World Franchise Council Meeting 201 2 Mexico City , Mexico Country - - PowerPoint PPT Presentation

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Jun 07, 2023 474 likes •603 views

Country Presentation Hungary Presented by Katalin Mandel HFA CEO World Franchise Council Meeting 201 2 Mexico City , Mexico Country Presentation:Hungary Demographic Data Population: 10 million Total area: 93030 km Population density:

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World Franchise Council Meeting 2012 Mexico City, Mexico

Country Presentation Hungary

Presented by Katalin Mandel HFA CEO

SLIDE 2

World Franchise Council Meeting 2012 Mexico City, Mexico

Demographic Data

Population: 10 million Total area: 93030 km² Population density: 108/km² GDP 2011: $ 136 bn GDP per capita: $ 14808 PPP(Purchasing Power Parity): $ 19000 Inflation rate 2011: 4,1% Unemployment rate 2011: 10,6%

Sources: Hungarian National Bank

Country Presentation:Hungary

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World Franchise Council Meeting 2012 Mexico City, Mexico

Current industry data: Development of franchising

Country Presentation:Hungary

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World Franchise Council Meeting 2012 Mexico City, Mexico

Current industry data: Main franchise sectors

52 48 32 36 28 70

Services Clothes & Fashion Food Health &Beauty Retail Others

Country Presentation:Hungary

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World Franchise Council Meeting 2012 Mexico City, Mexico

Structure of our association:

Members: Number of members in total: 52

full members:

29

associated members:

7

consultants/Lawyers:

7

ther members:

9

franchisees as members: 0

Board: consists of president, 2 vice-presidents and four more board-members Source of income:

membership fee

85 %

marketing activities

0 %

fair / conferences

10 %

training activities

0 %

Others (book sales)

5 %

Country Presentation:Hungary

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World Franchise Council Meeting 2012 Mexico City, Mexico

5 best running franchise systems in

ur country

Country Presentation:Hungary

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World Franchise Council Meeting 2012 Mexico City, Mexico

Successful international franchises

Country Presentation:Hungary

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World Franchise Council Meeting 2012 Mexico City, Mexico

Best exported franchise systems

Country Presentation:Hungary

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World Franchise Council Meeting 2012 Mexico City, Mexico

Climate of franchising in our country:

Number of self employed in relation to employees in percent: 31,5 % Trends in franchising:

Fast food franchises
Services
Beauty Sector
Business Services

Country Presentation:Hungary

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World Franchise Council Meeting 2012 Mexico City, Mexico

Financing a franchise-system:

Government support: At this moment franchise networks operate

with the same conditions as the other SME’s. There is not any special banking treatments for the franchise sector yet.

Other forms of financial support: The New Development plan

f the government includes financial support for the franchise

networks in the next years. This new program will be lounched during the following years.

Country Presentation:Hungary

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World Franchise Council Meeting 2012 Mexico City, Mexico

Legal framework:

There is no franchise law in Hungary. In addition, the members of the Hungarian Franchise Association voluntarily pledge to comply with the European Code of Ethics.

Country Presentation:Hungary

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World Franchise Council Meeting 2012 Mexico City, Mexico

Contact data:

Hungarian Franchise Association Kútvölgyi road 68. 1121 Budapest Hungary Tel: +361-3917313 E-mail: info@franchise.hu web: www.franchise.hu Managing director: Katalin Mandel President: László Murányi