The Catboat Association Like-minded sailors, bonded by the pleasure - - PowerPoint PPT Presentation

The Catboat Association Like-minded sailors, bonded by the pleasure of sailing a traditional gaff-rigged sailboat, facing the challenge of an aging population and website. In response to the Catboat Association’s request for proposal, our team has meticulously developed a plan for a successful new website.

Business Needs

The Catboat Association needs a new website for several reasons First, a new and improved site would attract new members. The launching of a new site at this time of the year is perfect for attracting members. June through August is prime boating season A new site would also bring in money on sales. New members would be looking to purchase Catboats or buy other gear. By improving the online store section, the association would benefit greatly Another reason to update the sight would be to inform members of the latest events. By updating the calendar of events everyone will know promptly when everything is happening

Deliverables: User Survey Website Design Catboat Specifications Photo Gallery Membership Catboats for sale Calendar Downloads CBA Shop Contacts Website launch

Stakeholders

Tim Lund President of the Catboat Association Catboat Association Steering Committee Catboat Association members General public

Project Scope

The new website will Include:

• Improved layout
• Sections: Sailing instructions, catboat specifications, history, about CBA, catboat maintenance,

photo gallery, publications, by-laws, membership, catboats for sale, calendar, downloads, navigation, CBA Shop, and contacts

• Better image for Catboats
• More closely united catboat community

Limitations:

• Catboat Association may be limited financially
• Website will limit what Catboat members are able to post
• Modern technology may not apply to Catboats; the stakeholders prefer an older more nautical

theme Exclusions:

• Any content that is not sanction with the Catboat association
• The CBA may only use information they are authorized to publish
• The CBA must have permission for anyone’s boat/image they use

Objective

To remodel the website to better represent the association in an

• rganized, navigable, and appealing fashion to existing and potential

members within two months and not exceeding a cost of $3,500. Expected Benefits

• Increase in membership
• Younger members
• Increase in sales
• Increase in event attendance
• Establish a stronger online presence
• Easier Navigation

Milestones

Hire web designers April 1st User survey distributed April 4th Web design and layout completed April 15th User survey collected and analyzed April 18th Content of catboat and association edited April 30th Update online order process for both CBA May 1st shop and catboats for sale Adjust Calendar and record events May 20th Site test-run May 29th Launch new site June 1st

Work Breakdown Structure

Part I 1.0  Task List 1.1

• Decide on a budget
• Review current flaws and

expectations

• Establish a project schedule
• Define objective

 Create User Survey 1.2

• Distribute user survey
• Collect user survey
• Analyze user survey

 Website design 1.3

• Form website layout
• Select fonts
• Select color scheme
• Select accent photographs

About the Catboat 2.0  History 2.1

• Create historical timeline
• Research Catboat builders

 Specifications 2.2

• Research about Catboat

specifications  Sailing Instructions 2.3

• Research sailing instructions
• Provide visual aids

 Maintenance 2.4

• Research wood maintenance
• Research engine

maintenance

• Research fiberglass

maintenance

• Winterization and de-

winterization  Photo Gallery 2.5

• Gather photographs

About the Association 3.0  Publication 3.1

• Convert publications to PDF

 By-Laws 3.2

• Record boat requirements
• Record racing rules

 History 3.3

• Association timeline
• Past presidents

Membership 4.0  Log in 4.1  Renewals 4.2  Profiles 4.3  Create network map 4.4  Create member directory 4.5 Catboats for Sale 5.0  Categorize listings 5.1  Create listing filters 5.2 Calendar 6.0  Race schedule 6.1  Steering committee Meeting 6.2  Annual winter meetings 6.3 Downloads 7.0  Design wallpapers 7.1  Design Logo 7.2 Navigation 8.0  Format links 8.1  Eliminate dead-end links 8.2 CBA Shop 9.0  Organize products 9.1  Product filters 9.2  Update ordering system 9.3 Contact 10.0  Provide specific contact information 10.1

Responsibility Assignment Matrix

WBS Item Work Item Charles Eric Kendra Ryan Victoria 1 Part I P S S 1.1 Task List P S S 1.2 Create User Survey P S S 1.3 Website Design S P S 2 About the Catboat S S P 2.1 History P S S 2.2 Specifications P S S 2.3 Sailing Instructions P S S 2.4 Maintenance S P S 2.5 Photo Gallery S S P 3 About the Association P S S 3.1 Publication P S S 3.2 By-Laws P S S 3.3 History S P S 4 Membership S S P 4.1 Log In P S S 4.2 Renewals P S S 4.3 Profiles P S S 4.4 Create Network Map S P S 4.5 Create Member Directory S S P 5 Catboats for Sale P S S 5.1 Categorize Listings P S S 5.2 Create Listing Filters P S S 6 Calendar S P S 6.1 Race Schedule S S P 6.2 Steering Committee Meetings P S S 6.3 Annual Winter Meetings P S S 7 Downloads P S S 7.1 Design Wallpapers S P S 7.2 Design Logo S S P 8 Navigation P S S 8.1 Format Links P S S 8.2 Eliminate Dead- End Links P S S 9 CBA Shop S P S

RAM (Continued)

9.1 Organize Products S S P 9.2 Product Filters P S S 9.3 Update Ordering System P S S 10 Contact P S S 10.1 Provide Specific Contact Information S P S

Risk Assessment

Lost Data Underestimated Timeframe Underestimated cost Slack between transitioning websites No increase in CBA membership No increase in sales