to take Car e of Hair A Big Family Four founders and one idea: - - PowerPoint PPT Presentation

New Concept

• f Beauty

Unique way to take Car e of Hair

A Big Family

Four founders and one idea: Kuractive is born! They share experience in the cosmetic industry and a common vision Vision that is embedded in the company name HOANA that means Family in Hawaiian language This is the very heart of the project: that’s where both clients and founders will always be

We believe beauty starts from the Hair

Hair represent the inner charm that each end one of us wish to show and take care of This is why we decided to create Kuractive’s range of products to specifically take care

• f hair

Including shampoo, balms, lotions, masks and finisher

Active Care = Kuractive

Kuractive is a simple yet complete and accessible range of solutions to address the care of hair It all starts with natural active principles we use Through continuous research and innovation, we address every specific hair treatment Keeping quality and service at its highest values to grant best products at best competitive price always

Values

Specific Treament Lines Specific Products

Keratin: Smooth as Silk

Dry hair is fragile, exhausted, shineless and lack of softness It needs a specific care to revitalize and protect and keep scalp hydrated Keratin is a protein which strengthen all three layers of hair: bark, stem and Medulla It goes deep inside far the cuticle to the stem to repair damages of the hair caused by wrong or too aggressive treatments

Shampoo Balm Mask

D R Y and P AR CH ED

Keratin Shampoo: gentle revitalizing and strengthen formula enriched with BIO moisturizer trace elements for a gentle cleansing action, helps to revitalise hair donating vitality lost due to aggressive treatment. Hydrates and tones hair giving shine and softness. Anti frizz Keratin Mask: Concentrate mask for dry and parched hair. Thanks to its BIO trace elements with moisturizing and nutrient makes hair soft and bright. Anti frizz Keratin Balm: Dry hair is fragile, frizz and brittle, lacking of shine and softness. Keratin balm used after every shampoo hydrates and untangle hair. Thanks to its new formula with moisturizer trace elements it makes hair soft and bright. Helps styling making hair easy to comb. Anti frizz

D R Y and P AR CH ED

Collagen, a Consistent Result

Fine hair seldom has a weakening of the stem. As it is less robust than thick hair, it is particularly sensitive and vulnerable, with small volume, shineless and difficult to comb. It needs a nutritious treatment , to add shine and force whilst improving comb Collagen  a protein which tones scalp and hair by a deep hydration making hair silkier and with a larger body. Furthermore, it strengthens and tones cuticle improving hair structure damaged by aggressive treatment. Smoothing Effect

FINE and D ELICATE

Shampoo Balm Mask

Collagen Shampoo: For a deep and toning cleansing. Thanks to its enriched formula with Argan and Aloe BIO trace elements moisturizing hair naturally. Strengthening and toning hair. Smoothing Effect Collagen Mask: Concentrate mask for fine and delicate hair treatment. With BIO trace elements with moisturizing and nutrient give hair light and body revitalizing

• them. Smoothing effect

Collagen Balm: Fine hair is poor and lack of volume then difficult to comb. Collagen balm applied at every shampoo tones and untangle hair. Hair are soft and full of body thanks to BIO trace elements hydrates hair making easy to comb. Smoothing effect

FINE and D ELICATE

Vitamin B5: Striking the Perfect Balance

Scalp balance can be altered due to excessive wash: obvious signs are exhausted hair, dry, fragile and progressively shineless Vitamin B5  plays a decisive role fighting back these issues: it has high hydration properties and reduces fragility. Thanks to its softening proprieties it helps styling hair

FR EQUENT USE

Shampoo Balm

Frequent Use Shampoo: Its delicate washing formula it is suitable for any type of

• hair. Deep cleansing scalp and hair leaving it soft and bright. Naturally moisturize

both scalp and hair thanks to its formula enriched with natural BIO trace elements such as Aloe and Argan Vitamin B5 Balm: Enriched with Vitamin B5 BIO trace elements moisturize and untangle hair it is specially formulated for frequent use for any type of hair. Hair is bright, soft and easy to comb thanks to emollient properties.

FR EQUENT USE

AGAINST D AND R UFF

Finding the Right Armony

Dandruff is caused by a glandular imbalance and you can submit indistinctly both in men and women Purifying Action  is carried out by a particular active ingredient (Piroctone Olamine) which is sebum regulator and antimicrobial

Shampoo

Purifying Shampoo : A deep and sweet cleansing action that purify and disinfect to recreate perfect balance between scalp and hair. Its formula is enriched with Piroctone Olomine for a sebum regulator plus Bio trace elements such as Argan and Aloe give a touch of softness and brightness to hair

AGAINST D AND R UFF

Purifying Shampoo

Regaining Brightness and Lightness

MIXED H AIR

Mixed hair lack vitality and shine. Is often brittle, dry and greasy root tips exhibit Wheat Protein  Hydrating substances of plant origin derived from oats and are ideal for treating this type of hair as light, silky and make them easy to comb

Shampoo

Wheat Protein Shampoo

MIXED H AIR

Wheat Protein Shampoo: Best for dry hair and greasy scalp. With a sweet and light cleansing action. With Aloe and Argan BIO trace elements provides natural moisture to hair. Almond milk for a emollient action is particularly indicated for de vitalised and dry hair, whilst wheat hydrolysed protein returns softness and brightness to hair.

Blooming Good Ideas for Hair Care

Greasy hair and scalp have high amount of sebum. They both need to be rebalanced and an astringent effect. Hawthorn  plays an anti-oxidant action and donates an astringent and revitalizing effect protecting hair and scalp

OIL Y H AIR and SCALP

Shampoo

Hawthorn Shampoo

OIL Y H AIR and SCALP

Hawthorn Shampoo : A truly revitalising and purifying treatment for greasy hair and scalp. Deeply and delicate cleansing leaving soft and revitalised hair. Hawthorn has astringent and revitalising effect protecting hair and scalp. Special formula with hawthorn BIO trace elements moisturize naturally hair

Returning Light to the Hair

Chemical treatment, sun and salt can worsen colored hair condition making them fragile, weak and lightless. They need specific care and protection Vitamin E  it plays an important antioxidant and protecting role from atmospheric attacks and treatment

COLOR ED H AIR

Shampoo Balm Mask

Collagen Shampoo: For a deep and toning cleansing. Thanks to its enriched formula with Argan and Aloe BIO trace elements moisturizing hair naturally. Strengthens and tone hair. Smoothing Effect Keratin Mask: Concentrate mask for colored hair. Thanks to its BIO trace elements with moisturizing and nutrient makes colored hair soft and bright. Anti frizz Collagen Balm: like fine hair, colored one is poor and lack of volume then difficult to comb. Collagen balm applied at every shampoo tones and untangle hair. Hair are softer and full of body thanks to BIO trace elements hydrates colored hair making it easy to comb. Smoothing effect

COLOR ED H AIR

Don’t Overlook Bright Ideas

GR EY and W H ITE

Grey and white hair can be flat and shineless. They tend to be dry and frizzy with yellowish reflections Revitalising Action  To counteract yellowing and to tone up hair

Shampoo

GR IGI E B IANCH I

Revitalising Shampoo : A deep and energizing cleansing action. Enriched formula with Gingseng and BIO trace elements such as Aloe and Argan to provide and respect natural hair moisturize: Strengthening and toning helps preventing yellowish reflections

Revitalizing Shampoo

(Against Yellowish Effect)

AGAINST H AIR LOSS

Response to the Weakening

When hair loss occurs it is essential to choose the best treatment to help and reduce it and tone up hair Trace Elements  help to revitalizing scalp giving hair and scalp right balance

Shampoo Spray Lotion

Trace Elements Shampoo

AGAINST H AIR LOSS

Trace Elements Shampoo : For a deep and toning cleansing action. With its unique trace elements formula revitalize and give right balance between hair and scalp. Enriched with BIO active substances such as Argan and Aloe gives hair a natural

• moisturizing. Strengthening and toning. Energizing Effect

Spray Lotion: Particularly indicated against hair bulb fragility and hair thinning. A lotion rich of energizing, toning and moisturizing active substances. Gives an immediate fresh relief to scalp, making a protective optimum hygienic layer between hair and scalp. Freshness Effect

KURACTIVE: BEAUTY Y STARTS FROM HAIR

DRY AND PARCHED FINE AND DELICATE FREQUENT USE MIXED OILY DANDRUFF HAIR LOSS TREATED AND COLOURED GREY & WHITE SHAMPOO CONDITIONER MASK LOTION KERATIN COLLAGEN NEUTRAL WHEAT PROTEIN

HAWTHORN

PURIFYING TRACE ELEMENTS VITAMIN E

REVITALISING

KERATIN COLLAGEN VITAMIN B5 VITAMIN B5 VITAMIN E VITAMIN B5 KERATIN SILK PROTEIN VITAMIN E KERATIN TRACE ELEMENTS SPRAY TRACE ELEMENTS SPRAY