LEADING THE WORLD SINGAPORE IN HOSPITALITY MANAGEMENT NEW YORK - - PowerPoint PPT Presentation

leading the world singapore in hospitality management new
SMART_READER_LITE
LIVE PREVIEW

LEADING THE WORLD SINGAPORE IN HOSPITALITY MANAGEMENT NEW YORK - - PowerPoint PPT Presentation

FOCUS FOCUS HOSPITALITY HOSPITALITY INC INC LEADING THE WORLD SINGAPORE IN HOSPITALITY MANAGEMENT NEW YORK AND CONSULTING PARIS FOCUS HOSPITALITY INC Focus Hospitality Inc Established in 1988, Focus has been involved in well over


slide-1
SLIDE 1

LEADING THE WORLD SINGAPORE IN HOSPITALITY MANAGEMENT NEW YORK AND CONSULTING PARIS

FOCUS HOSPITALITY INC FOCUS HOSPITALITY INC

slide-2
SLIDE 2

FOCUS HOSPITALITY INC

FOCUS HOSPITALITY INC

Focus Hospitality Inc Established in 1988, Focus has been involved in well over 300 hospitality and retail projects. We provide technical and conceptual assistance to create exciting and sustainable food and beverage, lodging and retail related businesses. With clients from the Americas, Europe, Middle East and the Asia Pacific we are truly a global company with offices in Singapore, New York and Paris. With over 90 years of combined experience in senior management positions, our partners are well equipped to give objective and factual advice for your project.

slide-3
SLIDE 3

FOCUS HOSPITALITY INC

ABOUT US

25 YEARS OF SUCCESS IN OVER 300 HOSPITALITY AND RETAIL ENVIRONMENT PROJECTS CREATING CUTTING EDGE AND SUSTAINABLE CONCEPTS FOR THE SERVICE INDUSTRY WORLDWIDE

slide-4
SLIDE 4

FOCUS HOSPITALITY INC

OUR SERVICES

CONCEPT & BRAND DEVELOPMENT OPERATING STATEMENT DOCUMENTATION PROJECT MANAGEMENT FRANCHISING OPERATING SYSTEMS SCHEMATIC & OPERATIONAL FRONT & BACK OF HOUSE SPACE PLANNING KITCHEN PLANNING & OPERATIONAL DESIGN REVIEW MARKET RESEARCH FEASIBILITY STUDIES BUSINESS PLAN DEVELOPMENT TECHNICAL ASSISTANCE DURING DESIGN DEVELOPMENT & CONSTRUCTION MENU ENGINEERING MANAGEMENT RECRUITMENT & TRAINING STANDARD OPERATING MANUALS POLICIES & PROCEDURES PROCUREMENT SERVICES OPERATIONAL FINANCE & CONTROL FINANCIAL PROJECTIONS QUALITY CONTROL AUDITS

slide-5
SLIDE 5

FOCUS HOSPITALITY INC

OUR CLIENTS

ABU DHABI INVESTMENT AUTHORITY STARWOOD HOTELS & RESORTS MARINA BAY SANDS CASINO RESORT SOFITEL LUXURY HOTELS SPRING SINGAPORE THE COFFEE BEAN & TEA LEAF KEMPINSKI HOTELS TONY ROMAS - A PLACE FOR RIBS HILTON HOTELS CORPORATION JIM THOMPSON PAN PACIFIC HOTELS GROUP THE ASCOTT LIMITED BORDERS INC CALIFORNIA PIZZA KITCHEN THE PRIME SOCIETY LES AMIS GROUP SWISSOTEL CIRAGAN PALACE ISTANBUL MALL OF THE EMIRATES TATA GROUP EMAAR HOSPITALITY TAJ PALACE

slide-6
SLIDE 6

FOCUS HOSPITALITY INC

One of the world’s largest sovereign investment funds ADIA HEADQUARTERS Food service concept development Operational space planning CIRAGAN PALACE, ISTANBUL Feasibility study Concept development HILTON LUXOR RESORT & SPA, EGYPT Feasibility study Concept development Operational space planning

ABU DHABI INVESTMENT AUTHORITY

slide-7
SLIDE 7

FOCUS HOSPITALITY INC

MARINA BAY SANDS

World’s largest integrated casino resort MARINA BAY SANDS SHOPPES, SINGAPORE Feasibility study Rental yield Master tenancy mix Operator suitability report Operational space planning

slide-8
SLIDE 8

FOCUS HOSPITALITY INC

THE COFFEE BEAN & TEA LEAF

From 30 to 950 stores worldwide THE COFFEE BEAN & TEA LEAF Feasibility study Brand & Concept development Franchise negotiations Concept re-development Menu engineering Operational space planning Franchise system development Strategic international development

SINGAPORE MALAYSIA INDONESIA PHILIPPINES CHINA

  • S. KOREA

MIDDLE EAST UNITED STATES AUSTRALIA

slide-9
SLIDE 9

FOCUS HOSPITALITY INC

Premium full service & kitchen concept A premium full service and kitchen concept for CBTL resulting in 200% revenue growth as well as a separate franchise channel BEANSTRO BY CBTL Brand & Concept development Menu engineering Operational space planning

SINGAPORE - 4 outlets MANILA - 1 outlet NEW DELHI - 1 outlet DUBAI - 1 outlet LOS ANGELES - 2 outlets

THE COFFEE BEAN & TEA LEAF

slide-10
SLIDE 10

FOCUS HOSPITALITY INC

New properties in Bangkok and Hua Hin RADISSON BLU PLAZA BANGKOK Food service concept development Operational space planning brief RADISSON BLU RESORT HUA HIN Food service concept development for All Day Dining and Pool Restaurant/ Bar

CARLSON REZIDOR HOTELS

slide-11
SLIDE 11

FOCUS HOSPITALITY INC

Master developer of major tourism developments in Abu Dhabi AL BATEEN WHARF , ABU DHABI Food service concept development Operational space planning ABU DHABI GOLF CLUB Food service concept development Operational space planning

TOURISM DEVELOPMENT & INVESTMENT COMPANY

slide-12
SLIDE 12

FOCUS HOSPITALITY INC

New properties in South Korea and India SHERATON INCHEON Food service concept development Operational space planning SHERATON BANGALORE Food service concept development Operational space planning

STARWOOD HOTELS & RESORTS

slide-13
SLIDE 13

FOCUS HOSPITALITY INC

First entry into India SOFITEL MUMBAI A flagship property making its mark on the Mumbai skyline with strong emphasis on quality food service offering Food service concept development Operational space planning

SOFITEL

slide-14
SLIDE 14

FOCUS HOSPITALITY INC

Luxury mall & hotel Manila Bay Capitalizing on its unique location facing Manila Bay, exciting F&B concepts are developed for a premium 5 star hotel and mixed use retail developement MANILA BAY HOTEL Concept development Operational space planning SM MALL & SKYPARK F&B mall positioning Proposed tenancy mix Operational space planning & service support facilities Sourcing for celebrity chefs Rental yield evaluation

SM INVESTMENTS

slide-15
SLIDE 15

FOCUS HOSPITALITY INC

New high-end mixed-use development in Gurgaon TATA / TRIL MIXED USED DEVELOPMENT TATA Group endeavors to capitalize on the demand for high quality shopping and entertainment destination facilities in Gurgaon Food service concept development Operational space planning

TATA GROUP

slide-16
SLIDE 16

FOCUS HOSPITALITY INC

Reconceptualization TAJ PALACE NEW DELHI Flagship property within the TAJ group upgrades to serve its business clientele a state-of-the art all day dining facility taking advantage of its unique site characteristics Food service re- conceptualization and

  • perational space planning for

all day dining restaurant

TAJ PALACE

slide-17
SLIDE 17

FOCUS HOSPITALITY INC

Authentic French brasserie BALZAC BRASSERIE & BAR The most genuine French brasserie in Singapore with authentic antique interiors, furniture and operating equipment hand-picked from Paris and a menu offering comfortable, hearty home- cooked village fare. Concept development Operational space planning Procurement Menu engineering Executive recruitment Project implementation

VSC OVERSEAS

slide-18
SLIDE 18

FOCUS HOSPITALITY INC

Pan-Asian Steakhouse THE PRIME SOCIETY The Prime Society was conceptualized and set up in the lush Dempsey Hill area of Singapore in a former army

  • barrack. It’s 7,000 sqft space

provides for a dramatic open kitchen with a custom-designed “Parilla-style” grill and a central island bar with a 14 meter high ceiling. Concept development Operational space planning Procurement Menu engineering Executive recruitment Project implementation

AC2

INTERNATIONAL

slide-19
SLIDE 19

FOCUS HOSPITALITY INC

Bar & Bistro SKYVE WINE BISTRO Fresh, modern bistro and lounge bar with clear reference in both design and branding to its elementary school location. Concept & brand development Operational space planning Procurement Menu engineering Executive recruitment Project implementation

GRAPESKIN PTE LTD

slide-20
SLIDE 20

FOCUS HOSPITALITY INC

Within the Marina Bay Sands CAFFE B - FINE ITALIAN CUISINE 5,000 sqft authentic fine dining Italian restaurant and bar at Marina Bay Sands with Japanese influences in quality ingredients, service and food presentation. Food service concept development Operational space planning Project implementation

THREEBOND SINGAPORE

slide-21
SLIDE 21

FOCUS HOSPITALITY INC

Third largest mall in the world SEZZAM DINING KEMPINSKI MALL OF THE EMIRATES, DUBAI 35,000 sqft multi concept and entertainment venue adjacent to world’s largest indoor ski-dome Food service concept development Operational space planning Project implementation

AL FUTTAIM INVESTMENT

slide-22
SLIDE 22

FOCUS HOSPITALITY INC

New destination venue NOVOTEL KOLKATA Creating a cutting edge food service concept befitting of a modern new hotel in Kolkata Food service concept development Operational space planning

NOVOTEL KOLKATA

slide-23
SLIDE 23

FOCUS HOSPITALITY INC

New highend grocery brand in Dongguan, China ALL GOOD SUPERMARKET Keeping up with the exponential economic growth in China, a leading supermarket chain refreshes to target the growing aspirational market Food service concept development Kitchen and operational space planning

TIANHE ALLGOOD

slide-24
SLIDE 24

FOCUS HOSPITALITY INC

STAND ALONE ESTABLISHMENTS

MyThai By Jim Thompson Union Restaurant & Bar Yo’Panino Sandwiches Made Great

slide-25
SLIDE 25

FOCUS HOSPITALITY INC

California Pizza Kitchen Tony Roma’s A Place For Ribs 4FINGERS Crispy Chicken

STAND ALONE ESTABLISHMENTS

slide-26
SLIDE 26

FOCUS HOSPITALITY INC

PROJECT MANAGEMENT

DEFINE OBJECTIVES

1.1

BRAINSTORM / IDEA DEVELOPMENT

1.2

DEFINE CONCEPT PARAMETERS

1.3

CONCEPT DEVELOPMENT

1.4

I.D. ZONING

2.1

BRAND DEVELOPMENT & GRAPHIC APPLICATIONS

3.1

TENDER

4.1

SCHEMATIC DESIGN

2.2

TECHNICAL DESIGN

2.3

I.D. + KITCHEN DETAILED DESIGN

2.4

MENU ENGINEERING

3.2

OPERATING SYSTEM & EQUIPMENT

3.3

PROCESS & TIME FRAME 4-6 wks 4-6 wks 8 wks

PERSONNEL & OPERATIONAL SET UP

3.4

CONSTRUCTION & IMPLEMENTATION

4.2

HANDOVER

4.3

PRE & SOFT OPENING

4.4

slide-27
SLIDE 27

FOCUS HOSPITALITY INC

CONCEPT

DEFINE OBJECTIVES

1.1

BRAINSTORM / IDEA DEVELOPMENT

1.2

DEFINE CONCEPT PARAMETERS

1.3

CONCEPT DEVELOPMENT

1.4

PROCESS & TIME FRAME 4-6 wks

INVESTMENT SOCIAL AVENUE PASSION UNIQUE SELLING POINT SWOT ANALYSIS MARKET OPPORTUNITY SCALABILITY CUSTOMER BASE PRODUCT PRICE PROMOTION PLACE OPERATING STATEMENT ID / MOOD BOARDS FINANCIAL PROJECTIONS

slide-28
SLIDE 28

FOCUS HOSPITALITY INC

DESIGN

ID ZONING

2.1

SCHEMATIC DESIGN

2.2

TECHNICAL DESIGN

2.3

ID + KITCHEN DETAILED DESIGN

2.4

PROCESS & TIME FRAME 4-6 wks

LOCATION INTERIOR DESIGN APPOINTMENT LAYOUT CONFIGURATIONS BACK & FRONT OF HOUSE ACCESSIBILITY VISIBILITY SEATING CAPACITY MOOD BOARDS MECHANICAL & ELECTRICAL SERVICES STRUCTURAL ARCHITECTURAL FIRE & LIFE SAFETY MATERIALS FF&E CUT SHEET DRAWINGS ELEVATIONS KITCHEN EQUIPMENT

slide-29
SLIDE 29

FOCUS HOSPITALITY INC

OPERATIONS

BRAND DEVELOPMENT & GRAPHIC APPLICATIONS

3.1

MENU ENGINEERING

3.2

OPERATING SYSTEM & EQUIPMENT

3.3

PERSONNEL & OPERATIONAL SET UP

3.4

PROCESS & TIME FRAME 6-8 wks

NAME LOGO / IDENTITY SIGNAGE MENU APPLICATIONS MENU DEVELOPMENT RECIPE COST CARDS PLATING & PRESENTATION PRICE EVALUATION POINT OF SALES SERVICE & KITCHEN UTENSILS TABLE TOP MATRIX AUDIO/VISUAL/SECURITY STAFFING RECRUITMENT OPERATING SYSTEMS MANUALS MARKETING / PR.

slide-30
SLIDE 30

FOCUS HOSPITALITY INC

CONSTRUCTION

TENDER DOCUMENTATION

4.1

CONSTRUCTION

4.2

HANDOVER

4.3

PRE & SOFT OPENING

4.4

PROCESS & TIME FRAME 6-8 wks

MAIN AND M&E DOCUMENTATION ISSUE & REVIEW RECOMMENDATION & APPOINTMENT SITE MEETINGS COORDINATION OF TRADES SITE CONSTRAINTS BUDGET TO ACTUAL PUNCH LISTS SYSTEMS DOCUMENTATION TESTING & COMMISSIONING SOFT DESIGN & STYLING OPERATIONAL SET UP DRY RUN / TRAINING SOFT & GRAND OPENING MARKETING & PUBLIC RELATIONS

slide-31
SLIDE 31

FOCUS HOSPITALITY INC

F O C U S H O S P I T A L I T Y I N C 3

Smell Though enclosed by glass, the wondrous aromas of soups, grills, fresh-baked breads and the like escape to tickle the nostrils of the watching spectators. Sound What more wonderful sound is there in the world than that of a sizzling steak thrown on a hot grill? While The Kitchen Table is usually serene and orderly, guests can also soak up the excitement of bursts of activity in the lively kitchen. Taste Depending on the time of day, whether breakfast, lunch, tea or dinner, canapé morsels will be put out for passing guests to

  • taste. Be it freshly-baked butter brioche,

smoked salmon tartlets, and wild strawberry strudel, the guests will be in for a wild card surprise each time. Experience The choice table of the house is, of course, the chef’s table. Fully enclosed in glass, it takes pride of place in the middle of the kitchen and boasts the best view. Diners who book the chef’s table get the full 360° experience of being immersed in the kitchen. All this while staying cool and comfortable in their nook. The wait staff at The Kitchen Table will be dressed smartly as chefs, making their rounds

  • f the tables and bar. The focal point of the

seating area will be the lengthy “iBar” which is a large communal dining table. For the uninitiated, the “iBar” is a light-powered, interactive communal table that send neon rings of light around any objects placed on it, and can be controlled to create light networks between all objects on its surface. On the menu, a bespoke high tea selection is the highlight of the day between breakfast and dinner. Perfectly crafted canapés, exquisite teas and freshly-made pastries and desserts like fruit scones, lavender crème brûlée and deconstructed cakes served in shot glasses are just some of the choice picks. “Tea is nought but this; first you heat the water, then you make the tea. Then you drink it properly. That is all you need to know.”

S e n n

  • R

i k y u , 1 5 2 2

  • 1

5 9 1 O u r g u e s t s b e c

  • m

e

  • u

r f a m i l y . . . t h e y d i n e w i t h i n

  • u

r k i t c h e n ! T h e P a n t r y C h e f ’ s t a b l e C

  • m

m u n a l i B a r

WYOKOHAMA 14 July 2008

FOCUS HOSPITALITY INC 2

“Sleep ‘til you’re hungry, eat ‘til you’re sleepy

A u t h

  • r

U n k n

  • w

n

The Kitchen Table is an all-day dining concept under the W umbrella. Yet, in the ever evolving Japanese city

  • f Yokohama, its persona takes an extra step over the

edge. Marking the entrance to the all day dining restaurant is The Pantry at The Kitchen Table. Essentially a pastry showcase and retail area, it lures potential diners into the restaurant, greeting passers-by with the sight of bakers at work on the breads, cakes and desserts; the heavenly waft of freshly baked pastries; and the taste of sample morsels of bread and cake. Its retail display shelves are directly linked to the kitchen, giving testament to the fact that all items are made fresh on

  • site. Laden with delicious, freshly-made cakes, pastries,

breads and confections, the patisserie table looks rather like the display case of a beautiful boutique, with its jewels of colourful edible creations. When guests have been adequately intrigued by The Pantry into stepping into The Kitchen Table, they then take a veritable trip into the wonderland of restaurant cookery, experiencing the magic of a live kitchen in the

  • flesh. A meandering pathway is carved right through

the actual kitchen of the restaurant, allowing guests to literally walk through - savouring the sights, smells, sounds and tastes of the chefs at work. Sight A runway forms a welcoming pathway. In total darkness save for a twinkling path of theatric fibre optic lights, guests are able to view the chefs at work at different stations of the kitchen, without disturbing them. The glass-enclosed kitchen will feature stations for dessert, pastry and confectionery, chocolaterie, soups, salads, grill and food preparation.

T h e K i t c h e n T a b l e

Eat in our home...you’re welcome at our table...join us...let’s eat!

WYOKOHAMA 14 July 2008

W HOTEL YOKOHAMA EXTRACT / CONCEPT STATEMENT / ALL DAY DINING

slide-32
SLIDE 32

FOCUS HOSPITALITY INC

FOCUS HOSPITALITY INC 5

True to its name, Encore Grill & Smoke House will serve up – and be renown for – the best steaks in town. And indeed, steaks come in all incarnations on the menu. Think classic Porterhouse and T-bone, prime ribs, steak frites, steak donburi, Philly cheesesteak, entrecôte, tournado amongst others, including a bevy of steak sandwiches. Depending on its location, Encore will use only the best raw ingredients from the region. In the case of Encore at W Yokohama, prized Japanese local seafood and beef like the Kobe and Wagyu varieties will be made available on the menu. One of the features that make Encore so intriguing is the TV monitor poised throughout selected areas in the hotel. Zooming in on the minute actions of the chefs, guests will be able to view close-ups of the fascinating carving, chopping, slicing and dicing in the preparation of each meal. But yet another interesting feature is the window displays on the exterior of the

  • restaurant. Inspired by high-end retail

windows on famous shopping streets like Champs Élysée in Paris or Fifth Avenue in New York, these display windows feature different refrigerated culinary works of art each day, offering passers-by a peek into the gastronomic offerings and wonderful world that lies behind the walls of Encore.

W Y O K O H A M A 1 4 J u l y 2 8

A sophisticated multi level dining, bar & entertainment experience Our guests are

  • ur audience…

while we

  • rchestrate the

show...

F O C U S H O S P I T A L I T Y I N C 4

“Cooking is like love. It should be entered into with abandon or not at all.”

Harriet van Horne, late American journalist and film critic

Every good hotel needs a good restaurant. The W needs an exceptional one. At the Encore Grill & Smoke House, cooking is elevated to a performance art. At the core of concept is a show kitchen that showcases the skills of the chefs, which sometimes rises to a fevered pitch. Elevated above the kitchen, a stage serves as the perfect platform for jazz bands, visiting music artistes and stand-up comedy acts. Bathed in dark, moody, sultry lighting and highlighted by spots of soft light from the lamps on each table, the restaurant-theatre is perfect for an intimate meal with friends, or an entertaining night out on the town. The theatre-style restaurant will have seating scattered around a semicircular dome. Individual tables are strategically placed around the tiered concentric semicircles to guarantee unobstructed views of the show kitchen. Integrated with one of the tiers, a long, high table offers seating for solo diners or those looking for just a drink. Here, they can tuck into fresh seafood platters from the

  • utstanding cold seafood bar, and cocktails from the bar.

Skilled oyster shuckers double up as bar mixologists, shucking fresh rock oysters in front of the diners, and shaking, blending, stirring clever drink concoctions. The drinks and food resonate in each other. Oysters, for example, can be served with a wasabi mayonnaise or a blackberry vinaigrette, while the drinks like a sake martini might be garnished with a tiny dollop of freshly grated wasabi, or a blackberry mojito might be come with crushed fresh blackberries.

Encore Grille & Smoke House

W h e r e f

  • d

b e c

  • m

e s t h e a t r e . . . j

  • i

n u s . . . l e t ’ s e a t !

W Y O K O H A M A 1 4 J u l y 2 8

W HOTEL YOKOHAMA EXTRACT / CONCEPT STATEMENT / SPECIALITY RESTAURANT

slide-33
SLIDE 33

FOCUS HOSPITALITY INC

Sheraton Bangalore/ Focus Hospitality Inc Persian Terrace / Table Top & Uniform Matrix Sheraton Bangalore Food Service Concept Presentation / FOCUS Hospitality Inc S h e r a t

  • n

B a n g a l

  • r

e F

  • d

S e r v i c e C

  • n

c e p t P r e s e n t a t i

  • n

/ F O C U S H

  • s

p i t a l i t y I n c

SHERATON BANGALORE EXTRACT / CONCEPT STATEMENT / MOOD BOARDS / TABLE TOP MATRIX / SPECIALITY RESTAURANT

The Persian Terrace

C

  • n

c e p t “ O n e

  • f

t h e v e r y n i c e s t t h i n g s a b

  • u

t l i f e i s t h e w a y w e m u s t r e g u l a r l y s t

  • p

w h a t e v e r i t i s w e a r e d

  • i

n g a n d d e v

  • t

e

  • u

r a t t e n t i

  • n

t

  • e

a t i n g . ” – L u c i a n

  • P

a v a r

  • t

t i W h e n d u s k f a l l s , h a l f

  • f

S h e r a t

  • n

B a n g a l

  • r

e ’ s r

  • f

t

  • p

m a g i c a l l y b e c

  • m

e s a f a i r y l a n d

  • f

l i g h t s , f r a g r a n c e a n d c

  • l
  • u

r . T h e s p a c e t r a n s f

  • r

m s i n t

  • a

M i d d l e

  • E

a s t e r n w

  • n

d e r l a n d , w i t h M

  • r
  • c

c a n l a n t e r n s , fl

  • r
  • s

t a n d i n g c h a n d e l i e r s a n d t w i n k l i n g t e a l i g h t s . T h e a r

  • m

a

  • f

p i p i n g h

  • t

p i t a b r e a d s a n d f r a g r a n t s h i s h a s fi l l t h e a i r . A t T h e P e r s i a n T e r r a c e , a l l t h e b r e a d s a r e f r e s h l y m a d e a n d b a k e d i n t h e w h i t e h

  • t

t a n d

  • r
  • v

e n s . M i d d l e E a s t e r n c h e f s c a n b e s e e n m

  • u

l d i n g a n d p a t t i n g fl a t p i e c e s

  • f

d

  • u

g h i n t

  • p

i t a s a n d n a a n s , s h

  • v

e l l i n g t h e m

  • n

t

  • t

h e s i d e s

  • f

t h e c l a y

  • v

e n . P i t a s a n d n a a n s a r e s e r v e d a s s i d e s w i t h a m a i n m e a l ,

  • r

a s a s t a r t e r w i t h m e z z e p l a t t e r s t

  • m
  • p

u p d e l i c i

  • u

s d i p s , c h u t n e y s a n d p u r é e s . H e r e , P i t z a s – p i z z a s w i t h a p i t a b r e a d b a s e – a r e t h e s p e c i a l t y . F r

  • m

t h e r e g u l a r H a w a i i a n ( p i n e a p p l e , h a m a n d c h e e s e ) t

  • t

h e g

  • u

r m e t ( p r

  • s

c i u t t

  • ,

r

  • c

k e t a n d b u f f a l

  • m
  • z

z a r e l l a ) t

  • e

x

  • t

i c A r a b i a n , P e r s i a n

  • r

e v e n I n d i a n fl a v

  • u

r s ( l a m b k

  • f

t a w i t h m i n t s a u c e ,

  • r

t i k k a fi s h w i t h l i m e ) , t h e p i t z a p

  • s

s i b i l i t i e s a r e e n d l e s s .

S h e r a t

  • n

H

  • t

e l B a n g a l

  • r

e

F O C U S H O S P I T A L I T Y I N C  F

  • d

S e r v i c e C

  • n

c e p t O p e r a t i n g S t a t e m e n t

3 9

slide-34
SLIDE 34

FOCUS HOSPITALITY INC

Bene Trattoria

T h i n

  • c

r u s t g

  • u

r m e t p i z z a s , p a s t a & a n t i p a s t

  • “If it had been an Italian who codified the world of cuisine, it would be thought of

as Italian.” – Georges Auguste Escoffier, legandary French chef and culinary writer

C

  • n

c e p t

An irresistibly delicious fragrance greets diners even before they set foot in the Italian Trattoria. It is the aroma of basil, tomatoes and pizza crust – unmistakably that of a steaming hot pizza that only a traditional Italian wood-fire oven can achieve. Welcome to Bene Trattoria, an authentic Italian restaurant that eschews over- the-top displays in favor of top quality, expertly-prepared food that follows simple regional family recipes handed down from chef to chef. Here, the freshest of ingredients have a voice and speak for themselves, helped along by chefs skilled to bring out the best in them, at any season. Believing that traditional, home-cooked Italian food needs no re-jigging, Bene Trattoria celebrates, rather than modifies, the art of Cucina Italia. Indeed, the Italians place somewhat of a premium on heritage, preferring traditional ingredients, cooking and serving methods, décor elements and the like, over fusion or overtly modern techniques. While located in the East, there’s no denying that Bene is, at heart, a true Italian

  • restaurant. Italian favorites like antipasto, risottos, salads of wild herbs and

greens and freshly hand-made pastas are de rigueur offerings on the menu. The ground floor features a large open terrace overlooking the fishermen’s marina and provides for a casual, fun and relaxed setting with the interior of the restaurant walls lined with retail shelves stocked with Italian provisions such as bottles of olive oil, olives, sardines, grissini sticks, risotto rice and Pugliese sourdough loafs, all for sale for those that wishes to replicate or compliment their cooking at home. True to Italian tradition, fresh herbs, like marjoram, rosemary, basil, thyme, sage and marjoram, bring the dishes to life with their aromatic perfume. At its back sits the main kitchen, where most of the dishes are prepared and served from. A wood-fired oven, on display in the semi-open kitchen, hold the promise of freshly baked gourmet pizza and and tantalizing baked gourmet desserts. An antique red “Berkel” meat slicer sits on top of the servery counter participating in dishing out large carefully arranged antipasto platters. Culinary delights aside, Bene’s first floor features a generously stocked bar which offers the promise of Bene’s signature Bellini cocktail. For wine connoisseurs, the cellar, surrounded by private dining rooms, provides an extensive, well-edited selection of old world Italian wines and Prosecco. While the ground floor with its large outdoor terrace is informal, the first floor seating offers a more intimate setting and menu offer, including degustation menus and a gueridon dessert trolley that brings sweet Italian pastries and cakes to your table.

al bateen wharf abu dhabi

FOCUS HOSPITALITY INC  Food Service Concept Statement 22

Design & Style

Modern and contemporary, with a touch of the rustic and eclectic elements of yesteryear, the warm, casual and friendly environment of Bene encourages raucous conversation, and cosy wining and dining. Swathed in red and black, the colors of passion, the trattoria’s décor is as vibrant as the colors of its food. Black glass tiles lend an interesting, modern take to a traditional Italian trattoria, while lively red walls add warmth and intensity to the décor – a reflection of its culinary offerings, perhaps. Solid wood table-tops on the ground floor add a touch of rusticity and compliment the eclectic combination of celadon tableware, deliberately mismatched yet blending together effortlessly, while the first floor features crisp white linen tops. Warmth, without a doubt, is the first impression imprinted on guests when they first arrive at the restaurant. With full-height windows on both levels and a large outdoor terrace and first floor balcony, the views over the marina creates a wonderful place to savour a chilled Italian soda, glass of fine Italian Prosecco or a postprandial drink. And for an after-dinner espresso, as is the tradition of the Italians, lounge seats provide an intimate area for small groups or a cosy nook for solo diners. The raised main dining area – all the better to view the kitchen and bar – features a flexible seating combination, with tables for 2 to 4 which can be joined for bigger parties, and banquet seating along the back wall. For the ultimate in private dining, a number of rooms of various sizes, incorporated in a semi-transparent glassed-in chilled wine cellar, allows the luxury of a personalized meal experience while overlooking the marina from the first floor.

a l b a t e e n w h a r f a b u d h a b i

F O C U S H O S P I T A L I T Y I N C  F

  • d

S e r v i c e C

  • n

c e p t S t a t e m e n t

2 3 al bateen wharf abu dhabi

FOCUS HOSPITALITY INC  Food Service Concept Statement 24

AL BATEEN WHARF EXTRACT / CONCEPT STATEMENT / MOOD BOARDS / MIXED-USE DEVELOPMENT

slide-35
SLIDE 35

FOCUS HOSPITALITY INC

THE PRIME SOCIETY EXTRACT / MOOD BOARDS / SPACE PLANNING / STAND-ALONE RESTAURANT

exposed brick work checkered floor contemporary art french kitchen tiles

  • versized cast

iron charcoal grill

Ribs

Full or Half Rack, choice of: Prime / Baby Back / Short

Y

  • u

r c h

  • i

c e

  • f

:

Thai chilli & lime Honey mustard Garlic, ginger and Belacan chilli Lemongrass, lime and coriander Teriyaki Oriental sweet & sour Spicy black pepper Sun-dried tomato salsa Smokey BBQ Mint yoghurt & sesame Tomato Bourbon aioli Louisiana Cajun Salt & red wine vinaigrette Grilled beef or pork ribs, oven braised

  • n an oak plank with gratinated

mashed potatoes and roasted corn dressed in parmesan & cayenne

Grills & Roasts

Grilled, roasted and served on an oak plank with a choice of two sides; French fries, Jacket potatoes, Mashed potatoes, Broccoli, Parmesan & Cayenne dressed roast corn, Chileconcarne and Jambalaya rice Beef Tenderloin with anise basil butter Rib eye steak with seasonal mushrooms and aioli Sirloin steak with horseradish sauce Young Lamb chops drizzled with rosemary mint sauce Roast Cod with lemon, garlic & parsley crust Roast Salmon with asparagus served with lemon & dill sour cream Grilled chilli Lobster Grilled Chicken breast Beef Burger Port Bratwurst

Desserts

Warm chocolate cake with French vanilla ice cream Fried bananas with raspberry & rum Bread pudding Tiramisu Rocky road mudpie Crepes with strawberry & Mascarpone Brazilian orange flan Lemon poppy seed cake Chocolate fondue with fresh fruits Home-made ice cream

succulent ribs, steaks & seafood light fresh salads narrow low voltage lighting contrast in colours, textures & materials post dinner chill-out bar

slide-36
SLIDE 36

FOCUS HOSPITALITY INC

THE PRIME SOCIETY EXTRACT / GRAPHIC APPLICATIONS MENU ENGINEERING / STAND-ALONE RESTAURANT

slide-37
SLIDE 37

FOCUS HOSPITALITY INC

YO’PANINO EXTRACT / GRAPHIC APPLICATIONS MENU ENGINEERING / STAND-ALONE RESTAURANT

slide-38
SLIDE 38

FOCUS HOSPITALITY INC FOCUS HOSPITALITY INC

FOCUS HOSPITALITY INC SINGAPORE NEW YORK PARIS