TO PROMOTE OUR TRAILS "Even after 42 years, the general public - - PowerPoint PPT Presentation

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TO PROMOTE OUR TRAILS "Even after 42 years, the general public - - PowerPoint PPT Presentation

Oct 07, 2023 111 likes •611 views

WORKING WITH YOUTH & TECHNOLOGY TO PROMOTE OUR TRAILS "Even after 42 years, the general public has little or no idea that the National Trails System exists..." -National Trails System Annual Report (FY 2010) NATIONAL PARK

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“WORKING WITH YOUTH & TECHNOLOGY TO PROMOTE OUR TRAILS”

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"Even after 42 years, the general public has little or no idea that the National Trails System exists..."

  • National Trails System

Annual Report (FY 2010)

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NATIONAL PARK SERVICE CALL TO ACTION (2011) -

“Reach new audiences … by transforming the NPS digital experience to offer rich, interactive, up-to-date content from every park and program. Support online and mobile technologies including social media.”

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PRESENTATION HIGHLIGHTS

  • Use technology wisely
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PRESENTATION HIGHLIGHTS

  • Use technology wisely
  • Designed with solid takeaways
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PRESENTATION HIGHLIGHTS

  • Use technology wisely
  • Designed with solid takeaways
  • Focus on the National Trails
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  • MT. KATAHDIN,

MAINE

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WASHINGTON, DC

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SAN ANTONIO, TX

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BUCK’S HOME PORT.

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1997 WEBSITE EXAMPLES

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IN THE LAST 10 YEARS…

  • Google went public in 2004.
  • Today, more than 3 billion searches

each day on Google.

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IN THE LAST 10 YEARS…

  • Facebook was founded in 2004.
  • Now it has 1 billion worldwide users.
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IN THE LAST 10 YEARS…

  • Apple began selling iPhones in 2007.
  • Today, 2 billion people across the

world use smartphones.

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“We must adapt to thrive. For those who resist the change … Their destiny is to be pushed aside and

  • forgotten. That is the brutal truth.”
  • Washington Post Executive Editor Martin Baron
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SELFIES

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PHOTOBOMBS

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MEMES

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THE AMERICAN DIALECT SOCIETY "WORD OF THE YEAR"

  • 2009:

Tweet – a short, timely message sent on Twitter.com

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TWITTER

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THE AMERICAN DIALECT SOCIETY "WORD OF THE YEAR"

  • 2010

App – abbreviated form of the word application, a software program for a computer or mobile phone

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THE AMERICAN DIALECT SOCIETY "WORD OF THE YEAR"

  • 2012

Hashtag – a word or phrase preceded by a hash symbol (#)

  • n Twitter to mark it as a topic
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BLOGS

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“INDIANA NEEDS A NATIONAL TRAIL!”

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IDEAS FOR PROMOTING TRAILS…

  • Many social networking options
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IDEAS FOR PROMOTING TRAILS…

  • Many social networking options
  • Meetups – next workshop in track C
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IDEAS FOR PROMOTING TRAILS…

  • Many social networking options
  • Meetups – next workshop in track C
  • Contests – videos, photos, writing
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GAMES

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MORE IDEAS FOR PROMOTING TRAILS…

  • GPS - Global Positioning System
  • GIS - Geographic Information

Systems

  • maps
  • geo-caching
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FILM/MEDIA

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WEBSITES

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WEBSITES

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STORYTELLING

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E-BOOKS

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HANDOUTS!

nationaltrailsguide.com/2015

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SO HOW DO WE DEAL WITH ALL OF THIS TECHNOLOGY?

  • Outsmart it.
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SO HOW DO WE DEAL WITH ALL OF THIS TECHNOLOGY?

  • Outsmart it.
  • Experiment. Keep learning.
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SO HOW DO WE DEAL WITH ALL OF THIS TECHNOLOGY?

  • Outsmart it.
  • Experiment. Keep learning.
  • Don’t be afraid to ask.
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SO HOW DO WE DEAL WITH ALL OF THIS TECHNOLOGY?

  • Outsmart it.
  • Experiment. Keep learning.
  • Don’t be afraid to ask.
  • Tech person/intern
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SOCIAL MEDIA

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MOBILE PHONES

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APPS

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APPS

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WILD CARD

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“WORKING WITH YOUTH TO PROMOTE OUR TRAILS”

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  • Provide interesting opportunities

WORKING WITH YOUTH TO PROMOTE OUR TRAILS

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  • Provide interesting opportunities
  • Dynamic and charismatic leader

WORKING WITH YOUTH TO PROMOTE OUR TRAILS

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  • Provide interesting opportunities
  • Dynamic and charismatic leader
  • Touch lives by providing

meaningful experiences on the national trails

WORKING WITH YOUTH TO PROMOTE OUR TRAILS

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THANK YOU!