Volkswagen Argentina Leonardo Ezcurra Executive Manager New Projects – Supply Office October 2012
Contents 1. Presentation 1.1 Volkswagen Group 1.2 Volkswagen Argentina 2. Local Products – Integration Grade 2.1 Material content 2.2 Global and local suppliers 2.3 Suppliers location 2.4 Local and imported parts 3. Automotive Industry: Conclutions 2
1.1 Volkswagen Group Considered to be the biggest in Europe and one of the world‘s leading companies 12% Market Share (ca.) 8.5 Mio units produced in 2011 Sales reached 160 billions € 10 brands of 7 european countries: Volkswagen, Audi, SEAT, Skoda, Volkswagen Nutzfahrzeuge, Bentley, Lamborghini, Scania and Porsche 64 production plants: 15 located in european countries; another 7 around America, Asiaand Africa 500.000 employees worldwide (ca.) 3
1.1 Volkswagen Group Business diversity Atractive combination between Mature and Emerging Markets. 4
1.1 Volkswagen SAM – Production Plants and Sales 2009 2011 +13.0% +5.9% Brazil 933.259 825.851 738.259 697.279 +88.5% Argentina 180.000 103.445 South America Brazil Argentina 5
1.1 Volkswagen SAM – Product diversification and segmentation Utilitarios A00 A A0 Pick up Anchieta Plant 538.588/year VWB Curitiba Plant Anchieta Plant Anchieta Plant Curitiba Plant 173.152/year 114.533/year 27.444/year 17.783/year Anchieta Plant 30.894/year VWA Pacheco Plant Pacheco Plant 55.000/year 95.000/year 6
1.2 Volkswagen Argentina - PACHECO Plant Capacity: 540 units/day Employees: 5.578 total Total area: 787.000 m 2 Total built-up area: 119.696 m 2 156.700 125.438 63 % Amarok 61 % Amarok 44.492 37% 25.730 39% Suran Suran 2000 2005 2011 2015 3.5 times production increase from year 2000 to 2015 7
1.2 Volkswagen Argentina – Plant CORDOBA Total area: 224.548 m 2 Employees: 1.980 total Capacity: 5.000 units/day Total built-up area: 80.357 m 2 1.325.000 929.897 65 % MQ200 627.385 68 % MQ200 388.133 35% 32% MQ250 MQ250 2000 2005 2011 2015 Ca. 3.5 times production increase from 2000 to 2015 8
1.2 VW Argentina – Automotive Industry Ranking Sales 2011 (850.000 units) Production 2011 (830.000 units) Toyota Toyota 9% VW 4% VW 16% 20% Renault 14% Renault 14% FIAT 14% Others FIAT 2% 11% Ford 13% PSA Ford 13% PSA 13% GM 17% 17% GM 16% 9
1.2 Volkswagen Argentina Evolution Investments (EUR Mio.) Number of employees growth 7492 6500 5588 3520 3673 2944 1995 2000 2005 2008 2010 2011 VW Argentina’s Development Average investments of last 4 years were of 228 Aprox. 60 Mio. EUR Mio€/año. investments were in parts and components One forth on total investments were planned for development local supply activities Between 1995 and 2010 VWA employees increased on 148% . 10
2. Local Products – Integration Grade 2.1 Material content Material Costs Material Costs Material Costs Suran MQ200 & MQ250 Amarok Brasil Alemania Brasil Alemania Brasil Alemania Argentina Argentina Argentina Despite remarkable percentage of local material, there are stillmany nationalization opportunities 11
2. Local Products – Integration Grade 2.2 Global and local suppliers Number of Suppliers 73 140 67 Purchase Amount 100 % 71 % 29 % TOTAL Global Suppliers Local Suppliers Aprox. 70% of purchases is done to global suppliers 12
2. Local Products – Integration Grade 2.3 Suppliers geographic location SANTA FE SANTA FE SAN JUAN SAN JUAN MEFRO WHEELS TENNECO TARANTO CÓ C ÓRDOBA RDOBA SAN LUIS SAN LUIS POLIMETAL BUENOS BUENOS AIRES AIRES TIERRA DEL TIERRA DEL FUEGO FUEGO DELPHI FAMAR MIRGOR
2. Local products – Integration grade 2.4 Local and imported parts LOCAL TO NATIONALIZE (general) (typical) • Stamped parts • Battery • Interior trim (seats, IP, covers, DTP, carpets, others) • Brake systems (BKV, caliper,ABS) • Exterior trim (bumpers, mouldings, glasses, painting, etc) • Fuel pumps and injection • Wheels and tires • Engines • Fuel tank • Electronics • Exhaust system • Steering system (gear, column and wheel) • Suspension components (shock absorbers, coil and • Airbag systems leaf springs, stabiliyator, etc) • High complexity mechanical assemblies • Brake system components (discs, drums, pipes) • Others • Electric systems (wirings, radios, lightning) • Transmission and engine components • Mechanical subassemblies 14
3. Automotive Industry: Conclutions Potential Entrants: - Opportunities of cooperation with existing enterprises - Good industrial base - High Educational Grade - High Developed Infastructure Suppliers Strength: Buyer‘s Strength: Industry‘s Competence: - Good business atmosphere with - Plenty of Automotive Companies MERCOSUR Suppliers located in MERCOSUR - Lack of competitors - High development of regional - SAM Market in growth. - Lack of Know-How resources (mining, energy y oil.) - Lack of technologies - Wide Raw Material Offer (steel, plastic, alloys, etc) Substitutes Threat: - Few possibilities of product sustitution, due to global designs and specific requirements of high technology - Only for Companies with the KNOW-HOW Attractive Business Atmosphere + Excellent opportunities 15
Thank you! 16
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