The Hospitality Industry Chapter 11 1 Learning Outcomes Recall - PDF document

The Hospitality Industry • Chapter 11 1 Learning Outcomes • Recall advice from professionals working in hospitality professions • Remember key terms, events and people that relate to the past and present in hospitality professions • Recognize and explain concepts and models related to professional practice in hospitality professions 2

Learning Outcomes cont. • Recall facts about the passions, pay & perks, possibilities, preparation related to hospitality careers in general and the specific career areas of: ‣ Lodging Industry ‣ Restaurant Industry ‣ Cruise Industry • Summarize future opportunities and challenges facing hospitality professionals 3 The Big World of Hospitality • The hospitality industry is comprised of businesses such as hotels, resorts, cruise ships, and clubs and restaurants that provide food, beverages, accommodations and entertainment to guests • The hospitality industry can be found just about everywhere. • There are exciting career opportunities for people with a variety of backgrounds, experiences, skills, talents and personalities. 4

Origins of the Hospitality Industry • Early travelers relied upon the hospitality of others who opened their doors and gave them a place to stay and a meal • Entrepreneurs saw an opportunity and built facilities o ff ering dining or lodging or both • The industrial age led to people having more leisure time and disposable income • Henry Ford built the Model T which was the first a ff ordable car for the average family. 5 Origins of the Hospitality Industry • World War II was a catalyst for travel and the hospitality industry boomed during the 20th century ‣ GI’s saw di ff erent parts of the world and wanted to return with their families ‣ The US Interstate Highway System was constructed ‣ Surplus planes from the war launched the airline industry 6

The Hospitality Industry Today • Part of day-to-day life in America • 1/3 of all meals in the US are eaten away from home • Wide variety of dining and lodging options • Interval ownership has grown in popularity • Cruise ships are becoming a common vacation destination • Today’s consumer eat out on a regular basis, are well traveled, and have high expectations • 7 General Info about Careers in the Hospitality Industry • Most jobs look glamorous, especially in upscale settings, but be aware there is a lot of hard work going on behind-the-scenes • Employees and owners work long hours, evenings, weekends and holidays (when others want to play) • Even when customer service problems are di ffi cult, you must be able to maintain friendly, prompt service—even when you’re tired and stressed! • A wide variety of career options are available 8

General Info about Careers in the Hospitality Industry • The hospitality industry is primarily a “people” business • The work is constantly di ff erent and challenging because you work with many di ff erent types of guests and interact with people from di ff erent cultures • Salaries vary greatly, but many employees can increase their income with gratuities (tips) • If you love travel and exotic people, places and things this might be the industry for you 9 Preparation for the Hospitality Industry • Many hotels, resorts, conference centers and cruise ships have recreation departments • Commercial recreation programs o ff er excellent training • Some academic programs have specific focus areas: ‣ Hotel management ‣ Restaurant management ‣ Culinary preparation ‣ Some specialize in casinos, conference facilities, golf courses, destination resorts and/or cruise lines 10

Career Areas in the Hospitality Industry • The Lodging Industry caters to tourists and corporate travelers. Lodging properties range from Bed & Breakfasts to full-service hotels • The Restaurant Industry has jobs everywhere around the world ranging from cafeterias, co ff ee shops, fast food, casual theme restaurants to fine dining • The Cruise Industry o ff ers career opportunities at land (e.g. planning, purchasing, sales, marketing) and at sea (e.g. working aboard ship) 11 Lodging Industry • Passions: Interests includes travel and luxury. Enjoy making people happy. • Pays & Perks: Salaries vary based on position, size of property and service level • Preparation: Get a job in the lodging industry while in school. Recruiters like to see students that have hands-on experience. • Possibilities: Large range of opportunities from small motor inns to huge casino hotels with many options, including: ‣ Front o ffi ce, Uniformed Service, Food and Beverage, Recreation Programming, Marketing and Sales, Housekeeping, Account Management, Revenue Management, Human Resource Management 12

Major Career Areas in Hospitality Industry • Restaurant Industry • Passions: Love food preparing and/or sharing • Pay & Perks: Many attract volunteers, no compensation. Full time sta ff can be paid salaries. • Preparation: Business, legal, or scientific credentials. • Possibilities: Operate at international, national, and local levels. There are many options, including: ‣ Hosts and Hostesses; Waiters and Waitresses/Servers; Dining Room Attendants; Chefs, Cooks and Kitchen Workers 13 Major Career Areas in Hospitality Industry • Cruise Industry • Passions: Like to work with multi-national professionals to create memorable experiences • Pay & Perks: Some positions are primarily paid with gratuities, others have salaries. All positions on ships include room and board in stipend. • Preparation: Gain hospitality experience by working in a restaurant or hotel. Cruise ships do not typically o ff er summer internships. • Possibilities: Can work onboard ships or shore side. There are a number of options, including: ‣ Land-based jobs in reservations, purchasing, travel agent and meeting planning as well as sea-based jobs such as purser, steward, cruise director and shore excursion desk agent 14

Major Career Areas in Hospitality Industry • Gaming/Casino Industry • Passions—it open the door for a wide variety of opportunities. The gaming industry is more than what people see on the gaming floor. Casinos need to fill every areas of the business world, • Pay and Perks— Most casinos are open 24 hours a day, 7 days a week. The pay range varies with the size and the location of the operation and your position within it. • Preparation—Formal management courses along with hotel management or gaming management in colleges and universities are helpful. Gaming and services workers must be licensed by a state regulatory agency. Applicant must pass a background check and drug test. • Possibilities—The increasing popularity of gambling establishments such as Native American casinos and racetracks that also o ff er slots or table games will require more casino professionals. 15 Certifications That Ensure Professionalism in the Hospitality Industry • Certified Hotel Administrator (CHA) • Certified Lodging Manager (CLM) • Certified Food and Beverage Executive (CFBE) • Certified Hospitality Technology Professional (CHTP) • Certified Hospitality Accountant Executive (CHAE) • ServSafe (food and alcohol services safety training) 16

Future Opportunities in Hospitality Industry • The hospitality industry is always evolving ‣ from $5.00 meals ‣ to $1000.00/night hotel room • Cruise ships are getting larger • Changes in legislation have brought about growth in the gaming industry • New opportunities arise to meet the needs of adventurers and novelty seekers (e.g. an underwater resort in Dubai and Virgin’s space exploration • Third Places such as local co ff ee shops, tea bars and small trendy cafes continue to open 17 In Review • A heavily government-controlled hospitality industry with great potential for growth is: ‣ The lodging industry ‣ The cruise industry ‣ The gaming industry ‣ The restaurant industry 18

In Review • Employee quarters on a cruise ship include all of the following except: ‣ An employee swimming pool ‣ An employee gym ‣ A employee bar ‣ All of the above are commonly found in the employee quarters of a cruise ship 19 In Review • The ___________________ is responsible for forecasting future demands, and setting pricing strategies for a hotel. ‣ Controller or Accounting Manager ‣ Front O ffi ce Manager ‣ Revenue Manager ‣ Sales Manager 20

In Review • A racetrack with table games and slot/video games is called: • Racetrack • Casino • Racino • Commercial Casino 21 In Review • The consumer of today: ‣ Eats out on a regular basis ‣ Is well traveled ‣ Has high expectation of hospitality experiences ‣ All of the above 22