What 450,000 Conversations with Working-Class Voters Tell Us - - PowerPoint PPT Presentation

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What 450,000 Conversations with Working-Class Voters Tell Us - - PowerPoint PPT Presentation

What 450,000 Conversations with Working-Class Voters Tell Us National Office 815 16TH ST. NW WASHINGTON, DC 20006 TEL 202-637-5137 INFO@WORKINGAMERICA.ORG Health Care Has Increasingly Become the Top Issue for More Voters Regardless of


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What 450,000 Conversations with Working-Class Voters Tell Us

National Office 815 16TH ST. NW WASHINGTON, DC 20006 TEL 202-637-5137 INFO@WORKINGAMERICA.ORG

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0% 10% 20% 30% 2012 2014 2016 2018

Share of Voters Saying Health Care is Their Top Issue

Composite Based on Historical Canvass ID Data African American White

Health Care Has Increasingly Become the Top Issue for More Voters Regardless of Race…

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0% 10% 20% 30% 2012 2014 2016 2018

Share of Voters Saying Health Care is Their Top Issue

Composite Based on Historical Canvass ID Data Female Male

Gender…

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0% 10% 20% 30% 2012 2014 2016 2018

Share of Voters Saying Health Care is Their Top Issue

Composite Based on Historical Canvass ID Data MN NC OH PA

Geography…

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0% 10% 20% 30% 2012 2014 2016 2018

Share of Voters Saying Health Care is Their Top Issue

Composite Based on Historical Canvass ID Data Republican-Leaning Swing Democrat-Leaning

Or Partisanship.

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2 1 7 8 Gov Spending/Deficit Transportation Education Health Care

Who’s Winning on Each Issue?

Votes Netted by Issue Controlling for the Partisanship of the Electorate (per 100 voters)

Taxes

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Health Care vs Other Issues

Jobs and the Economy

Advantage Republican Advantage Democrat

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Progressives Are Increasingly Getting Their Vote Advantage from Working-Class Voters Who Say Health Care is Their Top Issue

19 13 10 8 9 4 2 2

2018 2016 2014 2012

Vote Advantage Per One Hundred Voters Vote Advantage for Democrats Derived from Health Care Voters

Composite Based on Historical Canvass ID Data White Working Class Working Class-People of Color

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13,624 44,524 111,543

AUG.

Number of Ads Run in Battleground Elections

(Source: Wesleyan Media Project)

THE QUESTION YOU ASK . . .

Paid Media Increases, Communications Keep Voters Focused

Composite from battleground races in CA, MN, OH

  • 8.2%

0.5%

Placebo Treatment

Change in Share of Voters Saying Health Care is an Important Voting Issue

+8.7pp Treatment Effect

Composite from Clinical Testing in battleground races in CA, MN, OH

SEPT. OCT.

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2.2 4.2 12.5 18.9

Minnesota Governor CA-10 Ohio Governor PA-18 Special- GOP Health Care Voters

Votes Gained Per $100

Continued Contact Via Digital = Cost Efficient Vote Gain