2 Questions to Drive Your Data Protection Strategy Understand the - - PowerPoint PPT Presentation

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2 questions to drive your data protection strategy
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2 Questions to Drive Your Data Protection Strategy Understand the - - PowerPoint PPT Presentation

Sep 27, 2022 10 likes •283 views

2 Questions to Drive Your Data Protection Strategy Understand the What and Where to guide your program Bill Bradley Bio Prior Experience: Cybersecurity, Physical Bill Bradley Security; Marketing, Sales, and Business Director, Product

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2 Questions to Drive Your Data Protection Strategy

Understand the What and Where to guide your program

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Bill Bradley Bio

Prior Experience: Cybersecurity, Physical Security; Marketing, Sales, and Business Leadership

  • Product Marketing for Data Loss Prevention
  • ~20 years of technical marketing & sales

experience

  • Field Sales, Competitive Analysis, Product Mktg & Mgt
  • Previously at Rapid7 and General Electric

Corporation

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Bill Bradley

Director, Product Marketing Marketing and Sales Professional

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Agenda

  • The Trend Toward Data
  • Question #1 - Data Protection Objectives
  • Question #2 - Data Protection Vision
  • Linking What with Where
  • Questions
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The World & Business Runs on Data

  • Facebook users upload 900mm

photos…daily

  • IDC estimates that the digital

universe is growing at ~40% year over year.

4 Sources: Ocean Tomo, Annual Study of Intangible Asset Market Value; http://datacenterfrontier.com/inside-facebooks-blu-ray-cold-storage-data-center/ ; IDC

INTANGIBLE ASSETS (SUCH AS IP) HAVE GROWN FROM 17% OF THE S&P 500’S MARKET VALUE IN 1975 TO 84% IN 2015

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Business Runs on Data

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Question #1 - Data Protection Objectives

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Question #1 - Data Protection Objectives

What is your primary data protection

  • bjective?
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Question #1 - Data Protection Objectives

  • Comply with External Regulations
  • Protect Intellectual Property
  • Comply with Business Partner

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Comply with Regulations

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“Maintaining payment security is required for all entities that store, process or transmit cardholder data” “Protecting the privacy and security

  • f certain health information.”

“Explain their information-sharing practices to their customers and to safeguard sensitive data” “Protect all EU citizens from privacy and data breaches in an increasingly data-driven world” What is your corporate language around data governance?

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Protect Intellectual Property

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10,000 COMPOUNDS 250 COMPOUNDS 5 COMPOUNDS

1 FDA APPROVED DRUG

~6.5 YEARS ~7 YEARS ~1.5 YEARS DRUG DISCOVERY PRECLINICAL CLINICAL TRIALS FDA REVIEW

Drug Discovery & Development-Timeline

  • SW Source Code
  • Drug Development Process
  • CAD
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Comply with Business Partner

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Global design centers Single Corporate HQ Regional Manufacturing Local Retailers Global innovation centers

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Question #2: Data Protection Vision

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Question #2: Data Protection Vision

Where do you need to focus your data protection efforts?

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Question #2: Data Protection Vision

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INSIDER THREATS OUTSIDER THREATS

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Linking the “What” with the “Where”

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Linking the What with the Where

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COMPLY WITH REGULATIONS PROTECT INTELLECTUAL PROPERTY COMPLY WITH BUSINESS PARTNER

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Linking the What with the Where

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COMPLY WITH REGULATIONS PROTECT INTELLECTUAL PROPERTY COMPLY WITH BUSINESS PARTNER

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Linking the What with the Where

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COMPLY WITH REGULATIONS PROTECT INTELLECTUAL PROPERTY COMPLY WITH BUSINESS PARTNER

INSIDER THREATS OUTSIDER THREATS

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Linking the What with the Where

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PROTECT INTELLECTUAL PROPERTY COMPLY WITH BUSINESS PARTNER ENDPOINT DLP

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Linking the What with the Where

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PROTECT INTELLECTUAL PROPERTY COMPLY WITH BUSINESS PARTNER+

INSIDER THREATS OUTSIDER THREATS

ENDPOINT DLP

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ADVANCED THREAT PROTECTION

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Linking the What with the Where

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COMPLY WITH REGULATIONS NETWORK DLP CLOUD DLP DISCOVERY DLP

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Summary

  • Data is fueling business; you need to protect it
  • Two questions can guide your data protection program
  • What is your primary data protection objective?
  • Where do you need to focus your data protection efforts?
  • The answers can provide direction for your data protection
  • Network, Endpoint, Cloud, and Discovery
  • Advanced Threat Protection

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Next Generation Data Protection

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Data is Everywhere

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Data Protection is Everywhere

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Questions?

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Digital Guardian’s Next Webinar

  • 451 Research - Data Classification for Better

Data Protection

You can’t protect what you don’t understand

  • Thursday, August 25, 2016 @ 11:00 AM ET
  • Garrett Bekker - Senior Security Analyst - 451 Research
  • William Bradley - Product Marketing - Digital Guardian
  • Watch this webcast to learn:
  • How the data intensive organization is expanding and the impact
  • Why trying to protect everything is a recipe for disaster (or very expensive!)
  • How data classification can drive more efficient and effective data security
  • The types of classification and how to evaluate them

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