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Description: The Wall Street Journal Bestseller!Updated to include Steve Jobss iPad and iPad2 launch presentations“The Presentation Secrets of Steve Jobs reveals the operating system behind any great presentation and provides you with a quick-start guide to design your own passionate interfaces with your audiences.”―Cliff Atkinson, author of Beyond Bullet Points and The Activist AudienceFormer Apple CEO Steve Jobs’s wildly popular presentations have set a new global gold standard―and now this step-by-step guide shows you exactly how to use his crowd-pleasing techniques in your own presentations.The Presentation Secrets of Steve Jobs is as close as youll ever get to having the master presenter himself speak directly in your ear. Communications expert Carmine Gallo has studied and analyzed the very best of Jobss performances, offering point-by-point examples, tried-and-true techniques, and proven presentation secrets in 18 scenes, including:Develop a messianic sense of purposeReveal the Conquering heroChannel your inner ZenStage your presentation with propsMake it look effortlessWith this revolutionary approach, you’ll be surprised at how easy it is to sell your ideas, share your enthusiasm, and wow your audience the Steve Jobs way.“No other leader captures an audience like Steve Jobs does and, like no other book, The Presentation Secrets of Steve Jobs captures the formula Steve uses to enthrall audiences.”―Rob Enderle, The Enderle Group“Now you can learn from the best there is―both Jobs and Gallo. No matter whether you are a novice presenter or a professional speaker like me, you will read and reread this book with the same enthusiasm that people bring to their iPods.―David Meerman Scott, bestselling author of The New Rules of Marketing & PR and World Wide Rave Over the weekend I read through The Presentation Secrets of Steve Jobs: How to be Insanely Great in Front of Any Audience. While not all of it was completely applicable to pastors (as Jobs didnt have to do a presentation or sermon once a week), there was a lot of nuggets in there for any leader or communicator.The author, Carmine Gallo shared 18 things that Jobs did in his presentations that every communicator needs to do. Here are a few that jumped out to me personally as applicable for pastors.Plan in analog. Before starting to write a sermon or presentation, know where it will go. Dont start with pictures, slides, graphics, notes or handouts. Research, plan, know the goal and then write it.Answer the question that matters most. According to Gallo, when people listen to a presentation they have one question, Why should I care? While that is not the only question a pastor should answer in a sermon, I believe Gallo is right in that, if you dont answer this question it will be hard to keep their attention when you get to Jesus.Create twitter-like headlines. This has been written about by Dave Ferguson in The Big Idea and Andy Stanley in Communicating for a Change. Have one main idea you are trying to get across, not 3 or 5 points. One thing, hammer it over and over.Make it look
- effortless. Preaching is hard work, it is weighty. But, when you stand up to preach, you should be so prepared that it looks effortless. You should