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Who We Are Our Vision: To make Arizona the leading tourism - PowerPoint PPT Presentation

Who We Are Our Vision: To make Arizona the leading tourism destination of choice for travelers. Our Mission: To strengthen and grow Arizona's economy through travel and tourism promotion. Why it Matters - Spending 43.9 Domestic and


  1. Who We Are Our Vision: To make Arizona the leading tourism destination of choice for travelers. Our Mission: To strengthen and grow Arizona's economy through travel and tourism promotion.

  2. Why it Matters - Spending 43.9 Domestic and international overnight visitors to Arizona MILLION ( 2.1% annual increase) $22.7 Direct visitor spending generated within Arizona BILLION ( 6.7% annual increase) Source: Dean Runyan Associates, 2017p

  3. Why it Matters - Jobs 187 Industry-related OTEL jobs directlygenerated HOT by visitorspending THOUSAND ( 1.6% annual increase) $6.9 Earnings generated by Arizonans employed by tourism-related jobs BILLION ( 4.0% annual increase) Source: Dean Runyan Associates, 2017p

  4. Why it Matters - Taxes $3.37 Dollars in TaxRevenue BILLION ( 9.0% annual increase) Tax Revenue Breakdown Federal $1.4 42% BILLION State $1,293 $932 28% MILLION Taxesgenerated by tourism reduces Arizona households’ average annual tax burden by nearly $1,300. Local $1.0 30% BILLION Source: Dean Runyan Associates, 2017p

  5. Visitation - Domestic 38.3 Domestic OvernightVisitors MILLION ( 9.0% total annualdecrease) Top Origin States 01 02 Arizona California 10.7 7.4 MILLION MILLION 03 Texas 04 Colorado 1.7 1.6 MILLION MILLION 05 06 New York Illinois 1.4 1.3 MILLION MILLION

  6. Visitation - International 5.67 International OvernightVisitors MILLION ( -1.9% total annualdecrease; 1.5% overseasvisitation annual increase) Top Origin Countries 01 02 Mexico Canada 3.6 894 MILLION THOUSAND United 03 04 Germany Kingdom 130 115 THOUSAND THOUSAND 05 06 France China 103 81 THOUSAND THOUSAND

  7. Source: Tourism Economics, 2017p data

  8. Stay Connected • VisitArizona.com - Consumer website - Monthly eNewsletter - Calendar of Events - Visit Arizona App • Tourism.Az.gov - Industry website • Tourism Tuesday - eNewsletter - TourismTuesday@tourism.az.gov

  9. Thank you! Ben Stewart Director of Government Affairs Arizona Office of Tourism bstewart@tourism.az.gov

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