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Y >. F U N D A M E N T A L S o f G R A P H I C D E S I G N : - PowerPoint PPT Presentation

Y >. F U N D A M E N T A L S o f G R A P H I C D E S I G N : W A T C H : B E G I N N I N G G R A P H I C D E S I G N : F U N D A M E N T A L S H T T P S : / / Y O U T U . B E / Y Q Q X 7 5 O P R A 0 01. W H A T i s T Y P O G R A P


  1. Y

  2. >. F U N D A M E N T A L S o f G R A P H I C D E S I G N : W A T C H : B E G I N N I N G G R A P H I C D E S I G N : F U N D A M E N T A L S H T T P S : / / Y O U T U . B E / Y Q Q X 7 5 O P R A 0

  3. 01. W H A T i s T Y P O G R A P H Y ? W A T C H : B E G I N N I N G G R A P H I C D E S I G N : T Y P O G R A P H Y H T T P S : / / Y O U T U . B E / S B Y Z H O I Y F X 0

  4. 01. WHAT IS TYPOGRAPHY? Typography is the Typography is the art and technique of arranging type art of designing to make written language letterforms, and/or legible, readable, and appeal- ing when displayed. arranging these forms in space, including On originating from Greek words of “ typos” (form) and styling the typography “graphis” (writing), typogra- and adjusting kerning, phy means to write in accor- dance with form. tracking, and leading.

  5. 02. What is the H I S T O R Y O F T Y P O G R A P H Y ? W A T C H : T H E H I S T O R Y O F T Y P O G R A P H Y - A N I M A T E D S H O R T H T T P S : / / Y O U T U . B E / W O G I K X A F J S K

  6. E L E M E N T S of T Y P O G R A P H Y

  7. E L E M E N T O F S I Z E : A A C O L O R L E S S , T R A N S P A R E N T , O D O R L E S S , T A S T E L E S S L I Q U I D T H A T F O R M S T H E S E a S , L A K E S , R I V E R S , A N D R A I N A N D I S T H E B A S I S O F T H E F L U I D S O F L I V I N G O R G A N I S M S .

  8. E L E M E N T O F F O R M : O C E A N T Y P E F A C E O C E A N S E L E C T I O N : O C E A N O C E A N O C E A N O C E A N O C E A N O C E A N O C E A N O C E A N

  9. E L E M E N T O F F O R M : O C E A N O C E A N T Y P E F A C E P A I R I N G : I N T O T H E B L U E i n t o t h e b l u e O C E A N O C E A N I N T O T H E B L U E I N T O T H E B L U E O C E A N O C E A N I N T O T H E B L U E I N T O T H E B L U E O C E A N I N T O T H E B L U E

  10. E L E M E N T O F F O R M : O C E A N I N T O T H E B L U E I N - O C E A N O C E A N O C E A N I N T O I N T O T H E B L U E S T R U C T U R E : T O T H E T H E B L U E B L - U E O C I N - I N - O C I N O I N T O t h e B L U E O O C T O C C T O T O T H E E A E A N E A E E T H E T H E B L A A B L - B L - U E N I N T O N N N U E U E T H E B L U E

  11. E L E M E N T O F S P A C I N G : O C OC E A N K E R N I N G O C E A N T R A C K I N G O C E A N A C O L O R L E S S , T R A N S P A R E N T , O D O R L E S S , L E A D I N G T A S T E L E S S L I Q U I D T H A T F O R M S T H E S E A S , L A K E S , R I V E R S , A N D R A I N A N D I S T H E B A S I S O F T H E F L U I D S O F L I V I N G O R G A N I S M S .

  12. E L E M E N T O F L I N E : i s k e p t b e h i n d t h e o c e a n a n d i n t o r e t a b e h i n d t h e o c e a n a n d i n t o A F I E L D W A T E R . A C O L O R L E S S , w 0 5 0 9 0 515 2 0 0 9 0 515 2 0 0 9 e O F D U S T r e U N D E R T H E h T R A N S P A R E N T , O D O R L E S S , O C E A N 3 : 4 5 p m w 3 3 : 4 5 P M : 4 5 b e t w e e n T A S T E L E S S L I Q U I D T H A T p m A r e d s t r i n g g l i d e s & t h r o u g h a l a n d - 0 5 . 15 . 2 0 0 9 F O R M S T H E S E A S , L A K E S , 0 515 2 0 0 9 s c a p e m a d e o f d u s t . I n a f i e l d o f d u s t F l u t t e r i n g i t w e n t a f i e l d o f d u s t u n d e r t h e b o o m b e h i n d t h e o c e a n t h r o u g h a d o o r, a u n d e r t h e b o o m R I V E R S , A N D R A I N A N D I S a n d i n t o t h e s e e h o m e , a b e d o f r u s t . b e h i n d t h e o c e a n 3 : 4 5 P M W h a t o n c e w a s , n o w T H E B A S I S O F T H E F L U I D S a n d i n t o t h e s e a u n d o n e . O F L I V I N G O R G A N I S M S . R A N D O M M O D U L A R R A D I A L 11.

  13. C O N T R A S T & O R G A N I Z A T I O N

  14. C O N T R A S T o f S C A L E : a A V a W V A L N A A D C A Z a A 7 V A 6 X V 5 a S 0 X K O Z Z F i F B A A 8 7 E A Y U W A T E R . A C O L O R L E S S , T R A N S P A R - W A T E R . A C O L O R L E S S , E N T , O D O R L E S S , T A S T E L E S S L I Q U I D T H A T T R A N S P A R E N T , O D O R L E S S , T A S T E L E S S F O R M S T H E S E A S , L A K E S , R I V E R S , A N D L I Q U I D T H A T F O R M S T H E S E A S , L A K E S , R A I N A N D I S T H E B A S I S O F T H E F L U I D S R I V E R S , A N D R A I N A N D I S T H E B A S I S O F O F L I V I N G O R G A N I S M S . T H E F L U I D S O F L I V I N G O R G A N I S M S .

  15. C O N T R A S T o f W E I G H T : Y Y Y Y Y Y Y A A T A T B B A A T T A A A B A 4 C 4 C 4 C 4 4 4 C C X X X X G G Q Q Q G W A T E R . W A T E R . A C O L O R L E S S , T R A N S P A R E N T , A C O L O R L E S S , T R A N S P A R E N T , O D O R L E S S , O D O R L E S S , T A S T E L E S S L I Q U I D T H A T T A S T E L E S S L I Q U I D T H A T F O R M S T H E F O R M S T H E S E A S , L A K E S , R I V E R S , A N D S E A S , L A K E S , R I V E R S , A N D R A I N A N D I S R A I N A N D I S T H E B A S I S O F T H E F L U I D S T H E B A S I S O F T H E F L U I D S O F L I V I N G O R - O F L I V I N G O R G A N I S M S . G A N I S M S .

  16. C O N T R A S T o f F O R M : B K T T t k b t B K T T t k b t O o S s s C c Q q q Q q q

  17. C O N T R A S T o f S T R U C T U R E : N E P T U N E Q U E S T I O N R I S I N G

  18. C O N T R A S T o f T E X T U R E : A c o l o r l e s s , t r a n s p a r - A colorless, transparent, A colorless, transparent, odor- A C O L O R L E S S , T R A N S - less, tasteless liquid that forms e n t , o d o r l e s s , t a s t e l e s s odorless, tasteless liquid that the seas, lakes, rivers, and rain l i q u i d t h a t f o r m s t h e forms the seas, lakes, rivers, P A R E N T , O D O R L E S S , and is the basis of the fluids of s e a s , l a k e s , r i v e r s , a n d and rain and is the basis of living organisms. r a i n a n d i s t h e b a s i s o f the fluids of living organisms. T A S T E L E S S L I Q U I D t h e f l u i d s o f l i v i n g o r - g a n i s m s . T H A T F O R M S T H E S E A S , A c o l o r l e s s , t r a n s p a r- A c o l o r l e s s , e n t , o d o r l e s s , t a s t e - L A K E S , R I V E R S , A N D A colorless, transparent, odorless, t r a n s p a r e n t , o d o r - l e s s l i q u i d t h a t f o r m s tasteless liquid that forms the R A I N A N D I S T H E B A - l e s s , t a s t e l e s s t h e s e a s , l a k e s , r i v e r s , seas, lakes, rivers, and rain and is the basis of the fluids of living l i q u i d t h a t f o r m s a n d r a i n a n d i s t h e S I S O F T H E F L U I D S O F organisms. t h e s e a s , l a k e s , b a s i s o f t h e f l u i d s o f r i v e r s , a n d r a i n L I V I N G O R G A N I S M S . l i v i n g o r g a n i s m s . A c o l o r l e s s , t r a n s p a r e n t , a n d i s t h e b a s i s o d o r l e s s , t a s t e l e s s l i q - o f t h e f l u i d s o f u i d t h a t f o r m s t h e s e a s , l a k e s , r i v e r s , a n d r a i n a n d l i v i n g o r g a n i s m s . A C O L O R L E S S , T R A N S P A R E N T , i s t h e b a s i s o f t h e f l u i d s o f l i v i n g o r g a n i s m s . O D O R L E S S , T A S T E L E S S L I Q - U I D T H A T F O R M S T H E S E A S , A colorless, transpar- ent, odorless, taste- less liquid that forms L A K E S , R I V E R S , A N D R A I N A N D the seas, lakes, rivers, and rain and is I S T H E B A S I S O F T H E F L U I D S the basis of the fluids of living organisms. O F L I V I N G O R G A N I S M S .

  19. C O N T R A S T o f C O L O R : N A E U A V 2 7 P 6 X U W 8 B N 8 I T O L 1 1 R X Q

  20. C O N T R A S T o f D I R E C T I O N : i s k e p t b A f i e l d o f d u s t , e w h e r e w a t e r A F I E L D O F D U S T U N D E R T H E O C E A N s e e h A b e d o f r u s t , A n o c e a n & i n d & t h F l u e t t e r i n g A r e d s t r i n g g l i d e s i t w e n t o c x e a h o m e , a n t O F D E h A M P E a C A r D S A N L o 3 : 4 5 p m A n G H O U u H R T a b e d o f r u s t . d g h T . U S i D a n d t o o W o h a t o n r c e , & 0 4 X m a r k s s t h e s p o t 0 515 2 0 0 9 3 : 4 5 P M w a s , n o w a f i e l d o f d u s t u n d e r t h e u n d o n e . b o o m b e h i n d t h e o c e a n a n d i n t o t h e s e e

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