le b ra tio n Aviva Wo me n’ s T
  • ur
UK T ria thlo n Run fo r F un Ope ning Ce re mo ny L
  • rd Ma yo r’ s Ga me s
Spo rts Psyc ho lo g y Ja m 1966 Dinne r He a rt o f the City T
  • ur
Co rpo ra te Cup o f So c c e r Co rpo ra te Cup fo r Ne tb a ll
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SLIDE 11

Ma rke ting a nd Pro mo tio n 2016

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SLIDE 12

E xte nsive Co ve ra g e

T e le visio n L
  • c a l a nd Na tio na l Ne wspa pe rs
So c ia l Me d ia E ng a g e me nt L
  • c a l, Na tio na l a nd Inte rna tio na l E
ve nts Co ve ra g e
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SLIDE 13

L e g a c y

Antwe rp, E uro pe a n Ca pita l o f Spo rt 2013 inc re a se d in a lmo st 10 po ints the Ac tive pe o ple in the c ity (fro m 48% to 56%) L
  • g r
  • ño, E
uro pe a n City o f Spo rt 2014, re se a rc h fro m L a Rio ja Unive rsity sa ys tha t due to the a wa rd the ROI in the c ity wa s 44,500millio n e uro s T
  • r
ino, E uro pe a n Ca pita l o f Spo rt 2015, mo re tha n 1,000 spo rt e ve nts during the ye a r Va le nc ia, E uro pe a n Ca pita l o f Spo rt 2011, c re a te d a E uro pe a n Ob se rva to ry o f Spo rt Go o d F unding, mo re tha n 50 c itie s ha ve b e e n invo lve d in diffe re nt E U Gra nts during the la st ye a rs Me dia Impa c ts, Mo re tha n 1.500 millio n impa c ts pe r ye a r in me dia s: o n line , o ff line , ra dio , tv, pa pe rs, ma g a zine s, e ve nts, a c tivitie s…
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SLIDE 14

ACE S E uro pe

E uro pe a n Ca pita ls a nd Citie s o f Spo rt F e de ra tio n

Think your destination could become the next award candidate?

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SLIDE 15

World Corporate Games

Michelle Vorel-Adams Chief Operating Officer – UK & Europe

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SLIDE 16
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SLIDE 17

T he Worldwide Corporate Games Community

T HE UL T IMAT E MIX O F SPO RT , BUSINESS & T O URISM T he Worldwide Corporate Games Community ha s g ro wn ye a r a fte r ye a r tha nks to the g re a t suppo rt o f c itie s a ro und the g lo b e sinc e 1988 Sydne y T
  • kyo
Athe ns Me xic o City Sa n F ra nc isc o
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SLIDE 18

Wha t a re the Corporate Games?

4 T HE UL T IMAT E MIX O F SPO RT , BUSINESS & T O URISM Multi Spo rt F e stiva ls fo r Busine sse s Ope n to a ll fo r the b e ne fit o f a ll T e a ms – T iny o r T re me ndo us – re pre se nt e ve ry size a nd kind o f b usine ss, institutio n o r
  • rg a nisa tio n
T e a m Me mb e rs inc lude Co lle a g ue s, Clie nts, F a mily a nd F rie nds Any Ag e No Qua lifying Sta nda rds Disa b le d inte g ra te d
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SLIDE 19

Co rpo ra te Be ne fits

5 T HE UL T IMAT E MIX O F SPO RT , BUSINESS & T O URISM T he Corporate Games o ffe rs unriva lle d Co rpo ra te b e ne fits a nd Busine ss o ppo rtunitie s.
  • T
e a m Building
  • Sta ff I
nte g ra tio n
  • Busine ss Ne two rking
  • Bra nd Pro mo tio n
  • Pro mo te He a lth & F
itne ss in the Wo rkpla c e
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SLIDE 20

Ge t F it F

  • r Busine ss
T HE UL T IMAT E MIX O F SPO RT , BUSINESS & T O URISM E ve ry £1 inve ste d in wor kplac e we llbe ing re sults in a n e stima te d saving to soc ie ty of £2.37 – Pub lic He a lth E ng la nd . Mo re tha n 130 million days a re lo st to sic kne ss a b se nc e e ve ry ye a r in the UK , a nd wo rking a g e ill he a lth ha s a n a nnua l c o st to the e c o no my o f mo re tha n £100 billion. T he He a lth a nd Sa fe ty E xe c utive e stima te tha t 11.7 million wor king days we re lo st to stre ss, d e pre ssio n o r a nxie ty in 2015/ 16
  • Re d uc e s Ab se nte e ism
  • Inc re a se s Pro d uc tivity
  • Inc re a se s Sta ff Re te ntio n
  • Impro ve s Sta ff Mo ra le
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SLIDE 21

UK Corporate Games Histo ry

7 T HE UL T IMAT E MIX O F SPO RT , BUSINESS & T O URISM 2018 Sto ke o n T re nt & Sta ffo rdshire 2017 No tting ha m 2016 Europe Corporate Games Liverpool 2015 Sto ke o n T re nt & Sta ffo rdshire 2014 World Corporate Games Liverpool 2013 Co ve ntry 2012 Pre sto n 2011 L
  • ug hb o ro ug h
2010 L ive rpo o l 2009 Brig hto n 2008 World Corporate Games L e e ds 2007 She ffie ld 2006 Swindo n 2005 Ma nc he ste r 2003/ 4 Ne wc a stle Ga te she a d 2002 No rwic h 2001 L ime ric k 2000 World Corporate Games Ab e rde e n 1999 L ime ric k 1998 Bra c kne ll 1997 Be lfa st 1996 Ab e rde e n 1995 Pe te rb o ro ug h 1993/ 4 Milto n K e yne s Liverpool Manchester Coventry Newcastle Gateshead
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SLIDE 22

Pa rtic ipa ting Org a nisa tio ns

8 T HE UL T IMAT E MIX O F SPO RT , BUSINESS & T O URISM Ga me s 80+ Ga me s 70+ Ga me s 70+ Ga me s 65+ Ga me s 50+ Ga me s 30+ Ga me s 35+ Ga me s 25+ Ga me s 20+ Ga me s 40+ Ga me s 25+ Ga me s 20+ Ga me s 30+ Ga me s 45+ Ga me s 25+ Ga me s 20+ Ga me s 25+ Ga me s 20+ Ga me s 25+ Ga me s 40+ Ga me s 20+ Ga me s 25+ Ga me s 20+ Ga me s 30+ Ga me s 30+ T he Corporate Games a re the wo rld’ s la rg e st c o rpo ra te multi spo rts fe stiva ls. Ove r 28,000 o rg a nisa tio ns a nd 1,000,000 a thle te s ha ve c o mpe te d wo rldwide a c ro ss the la st 30 ye a rs. T e a ms tra ve l fro m a ll o ve r the UK to me e t lo c a l c o mpa nie s fo r spo rt, fun a nd b usine ss!
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SLIDE 23

Corporate Games Pa tro ns

9 T HE UL T IMAT E MIX O F SPO RT , BUSINESS & T O URISM

HRH Princ e ss Anne

T he Princ e ss Ro ya l UK

HE She ikh Na ha ya n Ma ba ra k Al Na ha ya n

Ministe r o f Hig he r E duc a tio n a nd Sc ie ntific Re se a rc h

Sir Ale x F e rg uson

Ma na g e r Ma nc he ste r Unite d F
  • o tb a ll Club
T
  • na me a fe w…

Ne lson Ma nde la

Pre side nt o f So uth Afric a

F ra nç ois Mitte ra nd

Pre side nt o f the F re nc h Re pub lic

Gordon Ba nks OBE

F
  • rme r E
ng la nd inte rna tio na l g o a lke e pe r
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SLIDE 24 Gre a t Ce le b ra tio ns, Pa ra de a nd Pa rtie s to c re a te inte ra c tio n a mo ng a nd within the T e a ms & Org a nisa tio ns
  • Supe rCe ntre Re g istra tio n
  • Ope ning Ce le b ra tio n
  • Busine ss E
nte rprise Da y
  • Gre a t Ga me s Pa rty
  • Clo sing Awa rds Ce le b ra tio n

K e y fe a ture s o f the Ga me s

T HE UL T IMAT E MIX O F SPO RT , BUSINESS & T O URISM
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SLIDE 25

F a c ilitie s

T HE UL T IMAT E MIX O F SPO RT , BUSINESS & T O URISM
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SLIDE 26

Clo sing Awa rds Ce le b ra tio n

T HE UL T IMAT E MIX O F SPO RT , BUSINESS & T O URISM Org a nisa tio ns & Athle te s c a n win pre stig io us Awa rds
  • Spo rt fo r L
ife Gra nd Awa rd
  • Me da llist Awa rd
  • Cha mpio nship Divisio n Awa rds
  • Spo rt Cha mpio nship Awa rds
  • Ga me s Me da ls
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SLIDE 27

Spo rts

T HE UL T IMAT E MIX O F SPO RT , BUSINESS & T O URISM
  • 26 Spo rt Pro g ra mme (e xa mple spo rts b e lo w)
  • Ind ivid ua l a nd te a m c o mpe titio n
  • Ope n e q ua lly to wo me n a nd me n with mixe d te a m
e ve nts
  • F
  • r skille d , se mi-skille d o r no vic e pa rtic ipa nts
  • Co mpe titio n c la sse s: Ope n 30-39 40-49 50+ 60+
Individua l Cyc ling Running Go lf T e npin Bo wling R a c que t T e nnis Ba d minto n Sq ua sh T a b le T e nnis Ope n to All T e a m Be a c h Vo lle yb a ll So c c e r (5s, 6s & 11) Ba ske tb a ll Ho c ke y Rug b y 7’ s Ne tb a ll Cric ke t 8s Vo lle yb a ll F un Dra g o n Bo a t K a rting T
  • uc h
Po ke r So ftb a ll
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SLIDE 28 Ba se d o n fe e db a c k fro m pa rtic ipa nts, this ye a r wa s a g a in a ma ssive suc c e ss! 99% ra te d the ir o ve ra ll e xpe rie nc e o f the Corporate Games a s e ithe r E xtre me ly Sa tisfie d o r Sa tisfie d, with 96% a g re e ing tha t the ir mo ra le ha s inc re a se d & 73% inc re a se d the a mo unt o f e xe rc ise / fitne ss le ve l a s a re sult o f ta king pa rt. T he Ga me s is a fa nta stic e ve nt a nd b ring s pe o ple to g e the r in a fun a nd c o mpe titive e nviro nme nt o utside the o ffic e .

T e stimo nia ls

T HE UL T IMAT E MIX O F SPO RT , BUSINESS & T O URISM I c a nno t de sc rib e ho w impre sse d we a ll we re with the g a me s this we e ke nd. My who le o rg a nisa tio n is b uzzing , a nd I’ m se e ing c o mpe tito rs a nd me da lists a like a c kno wle dg ing e a c h o the r a nd ‘ hig h fiving ’ o n c o rrido rs whe re pre vio usly the y wo uld ha ve pa sse d in sile nc e . T he re ’ s no t b e e n muc h to smile a b o ut in the po lic e fo r so me ye a rs no w, so I’ m no t o ve rsta ting the po sitive e ffe c t this e ve nt ha s ha d. Spo rts se c tio ns ha ve b e e n re invig o ra te d, frie ndships a nd b o nds ha ve b e e n re disc o ve re d, a nd I’ ve e ve n se e n pic ture s o f me da llists up in the o ffic e to we lc o me the m b a c k. T his is do wn to yo u a nd yo ur te a m’ s ha rd wo rk, pa tie nc e a nd de dic a tio n a nd a s No tt's Po lic e c a pta in I’ d like to a dd my tha nks o n b e ha lf o f my c o lle a g ue s. Bro wne Ja c o b so n e nte re d the Ga me s fo r the first time in 2017 with a te a m o f o ve r 70. We a ll ha d a re a lly e njo ya b le we e ke nd a nd the spirit we b uilt in the tra ining running up to the Ga me s ha s b e e n e xc e lle nt. T he inc lusive wa y it ha s b e e n ha ndle d ha s e nc o ura g e d so me to b e c o me mo re invo lve d in wide r a c tivitie s a t Bro wne Ja c o b so n. Our invo lve me nt o f the Ga me s dro ve a n impro ve me nt in he a lth a nd we llbe ing , with o ve r 75% a lso e ng a g ing in tra ining b e fo re the Ga me s a nd 64% o f pe o ple fe e ding b a c k tha t the y ha d impro ve d the ir o ve ra ll fitne ss. Be yo nd e ve n this, 96% o f pe o ple sta te d tha t the y ha d me t a t le a st o ne pe rso n tha t the y wo uldn’ t no rmally ha ve the o ppo rtunity to spe a k to a nd a lso impro ve d the ir kno wle dg e o f the b usine ss. T he Ga me s g a ve e ve ryo ne the o ppo rtunity to b e a n a mb a ssa do r fo r o ur firm a nd a c ro ss o ur pa rtic ipa nts we g e ne ra te d o ve r 750,000 impre ssio ns o n twitte r, re a c hing 25,000 a c c o unts using # T e a mBro wne Jac o bso n. We fe e l we a re no w b uilding a le g a c y a ro und he a lth, we llb e ing a nd c o lla bo ra tio n fro m this sta rting po int with 100% o f o ur pa rtic ipa nts re c o mme nding it to o the rs, 100% wa nting to ta ke pa rt ne xt ye a r a nd a n
  • ve rwhe lming 91% o f o ur c o mpe tito rs wa nting to ma inta in the ir tra ining g ro ups mo ving fo rwa rd. It is sa fe to
sa y tha t the Ga me s ha s e xc e e de d o ur e xpe c ta tio ns.
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SLIDE 29

T he Be ne fic ia rie s

T HE UL T IMAT E MIX O F SPO RT , BUSINESS & T O URISM

Org a nisa tio ns E mplo ye e s Ho st City

Unriva lle d Be ne fits - Unlimite d Oppo rtunitie s

BUT SO MANY MORE!

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SLIDE 30

Ho st City

16 T HE UL T IMAT E MIX O F SPO RT , BUSINESS & T O URISM Nottingham & Midlands Ac c o mmo da tio n a nd fo o d & drinks £ 3,058,767 Sho pping a nd a ttra c tio ns £ 535,284 T ra ve l a nd o the r £ 229,408 T OT AL £ 3,823,459 So urc e : No tting ha mshire Po st, b a se d o n E ko s L td 5,126 pa rtic ipa nts a nd visito rs

UK Corporate Games Notting ha m 2017

  • Ge ne ra te s imme dia te e c o no mic impa c t
  • T
he Ultima te hig h pro file multi-spo rt e ve nt, b ring ing va st numb e rs o f visito rs fro m influe ntia l c o mpa nie s a ro und the Wo rld
  • Wo rldwide pro mo tio n o f the Ho st City to
b ra nd itse lf a s a c e ntre fo r c o rpo ra te spo rt, fitne ss a nd he a lthy life style s
  • Plus me dia , pub lic ity a nd re pe a t visits …
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SLIDE 31

Offic ia l Cha rity

T HE UL T IMAT E MIX O F SPO RT , BUSINESS & T O URISM T he Ga me s pro vide s a n o utsta nding o ppo rtunity fo r a ll Pa rtic ipa nts a nd a sso c ia te d Org a nisa tio ns to fundra ise a nd suppo rt the re ma rka b le wo rk unde rta ke n b y the Offic ia l Cha rity.
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SLIDE 32

Spo nso rship

T HE UL T IMAT E MIX O F SPO RT , BUSINESS & T O URISM
  • Offe rs ric h a nd va rie d o ppo rtunitie s fo r Spo nso rs a nd

Suppo rte rs o f e ve ry type , size a nd inte re st.

  • T

he Ga me s will ha ve tho usa nds o f c o mpe tito rs a nd hundre ds o rg a nisa tio ns pa rtic ipa ting .

  • T

he re will b e me dia c o ve ra g e o n the run up to the Ga me s a nd e xte nsive me dia c o ve ra g e a c ro ss the Ga me s we e ke nd.

  • So me o f the mo st fa mo us multina tio na ls, the la rg e st a nd

mo st po we rful o f the na tio na l c o mpa nie s, a nd ma ny

  • the rs o f a ll kinds a nd size s.
  • Bring s to g e the r CE

Os, Ma na g ing Dire c to rs, Se nio r a nd Middle .

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SLIDE 33

Spo nso rship Oppo rtunitie s

T HE UL T IMAT E MIX O F SPO RT , BUSINESS & T O URISM T he UK Corporate Games o ffe rs ric h a nd va rie d o ppo rtunitie s fo r Spo nso rs a nd Suppo rte rs o f e ve ry type , size a nd inte re st ta ilo re d to the b udg e t a nd b usine ss o b je c tive s o f the Spo nso r.
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SLIDE 34

Co rpo ra te Ga me s App Spla sh Sc re e n

T HE UL T IMAT E MIX O F SPO RT , BUSINESS & T O URISM T he Co rpo ra te Ga me s a pp will ha ve a spla sh sc re e n. Adve rtise me nt will sta y o n sc re e n fo r 3 se c o nds e ve ry time the a pp is o pe ne d.
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SLIDE 35

A Gre a t E ve nt

T HE UL T IMAT E MIX O F SPO RT , BUSINESS & T O URISM
  • T
ho usa nds o f Pa rtic ipa nts
  • Hundre ds o f Org a nisa tio ns
  • Ma jo r E
c o no mic I mpa c t
  • T
he Ca pita l o f Co rpo ra te Spo rt
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SLIDE 36

World Corporate Games

Are you ready to become the next host city?

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SLIDE 37

Reaching Out To Older People, Supporting Those Living With Chronic Health Conditions

Wokingham Borough Council Sport and Leisure Team

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SLIDE 38

Agenda

  • Public Health
  • SHINE – Over 60’s Physical Activity Programme
  • Planning and Delivering Dementia Friendly Physical

Activities

  • Exercise programmes to assist with effects of a Stroke,

COPD, MS and Parkinson’s

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Public Health

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SHINE

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SHINE

Slide show…

https://youtu.be/i_BFxpLAemc

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What is SHINE?

  • SHINE is our over 60’s physical activity

programme open to residents living in the Wokingham Borough.

  • There are over 60 classes running each week

and they take place in various locations in the Wokingham Borough.

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What is on offer?

Pilates Nordic Walking Tai Chi Line Dance Walking Football Stretch & Relax Supple & Strong Forever Jhoom Fit Steps Outdoor Cycling Core Strength Tennis Aquacise Latino Dance Pure Stretch

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Benefits of SHINE

  • Helps to increase mobility and strength
  • Helps with weight loss and maintenance
  • Improves mood
  • Reduces risk of heart disease
  • Increased social interaction
  • Meeting people with similar interests
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Information

  • Currently there are 1750 active members of

SHINE.

  • Currently there are 69 classes taking place

each week.

  • Flexible membership options.. Coupon card,

DD or annual

  • The class sizes range from 10 to 30 people.
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Positive Case Study

  • “In the water there is no body hindrance, this is all

eliminated and I can even stand on one leg! Something I certainly cannot do when on the ground. After Aqua I feel rejuvenated and my mind is positive”.

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Positive Case Study

  • “The Shine classes are so friendly. I was so nervous

before my first class with Shine but took comfort in the fact that I knew everyone else there would be in similar age group to me. I did wonder how I was going to cope but I loved it.”

  • “Shine is now part of my life and I would be lost

without it”

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DEMENTIA FRIENDLY

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Dementia Friendly Activity Sessions

Who we are…

  • Provide physical activity sessions for people living

with dementia and their carers

  • We work closely with the Memory Clinic at Barkham

Hospital to promote sessions

  • Close links with Wokingham Dementia Action

Alliance

  • Delivered 10 month programme with Young People

with Dementia

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Dementia Friendly Activity Sessions

Sessions include…

  • Indoor Bowls
  • Steady Steps Falls Prevention classes
  • Old Time Dancing classes
  • Dementia Friendly Health Walks
  • Swimming
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Dementia Friendly Activity Sessions

  • Sessions cost £2.50 for participants
  • Funding in provided by Public Health

department

  • Instructors attend Dementia Friends training
  • Sessions are tailored to individual needs
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LONG TERM HEALTH

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Long Term Health Conditions

Who we are…

  • Sport and Leisure Team within Wokingham

Borough Council.

  • Our Health prevention team consists of the GP

Referral Physical Activity Scheme, Steady Steps (Falls Prevention), Mindful Health and Wellbeing, Cardiac Rehab Phase 4 and Long Term Health Conditions Programme

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Long Term Health Conditions

Slide show…

https://youtu.be/7EpoXcEcOe8

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Where we are…

Specialised Long Term Conditions Gym based in one

  • f our leisure centres (Loddon Valley, Lower Earley)
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Referral Process

  • 1 generic referral form – signed and completed
  • Referral by a Doctor or any Health Professional

completing an Exercise Referral Form

  • Sent to S&L team to make contact with patient
  • Patient invited to an induction with the programme co-
  • rdinator for an initial consultation and show round of

equipment to test physical ability

  • Individuals have the opportunity to book into available

time slots in which they will join others in a group gym setting (time slots are up to 1 hour).

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What we do…

  • Facilitate group sessions for people with a variety of

Long Term Health Conditions.

  • Individuals will have a varying degree of ability ranging

from mild to severe

  • Target Group - Parkinson's, MS, Stroke, Physical

Disability, COPD. 16 years + (attracts 60 + age group)

  • During sessions, the individual will complete their own

exercise programme whilst being in the company of

  • thers, all who have a LTH condition.
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  • Specific classes for individuals who have suffered

a Stroke, living with a respiratory condition and Multiple Sclerosis.

  • Stroke class – working on functional ability

(sitting to standing/ balance exercises)

  • Respiratory class – working aerobic fitness and

strength in circuit style session

  • MS Class – a yoga style class focusing on

flexibility and core strength

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  • Maximum 5 – 7 patients in a session
  • Always 1 – 2 GP Referral / Level 4 Neuro qualified

instructors in the gym

  • Open x5 days a week, Monday – Friday from 8.30am

– 7pm (varies/ scheduled hours)

  • Currently 29 hours dedicated for LTHC programme in

the gym

  • Cost - Coupon card £35.00 for 10 weeks
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What we have…

  • We have a range of mainstream and rehab orientated gym

equipment.

  • All of the equipment can be adjusted in some way to

accommodate the individual; such as our treadmill's starting at a slower speed of 0.3mph for those with walking difficulties.

  • Our room is laid out with equipment located to the edges, so

that we have a large floor space for mat based exercises and ease of transferring to equipment.

  • Exit routes – continue in LTHC gym, GP Referral Scheme,

classes

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How many…

  • Currently over 140 on the database with a

comfortable 100-120 attending each week.

  • Stroke 31
  • COPD/ Respiratory 33
  • Parkinson's 10
  • Multiple Sclerosis 18
  • Physical disability (various) 17
  • Other
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Positive Case Studies

P.M “I wanted to write to thank your team for their help in getting me back to fitness after my serious cycling injury. I remember when I first walked into the gym a year or so ago. I could only walk short distances and serious exercise seemed a long way off. The advice and guidance given in the Long Term Health Conditions Programme run by Wokingham BC has made an enormous difference to my ability to get back to leading a normal life. Here I am a year later and I have joined the local gym so that I can maintain and further improve my current fitness. Without the LTHC gym, this just wouldn’t have happened.”

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Positive Case Studies

M.H “What I particularly like about the gym is that the trainers actually “care” about the therapy they are

  • ffering! They go out of their way to help attendees, no

matter the disability. The gym is run in a warm and friendly atmosphere, and everybody really gets along so well with each other. Friendships have been developed, that will last forever”.

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The Future

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Future Developments

Two new leisure centres..

  • Bulmershe
  • Carnival Pool
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For more information: Website: www.wokingham.gov.uk/sport Email: sian.wide@nhs.net or sport@wokingham.gov.uk Phone: 0118 974 3728

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Thank you for listening Any Questions?

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Re-invigorating Local Tennis in Oxford

Vicki Galvin, Sport & Physical Activity Manager, Oxford City Council & Jeff Hunter, Managing Director, Parks Tennis CIC

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Background

Nationally:

  • Pressure on Council’s with cuts to services and

many tennis courts closing due to lack of investment Locally:

  • 6 sites (Initially 14 grass & 24 hard courts)
  • Courts in dis-repair with high maintenance back-

log

  • No tennis programme available
  • No monitoring, evaluation and overall

performance data

  • Overall – low usage & low customer satisfaction –

from what we knew!

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Tennis Review

  • Developed between 2010-2012
  • Scoped with key partners such as LTA,

Tennis Oxfordshire & CSP

  • Review included:
  • national trend data
  • engagement of key partners
  • local consultation

Results…

  • Demonstrated great opportunities!
  • Results informed the emerging PPS
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Results showed…

  • Good spread of courts, but…
  • Courts in poor condition
  • Investment needed
  • Lacking strategic direction
  • 14 grass courts were high cost & low

usage with limited seasonal access

  • General maintenance programme was

ineffective

  • Clear absence of any coaching or tennis

development programme

  • Ineffective parks kiosk and booking system
  • Confused pricing
  • Low usage overall
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Upping our tennis game!

Tennis became a priority for OCC and LTA Action Plan included:

  • Explore internal and external £ to invest and

improve tennis provision

  • Improve maintenance regime
  • Procure a Tennis Operator to deliver a full &

varied tennis programme:

  • Innovative contracts set up for our parks

kiosks and tennis programme

  • 1 year pilot with Premier Tennis (a local CIC)
  • Success of this led to 4 year contract…
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Tennis Contract 2014-18

Features:

  • Tennis programme
  • Links with Clubs
  • Marketing & promotion
  • Private coaching
  • Local coach recruitment
  • Booking and administration systems (incl.

new per court fee)

  • Events and tournaments
  • Local Schools outreach
  • Health & Safety (incl. Safeguarding)
  • Options for multi-sport use
  • Performance monitoring
  • Wider outcomes & sustainability
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Putting the customer first: barriers & drivers

Play with family/friends Enjoy an active hobby Convenient locations No membership fee Able to check & book courts Friendly & safe atmosphere 77% 95% 93% 87% 66% 60%

Low cost Ease of access Well- being

Rational:

  • No signposting/booking
  • Limitations (weather/light)
  • Courts/nets/fencing
  • Lack of

equipment/partners

  • Perceived cost

Practical:

  • Lack of visibility
  • Lack of habit

Psychological:

  • Self-confidence
  • Difficult sport/exercise

BARRIERS DRIVERS

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The customer journey…

8

FIND BOOK PAY ACCESS

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Putting the customer first:

  • nline, offline, onsite

9

People Programme Place Promotion

WEB PHONE

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Customer acceptance of ‘lock & charge’

10 20 30 40 Strongly disagree Disagree Neutral Agree Strongly agree

It is necessary to raise money and safeguard the future of tennis courts

5 10 15 20 25 30 35 40 Strongly disagree Disagree Neutral Agree Strongly agree

It protects courts from misuse

5 10 15 20 25 30 Strongly disagree Disagree Neutral Agree Strongly agree

It is supported by good customer service

5 10 15 20 25 30 35 Strongly disagree Disagree Neutral Agree Strongly agree

It means I can book a court to play when I want

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Successes of the contract

  • Customer focused
  • One website incl. online booking
  • One phone number (7 days/week)
  • Integrated access control & court lighting
  • Year-round coaching
  • Value for money
  • Community events
  • Schools engagement
  • Joint promotion
  • Strong governance
  • A partnership approach…
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Social impact: build community, improve lives

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A successful partnership…

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Key outcomes (so far!)

  • Strategic Tennis Group formed
  • Significantly higher quality facilities
  • 92% satisfaction with the tennis coaching

programme and booking system

‘It's really easy to use - esp. with receiving the code via text. Easy and

  • quick. Very happy with it’.

Mother of a mini tennis player at Bury Knowle & Florence Park

  • Year on year increases in court bookings –

from under 9,000 in 2015 to over 20,000 in 2017

“Fantastic facilities that have enabled me to get back into tennis when I can't currently afford to be a member at a club!” 20-34 year old male player at Alexandra Park

  • Over 1,000 unique coaching participants

engaged each year

  • Engagement and outreach taster sessions at
  • ver 10 schools
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Outcomes continued…

  • Reduced grass courts from 14 to 6 reinvesting

resource into the quality of the remaining courts

  • Over £450k match funded investment into courts

and court lighting

“It has been really good to see how much the courts at Florence Park seem to be used now, a few years ago they were almost always empty.” Mother of 5-11 year old player at Florence Park

  • Significant reduction in antisocial behaviour and

vandalism at the sites as well as vastly reduced complaints

  • Female participants
  • utnumbering men at 51%
  • NHS ROI of £5 for every £1

invested (SE MOVES)

  • National and local awards
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Lessons learnt (so far!)

  • Future inclusion of maintenance
  • Longer contracts for sustainability
  • Always factor in the weather!
  • Opportunities around extended

hours

  • Benefits in some

circumstances of a ‘hub’ approach

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Moving forwards…?

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Moving forwards

  • New 10 year kiosk and tennis contract in place
  • Engaging the inactive population and hard to

reach communities in a diverse programme

  • Strong partnerships – exploring wider

collaborations

  • Continuous improvement - facility and

participation programme

  • Exploring feasibility of a new indoor facility at

Oxford Sports Park

  • Provide a service that exceeds expectations and

is perceived as ‘world class’.

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For more information please get in touch…

Vicki Galvin vgalvin@oxford.gov.uk Jeff Hunter jeff.hunter@parkstennis.co.uk