Tie right quettionnaire, to the right person, at the right time.
contact@myfeelback.com www.myfeelback.com +33 5 62 80 44 27
Tie r ight q uettionnai r e , to the r ight p e r son , at the r ight - - PowerPoint PPT Presentation
Tie r ight q uettionnai r e , to the r ight p e r son , at the r ight time . contact@myfeelback.com www.myfeelback.com +33 5 62 80 44 27 The challenges of customer knowledge You need up-to-date client databases. Your update operations are
contact@myfeelback.com www.myfeelback.com +33 5 62 80 44 27
You need up-to-date client databases. Your update operations are expensive, one-off and uniform.
This costs require you to focus solely on contact information acquisition. But your clients’ expectations and needs are at the heart of your business!
Behavioural data
Client ID Contact information Purchase history Loyalty Geolocation Device Browsing Temporality
Targeted survey
ü Questions adapted to the customer ü Response rate: + 52% ü Collect unprecedented declarative data
ü Graphical customization ü Question configuration ü Client data importation ü Target selection ü Scenario definition ü Multi-channel diffusion ü Custom report creation ü CRM data updating ü Scheduled notifications & actions
Complete detign customi{ation
Add your logo and your colors to adapt the questionnaire to your image. You can also add custom themes.
Quettion confjguration
Choose the question types you need between: free-field, choice-questions, smiley or star rating scales, Net Promoter Score, follow-up and skip logic questions. Configure each question intuitively.
Automatic translation
Your questionnaire can be automatically translated into the languages of your choice. The questionnaire will simply come up in the language detected in the browser settings.
Integrated tracking tool
Tag Trackers allow you to follow the performance of each support/media used to deploy your questionnaire. Add groups and they will automatically become new segments in the analysis tool.
‘’We were both seduced and satisfied by MyFeelBack’s great simplicty’’
Karine Floren{a Marketing director Bausch+Lomb
‘’MyFeelBack’s simplicity allowed us to collect highly qualified feedback from our community in a very short time-span. ’’
Tiierry Merquiol CEO CEO WiSEED SEED
Target defjnition
Use your current client knowledge to dynamically define your target audience. Choose, for example, a client profile or purchase history to adapt the questions in real time.
Scenario confjguration
Choose the behavioural data that will determine the display of your questionnaire: browsing, geolocation, device. Define actions to be triggered following responses given by the participant.
Smartphone, tablet and PC compatible quettionnairet
Our questionnaires are created with Responsive Design so they dynamically adapt to the display of every device with no technical intervention.
Integrated multichannel deployment
Post your multichannel questionnaires via email, SMS, embedded call-to-action, Iframe, short URL, QR Code and across all social media.
‘’Geolocating our respondants allowed us to identify new strategic issues for the newspaper. The results brought us to consider new communication strategies.’’
Azili{ de Veyrinat Directo ector L La Tr Tribune une
‘’Using MyFeelBack has allowed us to optimize our multichannel prospect acquisition actions’’
Éric Vibert E-b E-businets usinets di directo ector Tieteit Tieteit – –Ake Akerys ys Gr Grou
Real time analysit
The collected data is analyzed in real time. Log in to your account and consult your charts and barometers to visualize answer trends. Discover your performances by media, city and country.
Custom report builder
Create dynamic reports by selecting and crossing all the data collected by your questionnaire: question, device, geolocation, client data, Tag Tracker, it will auto- update after each new feedback.
.PDF report eyport and emailing
Download your report in PDF format. Set up a trigger for it to be sent by email in
Client databate CRM enrichment
Connect your CRM database to MyFeelBack via APi to enrich it in real-time with the
‘’Thanks to MyFeelBack, straight after the event we could print a complete report on the participants perceptions and areas to improve upon.’’
Didier Kat{enmayer Indust ndustrial ial Affai Affairs Directo ector , , Ai Airb rbus us Op Operation ation S SAS
‘’MyFeelBack allowed us to easily and quickly analyze the evolution of our community’s desires. We were able to enrich our client databases and optimize their segmentations.’’
Olivier de Trémaudan CEO V CEO Vente ente-D
iable le.com com
Poll center Survey software Conception Collection & Analysis
ü Dynamic customer database enrichment ü Multichannel lead and prospect acquisition ü Surveys, polls and interaction device Traceability
contact@myfeelback.com Tel : +33 (0)5 62 80 44 27 www.myfeelback.com And don’t forget to follow us on :
/MyFeelBack /+MyFeelBack /MyFeelBack /MyFeelBack /MyFeelBack