The Five Points Business District Office A Denver Neighborhood - - PowerPoint PPT Presentation

The Five Points Business District Office

A Denver Neighborhood Marketplace Initiative (2009) AND a Sustainable Main Street Project (2010)

Five Points Welton Street Marketplace Revitalization

A Community Effort…

Five Points Sustainable Main Street Initiative

Priority Areas of Focus

Phase 1: Community

Vision & Goals Green Mile

Sustainability Plan

Business

Development

Strategy

Historic Rossonian Building

Visitor & Heritage Center

Community

Health & Wellness

Five Points Welton Street Marketplace

Revitalization efforts: July –December 2010

Process for Community Visioning

• Survey – Aug to Nov, 2010
• CAT Meeting 1 – 7/21
• CAT Meeting 2 – 9/1
• Roundtables: Cultural 9/15 & Business 9/22
• Planning Working Group: Street/Public Realm 9/15 &

Land Use 9/22

• CAT work session: 10/14
• Roundtable: Business, 10/18
• Community Meeting #3: 10/21
• Roundtable: Sustainability 11/4
• CAT work session: 11/10
• Community Open House Mtg. #4: 11/18
• 11/30 Present to Governor
• January: CAT Reviews Final Report
• January: Recommendations fold into NE Plan

May/June: NE Neighborhood Plan adopted July-Sept 30 Community Visioning & Key Issues Vision Plan Review of Recomms. Refine to Preferred Vision Plan

The Community’s Vision

18 Public Meetings 425 Total Participants 793 Surveys completed

November 18, 2010 community meeting to review and comment on the vision plan goals and recommendations

The Community’s Vision

Community Advisory Team

Wil Alston Lisa Calderon Ryan Cobbins Chris Coble

• Lt. Cathy Davis

Christa DeHerrera Linda Dowlen Meghen Duggins Duncan Goodman Norman Harris, Sr. Leslie Herod Robert Irwin Claudia Jordan Clare Kelly Carla Madison Bo Martinez Dee McGhee Adrian Miller Lisa Montagu Marcie Moore-Gantz Joel Noble Otha Rice Malik Robinson Steve Shephard Emily Steed-Shamsid- Deen Alison Wadle Catherine Wallace

Priorities/Visioning…

What we heard…

What we heard

Issues we have heard July through September:

• Business (74x) - a destination (15x), education (15x), retail (13x), services (12x); stores (10),
• ffice (9x), existing business (8x), jobs/more jobs (8x), mixed use (8x), daytime activity (21x) and

night (14x)

• Community (oriented) (66x) - existing (20x) neighborhood (27x) and residents (19x)
• Parking and Access - parking (50x), bike (32x), streetcar (18x), light rail (8x), traffic (19x)
• Sidewalk (35x), Activity (21x), Pedestrian Friendly (23x), trees (9x), streetscape (8x),

signage (6x)

• Cultural (35x) Heritage (11x), Jazz (26x), Art (20x), Food (18x), Diversity (11), Music (10x),
• Entertainment (9x), African American (9x), maintain (9x)
• History (31x), Historic (14x) Preserve (9x) and Feel (11x), Culture (preservation related) (16x),

architecture (10x)

• Children (16x), youth (8x), family (7x)
• Unique (12x), Identity (10x) and distinct nature of Five Points; tours (9x), gardens (7x),

events (6x)

• Safety (11x) voted number one way to improve Welton corridor at business roundtable (p31);

crime (2x) mentioned less than 'eyes on the street' and 'activity'

(#x is the number of times an issue was raised by community visioning participants July –Sept, survey results not included above)

Goals/Outcomes…

• Culture
• Land Use
• Business (2)
• Welton Street
• Sustainability
• Health & Wellness

Focused Discussions

Redevelopment shown only on vacant parcels and existing parking lots

Studied Zoning & Land Use

Studied Welton Street

Consensus Street Cross-Section

Wide sidewalks w/ amenities

16ft

On-street parking

8ft

On-street parking

8ft

Wide sidewalks w/ amenities

16ft

Mixed travel lane (vehicles+ streetcar)

11ft

Mixed travel lane (vehicles + streetcar)

11ft

Options for further research (see below)

10ft

Combo passing/turn lane Planted median Cycle track (paired bike lanes in both directions)

Discussed FP Cultural Preservation

Cultural Heritage

Cultural Preservation Commission

History Building

Preservation

Cultural Image DIA Display

Studied Sustainbility and Targets

Sustainability and the Green Mile

Sector FP Welton St Mktplc Regional Average % Diff Reduction Recommendation

Energy Residential (kBtu/sq ft) 67 (UCD) 59 (RECS) 14% Reduce residential energy use by 14% Commercial (kBtu/sq ft) 106 (Denver ave.) 104 (CBECS) 2% Reduce commercial energy use by more than 2% Transportation VMT/person/day 9 (DRCOG) 17 (DRCOG)

• 51%

Keep vehicle miles traveled low, even with new development Stormwater Impervious Area 80-90% (UCD) n/a 10% (UCD) Reduce amount of impervious areas by 10% Waste Commercial Pounds/sq ft 5.6 (UCD) 5 (LEED) 12% Reduce commercial (and residential) solid waste by 12%

Community Vision Plan

• Goals
• Recommendations
• Next Steps (critical

actions)

Community Vision Plan - Illustrative

• Goals
• Possibilities
• Graphic/photo Illustrations

Perspective3

The Vision …

Our vision is that Welton Street, at the heart of Five Points, becomes a multi-cultural entertainment district, rooted in African American history and seen as a destination for arts, culture and entertainment. The corridor also provides neighborhood-serving retail and services and is the focal point and central gathering place for the surrounding neighborhoods including San Rafael, Curtis Park, Cole, Whittier and Five Points.

The Vision Plan is a road map for revitalization guiding future decisions and investments within the Five Points Welton Street Marketplace

• A. BUSINESS DESTINATION
• B. HISTORY & CULTURE
• C. COMMUNITY BASED
• D. JOBS & EDUCATION
• E. ARTS FOCUS

F. TOURISM

• G. WELTON STREET
• H. EXPAND USES

I. PARKING BALANCE J. HEALTH FOCUS

• K. SUSTAINABILITY

Vision Plan - Goals

Recommendations

(see Vision Plan report for full list)

• 1. Business Development and Marketplace Identity
• Expand current Maintenance District or pursue a Business Improvement District,

Downtown District Authority and Tax Increment Financing (TIF) District

• Support Redevelopment of Rossonian as a Catalyst for Marketplace
• 2. Historic Preservation, Cultural Heritage & Tourism
• 3. Land Use and Parking
• Participate and support the vision plan goals, objectives and recommendation as they

are folded into the Northeast Downtown Neighborhoods Plan in 2011, support City Council adoption and adherence to the vision plan goals & recommendations; support aligned projects

• Support DURA 's blight study and potential urban renewal plan. Support property owners

who want or will choose to seek TIF financing for redevelopment of buildings or new development consistent with the FPWS Marketplace Vision Plan

• 4. Transportation, Streets and Sidewalks

5. Wellness, Healthy Food and Families 6. Sustainability and the Green Mile

·

Implement the Vision

The Community strongly supported the vision and recommendations, but

asked for there to be ACTION. The following steps were directives to the FPBDO from the community and will be used to shape phase 2 planning for revitalization to move FORWARD:

• Continue to be Inclusive
• Eliminate barriers to revitalization: assess infrastructure, identify

business and mixed-use opportunities, improve pedestrian environment and business access (linked to streetcar), address a Marketplace identity that is consistent with the Vision Plan

• Preserve History
• Represent Owners/Business Interests and Options
• Build Partnerships
• Collaborate with Key City/State Partners
• Identify tools that have been in other revitalized areas that can help to

promote investment: topping this list is Tax Increment Financing which will promote investment and keep new sales tax for Welton.

·

Balance long term goals with short term solutions

FPSMSI Accomplishments

Tangible Accomplishments

• Sustainable Main Street Initiative (almost $500k)
• Representative Opinion Survey - 793
• Reconnecting with Community (18 mtgs, forums)
• Staff, consultants and volunteers assisted with SMSI projects
• Created and Launched Five Points Chamber of Commerce
• Billboard Activated (Park Ave/Welton)
• Holiday in the Points launched
• Visitor Center (temporary location) & Collateral Maps
• Community Vision Plan and Illustrative…put into policy through

the Northeast Downtown Neighborhoods Plan

• Maps and Sketch up tool for fundraising and communicating

vision

Where we are now

• Leadership: Mayor Michael Hancock, CM Albus Brooks, the

FPBDO Executive Director Tracy Winchester

• FPBDO Sustainability
• SMSI Phase 2 Planning (2011-2012)– Address infrastructure,

Housing and Mixed-Use market potential, the feasible transportation options and implementation mechanisms that together position the Welton Street corridor for the public and private investments, coordination and business

• pportunities needed to achieve the Vision Plan goals. Begin with Property

Owner one-on-ones and utilize the Community Advisory Team.

• Urban Land Institute Technical Advisory Panel Award

(8/24/2011)

• Denver Urban Renewal Authority – Urban Renewal Area to

capture sales tax increment for development projects in the FP Welton Marketplace

• A designated Pilot project area for the RTD Transit Oriented

Community (TOC) program

Why now?

• 1. City of Denver (DNMI), Local Private, State and Federal Investments

in revitalization efforts of the FPBDO

• 2. Steady Residential Growth continues for the Five Points

Neighborhood

• 3. Neighborhood Involvement, Vision & Neighborhood Plan (every 25-30 yrs)
• 4. Fewer historic property owners (12 owners 65%)
• 5. Central Corridor route transitioning to a circulator route & City

evaluation of one-way streets

• 6. Stronger support for the endeavor of restoring Village Square with

neighborhood services

• 7. Demand for destination that is urban, multicultural, authentic,

sustainable

• 8. Strong leadership in City, District and on Welton

Contact Information

Five Points Welton Street Marketplace Revitalization

• Sign our ‘Stakeholder List’ to get updates
• Visit: www.fivepointsbiz.org
• Email: info@fivepointsbiz.org
• Call the FPBDO: 303-832-5000
• Attend a Monthly Community Meetings First

Saturday of each month at FPBDO