The Riches are in the Niches NCPA 2018 Annual Convention Jack Dunn, - PDF document

9/30/2018 The Riches are in the Niches NCPA 2018 Annual Convention Jack Dunn, RPh, Owner of Jasper Drug & Gifts Samantha Kelly, RPh, Owner Kaplers Pharmacy Gabe Trahan, S.D. Store Operations & Marketing 1

9/30/2018 Disclosures Samantha Kelly declares no conflicts of interest or financial interest in any product or service mentioned in this program, including grants, employment, gifts, stock holdings, and honoraria. Jack Dunn declares no conflicts of interest or financial interest in any product or service mentioned in this program, including grants, employment, gifts, stock holdings, and honoraria. Gabe Trahan declares no conflicts of interest or financial interest in any product or service mentioned in this program, including grants, employment, gifts, stock holdings, and honoraria. Learning Objectives 1. Evaluate at least three profitable front-end niche opportunities for community pharmacies. 2. Draft a plan for merchandising new front-end offerings and attracting new patients. 3. Review companion and extension sales opportunities for these niche areas. 2

9/30/2018 Beach Haven, NJ 3

9/30/2018 Cures & Conveniences 4

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9/30/2018 Lip Balm! $22.00 $38.00 $40.00 $30.00 $10.00 $30.00 8

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9/30/2018 You can’t buy happiness but you can buy wine and that’s kind of the same thing. 11

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9/30/2018 Jasper Drug Store 7 pharmacies 16

9/30/2018 Location now with 2 Fitting Rooms Hosiery ENTER PHARMACY 17

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9/30/2018 Jack’s 22

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9/30/2018 What's on People’s Minds Anti Aging Anti Aging Weight Control Weight Control Energy Energy Stress Stress Sleep Sleep Libido Libido Hair & Nails Hair & Nails 25

9/30/2018 Organic Anxiety Skin/coat Hip & Joint Multivitamin Probiotics Pill Pockets Treats Teeth & Breath Flea & Tick Wound care Grooming 26

9/30/2018 SHOOT THE BREEZE! 27