UPDATE Executive Summary The IRF 2019 World Rafting Championships - - PowerPoint PPT Presentation

UPDATE

Executive Summary

1,000 Competitors 50 Countries 10,000 + Attendance 6 mil + Video Stream 30,000 + Web UV’s

The IRF 2019 World Rafting Championships will be held in Tully, Australia from 13-20 May 2019. The World Championships are not only the peak event for all competitors, but a true celebration of the sport with national federations competing from around the globe. The 2019 event will feature over 1,000 competitors from 50 countries competing in the Open, Masters, U23 & U19 divisions. The combination of an iconic setting, featuring the unique rainforests, beaches and coral reefs of the Cassowary Coast in Far North Queensland, the attendance

• f internationally renowned competitors plus a wealth of local talent, will position

this World Championships to the best ever.

PARTNER HIERACHY

MAJOR SILVER SUPPORT

MEDIA & MARKETING

MAXIMISING THE REACH OF THE EVENT + MOBILE FRIENDLY WEBSITE + VIDEOS + SOCIAL MEDIA + EDM’s + CONTENT / BLOGS + DESTINATION CONTENT / THINGS TO DO + BROADCAST / STREAMING + GLOBAL REACH

STRATEGIC PARTNERSHIPS SHOWCASE THE DESTINATION MALE SKEW 18 - 34 ELEVATE THE PROFILE OF RAFTING

NEW OFFICIAL ASSETS

EDM’s WEBSITE INTEGRATION SOCIAL MEDIA

COMMERCIAL FOCUS

• Terrain
• Red Bull
• Singapore Airlines
• NBN
• James Cook University & Q University
• Merchandise provider
• Additional Government Support

Food & Beverage: Cassowary Coast Local Traders – Expressions of interest

We will be connecting with the Cassowary Coast Region to gain awareness and interest of local businesses who would like to be part

• f the event.

Our commercial priorities are:

OPERATIONAL FOCUS

OPERATIONAL PRIORITIES: + THE ORGANISATIONAL STRUCTURE HAS BEEN CONFIRMED + FINALISING COSTS FOR INFRASTRUCTURE + OPERATIONAL PLANS – INC TRAFFIC MANAGEMENT, RISK, WASTE, BUMP IN/OUT PLANS + STAFF & VOLUNTEER RECRUITMENT + COMPETITION MANAGEMENT / SCHEDULES

• Athletes Village

Accommodation Registration

• BaseKamp has been confirmed as the official accommodation ‘Glamping’

partner.

• BaseKamp will provide toilets, showers, fencing, bump in/out of the site.
• Athletes are able to book their Glamping accommodation through a

booking form online.

TULLY SHOWGROUNDS Camping sites – Participant Funded Powered / Non Powered Sites Athlete Lounges Merchandise Tents

TULLY LIVE SITES - DRAFT

TULLY SHOWGROUNDS – LIVE SITE DJ’s / Live Music Food Trucks / Bars Banana Lounges / Chill Zones Kids Rides / Pet Zoo

TULLY LIVE SITES - DRAFT

RIVER LIVE SITES - DRAFT

TULLY RIVER – RIVER DECK

RIVER LIVE SITES - DRAFT

CONCEPT - World First: Southern Side: 100m x 10m Deck along the Tully River. Northern Side: 40m x 10m Potential River Crossing to connect the Live Sites. DJ’s / Live Music Corporate Hospitality / Bars Banana Lounges / Chill Zones

TULLY RIVER – RIVER DECK

RIVER LIVE SITES - DRAFT

CONCEPT - World First: Southern Side: 100m x 10m Deck along the Tully River. Northern Side: 40m x 10m Potential River Crossing to connect the Live Sites. DJ’s / Live Music Corporate Hospitality / Bars Banana Lounges / Chill Zones

TULLY RIVER – LIVE SITE

RIVER LIVE SITES - DRAFT

CONCEPT - World First: World Heritage Site DJ’s / Live Music Corporate Hospitality / Bars Banana Lounges / Chill Zones Sponsor Activations

Next steps: sept - dec

• 1. TEAM & ATHLETE RECRUITMENT – Continue to drive international marketing to drive team registration.
• 2. VOLUNTEER RECRUITMENT - As a collective we want to reach out to volunteers. This is an extremely large aspect of the

event as they will be our helping hands.

• 3. COMMERCIAL PARTNERS – Confirmation of all corporate, government and supply partners.
• 4. OPERATIONS – Finalise permits, plans and competition schedules.

Entertainment:

• Headline act / Australian talent
• DJ’s
• Fireworks

Opening & Closing Ceremonies

• Elevate the profile and showcase the cultural significance of the area.

River Deck / Scaffolding:

• Help create a World First – Provide scaffolding, labour.

Additional support