SLIDE 1
THE KEY FOR
PRODUCT DIFFERENTIATIONS & VALUE PROPOSITION AT THE GLOBAL MARKET
BIODIVERSITY
WHY MATTER?
Photo by Alex Tjoa
TO THE GLOBAL MARKET BASED ON INDIGENOUS WISDOM & ETHICAL TRADE - - PowerPoint PPT Presentation
TO THE GLOBAL MARKET BASED ON INDIGENOUS WISDOM & ETHICAL TRADE - - PowerPoint PPT Presentation
CHAMPIONING INDONESIAS FOOD BIODIVERSITY PRODUCTS TO THE GLOBAL MARKET BASED ON INDIGENOUS WISDOM & ETHICAL TRADE HELIANTI HILMAN FOUNDER & CEO | PT KAMPUNG KEARIFAN INDONESIA BIODIVERSITY WHY MATTER? THE KEY FOR Photo by Alex Tjoa
SLIDE 2
SLIDE 3
THE KEY FOR
DELIVERING PRODUCTS WITH INTEGRITY – NOT BECAUSE OF CERTIFICATIONS OR FOR PROFITS, BUT THE VIRTUE OF WISDOM
INDIGENOUS WISDOM
WHY MATTER?
- Alm. Mbah
Suko
SLIDE 4
THE KEY FOR
PENETRATING CONSCIOUS-DRIVEN MARKET THAT APPRECIATE IMPACT AND USE THEIR POLITICAL POWER AS CONSUMERS TO SHAPE THE VIRTUE OF THE SUPPLY CHAIN
ETHICAL TRADE
WHY MATTER?
SLIDE 5
JAVARA EXPERIENCE
ETHICAL TRADE
- Equitable relationship within
the supply chain
- Safer working condition
- Integrate social security
insurance & capacity building into the product price structure
- Develop added-value
products to guarantee price
SLIDE 6
OUR JOURNEY
2008
- 10 farmers | 8 commodities
- Door to Door Marketing
- 3 Personnel
2016
- 52,000 farmers | 747 products
- 240 organic certified US, EU, JAS
- Domestic >300 business clients
(retailer, hotel, resto, catering)
- Export to 19 countries in 4
continents
- 90 Personnel
Photo by Sendy Kefas
SLIDE 7
CHALLENGES
GOVERNMENT PROGRAMS
SCARCE INFRASTRUCTURE BEYOND JAVA & BALI
- Electricity
- Telecommunication
- Transportation
Impacting high economic cost per unit product. DISRUPTIVE PROGRAMS
Example:
- Distribution of Subsidized Chemical or
GMO seeds in region where organic farming exists
- Expansion on growth of rice fields, being
forced to land that are not suitable for rice: Sago, Sorghum
POORLY DESIGNED GRASSROOT PROGRAMS
- Requirements to tap into Kredit Usaha Rakyat will be difficult if OJK
does not endorse customized risk mitigation manuals for grass root business/family farms
SLIDE 8
CHALLENGES
GOVERNMENT REGULATIONS
IRRELEVANT TOWARDS MARKET TRENDS & REALITY Example: SNI Garam Konsumsi. SNI is given only for iodine fortified salt, while there is growing premium market for pure sea salt with no additives. EXPORT RESTRICTIONS THAT KILLS THE GRASSROOT ECONOMY
- Example #1: Restriction
towards raw cacao beans, with no exceptions towards specialty or organic beans
- Example #2: export restriction
towards semi processed rattan for fostering export of added value furniture, while in reality
- nly few percent of such supply
can be absorbed by local manufacturers. INCOME TAX POLICY FOR SMEs. Calculated against gross revenue, leaving many SMEs that still losing money are still
- blige to pay income tax
SLIDE 9
CHALLENGES & BARRIERS :
Bureaucracy – Mostly on Business Permits
BUREAUCRACY (BUSINESS PERMITS) Examples of issues
- PSAT – KEMENTAN
- IZIN DOMISILI & PIRT – DINKES
- MD – BPOM
- EKS – Ekspor Kopi Sementara