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August 2013 Housing Strategy Consultation 2014 - 2018 Assessing Planning Consulting Implementing Monitoring Delivering on our targets. 2,500 new affordable homes on target by 2014 2,544 private sector homes improved


  1. August 2013 Housing Strategy Consultation 2014 - 2018 Assessing Planning Consulting Implementing Monitoring

  2. Delivering on our targets………. • 2,500 new affordable homes on target by 2014 • 2,544 private sector homes improved through intervention • 161 empty homes brought back • 4,257 families re-housed since 2009

  3. A changing local government housing landscape • Localism Act 2011 - Self Financing - Flexible Tenancies - Homelessness duties - New homes bonus - Right to Buy • Welfare Reform - Benefit cap - Universal credit • Energy Act 2011 - Green Deal * Changes to National Planning Policy Framework..& others

  4. Our Housing Strategy is structured to focus on key issues : • People • Properties • Imbalances • Homelessness • Vision • Objectives

  5. People • By 2018 • Residents in Hounslow work remained population is constant at 63% Education & Employment expected to (P/T) increase by 3% • A further • 70,000 (254,000 – 52,300 economically 264,00) migrants in inactive/looking • Increase number Migration Hounslow for work Age of children and since last • Residents are middle aged census paid below adults (30-59) • Migrants are median wage • Decreasing £26,069 young (18-29) number in young compared to adults (18-29) • 26% of £29,010 • Increase in older migrants bring • 35% of residents persons 60+ children aged have a higher • Increase in 85+ (0-17) level of education

  6. People Economy & Business Disability and Illness • Approx 50,000 • 21,365 households residents depend on a identified with limiting supply chain to long term illness Heathrow • Increase in demand for • Hounslow residents are adaptations and minor more likely to work in alterations lower order • 15.3% of residents are occupations smokers – with • There is an expected smoking being the increase in children single biggest issue of entering education preventable death and illness

  7. Properties • Rent levels in • Council • 77% of Hounslow are Rent levels lettings is dwellings are Property lettings lower than decreasing privately London year and owned and average most being 23% social or • Home Tenures for 2 registered ownership bedroom (647 remains provider unaffordable for 2012 - 554 - 2013) • There was a • There is a majority of 2% reduction residents with limited in home £286,000 availability of ownership average house larger family and a 66% price requiring a sized social increase in salary of housing (2+ private rent £51,000 bed)

  8. Properties • Heating of • Most homes • Only 20% of homes and created are in residents participate smoking cause block of flats – Living and open spaces in sport activities the most 1/2 - bedroom • 213 parks in the impact on • Shortage of Housing conditions borough are used housing living semi/terraced Property Size by 80% of residents conditions homes suitable • Brentford,Chiswick, • 110 deaths for families, Heston, Hanworth, were attributed particularly Isleworth and in 2011 due to large families Osterley are the cold homes most active

  9. Housing Imbalances Social housing needs in Social housing supply (lettings) Hounslow 2010/11 to 2012/13 in Hounslow 2010/11 to 2012/13 2012/13 2012/13 2011/12 2011/12 2010/11 2010/11 0 5000 10000 15000 0 5000 10000 15000 Housing Register Homeless Accepted Homeless Refused Applications Homeless Transfers

  10. Homelessness Youth Homelessness • 25-34 is the most common age bracket for homeless – with 16-19 group representing a decrease in people accepted as homeless Domestic Violence • Approx 4000 police phone calls related to domestic violence, mainly from women living in Central Hounslow and Feltham areas Temporary Accommodation • The use of Temp Accommodation increased dramatically from 741 in March 2012 to 1,067 by March 2013 and predicted to increase Rough Sleeping • At any one time there are between 10-50 people sleeping rough across the borough – in May 2013/14 the total rough sleepers in the borough were 31

  11. Rising to the challenges • Hounslow is identified as a top 10 growth area in the country • We will make land available, release sites and strengthen our work with key partners • We have a clear vision of the homes we want to create • We are serious about stepping up our regeneration and inward investment strategy …….. We want to make Hounslow a destination where people will want to invest, work and live

  12. The following are five objectives which underpin our housing strategy: 1. To provide a choice of high quality housing for people at all stages of their lives at prices they can afford. 2. To raise housing quality and standards across tenures, enhancing local areas and supporting thriving communities. 3. To support our communities to live independently by promoting health and wellbeing. 4. To support residents from becoming homeless and provide housing options and advice if they are homeless. 5. To create cleaner, safer and greener living environments for our local communities.

  13. Objective 1 ‘To provide a choice of high quality housing for people at all stages of their lives at prices they can afford ’ To achieve this objective - some of our proposals include; - build 3000 affordable homes (600 on HRA land) - Work with developers to secure a minimum of 41% of affordable homes on proposed developments of 10 or more units - Secure a tenure split of 60% affordable rent and 40% low cost home ownership - Aim to secure 10% of all new homes specifically identified and suitable for people with disabilities - we will aim to bring 250 empty homes back into use

  14. Objective 2 ‘To raise housing quality and standards across tenures enhancing local areas and supporting thriving communities’ To achieve this objective - some of our proposals include; - Review our private sector housing stock through a stock remodelling - Use our enforcement powers to regulate HMOs, empty properties - Strengthen our ALMO performance monitoring to secure excellent tenant services - Tackle tenancy fraud and corruption - Continue to meet decent home standards at 100%

  15. Objective 3 ‘To support our communities to live independently by promoting health and wellbeing’ To achieve this objective - some of our proposals include; - Better integrate and co-ordinate our work internally - Complete construction of 4 sheltered housing schemes - We will roll out a smokefree homes campaign - Support older people to remain in their own homes - Increase social development opportunities by upgrading and building play spaces within the borough

  16. Objective 4 ‘To support residents from becoming homeless and provide housing options and advice if they become homeless’ To achieve this objective - some of our proposals include; • We will redesign our homeless service • We will actively engage in preventing mortgage repossessions • We will actively seek to monitor and support residents who are affected by welfare reforms • We will work with the private sector and provide an attractive package of options – both to landlords and eligible tenants • We will be more proactive in moving on households from temporary accommodation

  17. Objective 5 ‘To create a cleaner, safer and greener living environment’ To achieve this objective - some of our proposals include; - W e will expand our estate wardens role and scheme - Improve our joint working corporately with residents, police and Hounslow Homes to tackle issues of community safety -We will deliver energy efficiency improvements to up to 10,000 homes across the borough over the next 2-3 years

  18. Get involved, have your say and make a difference ! • Go to our council website and complete our online consultation survey http://www.hounslow.gov.uk/index/council_and_democracy/consultations.htm • Email us – email your views to the Housing Projects and Partnerships Team pps@hounslow.gov.uk • Call us – speak to the team or leave a message 020 8583 3848

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