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Trailhead Headwaters Destination Trail Assessment What makes a - PowerPoint PPT Presentation

Trailhead Headwaters Destination Trail Assessment What makes a Trail a Destination? Destination Means Travel Within the province (90 minutes + by car) From adjacent provinces From other parts of North America From overseas A


  1. Trailhead Headwaters Destination Trail Assessment

  2. What makes a Trail a Destination?

  3. Destination Means Travel • Within the province (90 minutes + by car) • From adjacent provinces • From other parts of North America • From overseas

  4. A Destination Trail has… • Lure • destination appeal • Experience • WOW factor • Lasting impressions • word of mouth • i.e. will propagate its appeal in the market

  5. Destination Trail Assessment Process • Evaluates the whole trail experience (from beginning to end) • Measures the destination potential of the trail product … potential to be a lure, a WOW experience and create lasting impressions for the visitor. • Provides information (to trail operators) on how to enhance the quality of the trail experience

  6. Measurement criteria • Trip planning • Finding the trail • Arrival • On the trail • Experience (highlights of the trail) • Amenities and tourism services

  7. Web site A destination trail should offer clear and comprehensive information and planning tools to the prospective visitor.

  8. Finding the Trail Clear information and good way-finding (road signage etc.) should be provided to enable visitors to easily find the entrance to the trail.

  9. Entry Point Clear, well-designed trail signs should be located at each entry. Ideally, signs should include an accurate map of the trail

  10. On the Trail Navigation A destination Trail should provide adequate trail navigation tools to ensure that the trail route is clear to all users.

  11. Trail Conditions - hiking Trails should be in good condition, with a hard stable surface and generally dry, free of erosion, clear of windfalls and debris. Trail construction and maintenance should be sensitive to ecological and aesthetic factors.

  12. Cycling

  13. Design - features A high quality, multi-dimensional trail design that highlights the most interesting and extraordinary features of the natural and cultural landscape.

  14. Design - Innovation

  15. Design - Environment

  16. Design - Safety

  17. Design - Interpretation

  18. Experience A destination trail should have a brand or theme consistent with the attributes of the region and be consistent with key tourism themes of the province.

  19. Natural Features A destination trail features and includes panoramic view-planes and a diversity of landscapes, extra-ordinary geographic features and recognized natural phenomena.

  20. Cultural features A destination trail may be associated with a distinct cultural or historic theme and includes cultural and historic features and attractions.

  21. Amenities-washrooms

  22. Amenities: litter

  23. Communities, Tourism services

  24. Confederation Trail

  25. Confederation Trail

  26. Confederation Trail

  27. Confederation Trail

  28. Confederation Trail

  29. Questions? • Have you thought about the trail in the region from this perspective? • What does this region do well? • Where can you assist to elevate the trail from a destination perspective?

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