The Bryn Mawr Fund Bryn Mawr Fund Staff & Key Volunteers Mary - - PDF document

the bryn mawr fund bryn mawr fund staff key volunteers
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The Bryn Mawr Fund Bryn Mawr Fund Staff & Key Volunteers Mary - - PDF document

The Bryn Mawr Fund Bryn Mawr Fund Staff & Key Volunteers Mary DiMarino Slade & 20 th Reunion Louisa Wilson Bryn Mawr Fund Communications Amanda Chudnow 04 Parents / Slade Molly Scott Reunion Giving / 25 th , 40 th , 50


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SLIDE 1

The Bryn Mawr Fund

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SLIDE 2

Bryn Mawr Fund Staff & Key Volunteers

Mary DiMarino – Slade & 20th Reunion Louisa Wilson – Bryn Mawr Fund Communications Amanda Chudnow ‘04 – Parents / Slade Molly Scott – Reunion Giving / 25th, 40th, 50th Reunions Diane McLaughlin –Volunteers /55th,60th,65th,70th Reunions Kersti Francis – Student Philanthropy/ GOLD / 5th,10th,15th Reunions Christie Kenney – Bryn Mawr Fund Stewardship /30th, 35th, 45th Reunions Bryn Mawr Fund Chair – Trisha Hall ’98 (FY15-FY17) GOLD Chairs – McCurdy Miller ‘08 & Sarah Major ‘06

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SLIDE 3

Online Training What We Learned

Bryn Mawr’s Alumnae Participation Rate:

  • 37%

Correct

  • 37%

Lower

  • 26%

Higher

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SLIDE 4

Online Training What We Learned

You get your Bryn Mawr news from:

  • #1

Alumnae Bulletin

  • #2

Class Reports

  • #3

BMC Website & Volunteer Newsletter (tied)

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SLIDE 5

Online Training What We Learned

You want to hear more about…

  • #1

The Campaign & Institutional Initiatives

  • #2

Contacting Classmates & Countering Objectives

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SLIDE 6

Popular Responses to Objections

“It’s not the same College…”

  • Educating bright young women from all backgrounds

remains the same (87%). “I can’t afford to give right now…”

  • Impact of alumnae participation (40%)

“I support other causes…”

  • “Bryn Mawr students are working to advance the issues

and causes you care about” (54%)

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SLIDE 7

Why the Bryn Mawr Fund

  • A reliable revenue source that provides stability to the College

and its students.

  • Often a donor’s first philanthropic experience with the College
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SLIDE 8

The Bryn Mawr Fund in the Campaign

  • Provide $35-$40 million to the Campaign
  • To reach a $6 million renewable Bryn Mawr Fund.
  • Increase number of donors to 7000+
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SLIDE 9

Alumnae Participation

4700 4800 4900 5000 5100 5200 5300 FY09 FY10 FY11 (125th) FY12 FY13 FY14

Alumnae Donors Six-Year Annual Giving Results

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SLIDE 10

Alumnae Giving in Reunion & Post Reunion Years

200 400 600 800 1000 1200 1400 Donor in year prior Donors in Reunion Year Donors in year after Reunion 2010 Reunion 2011 Reunion 2012 Reunion 2013 Reunion

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SLIDE 11

Alumnae Giving in Reunion & Post Reunion Years

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SLIDE 12

BMC Retention Rate By Consecutive Year Giving

New Donors 2 Consecutive Years Retention 3‐4 Consecutive Years Retention 5+ Consecutive Years Retention 28% 69% 79% 91%

Bryn Mawr College

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Bryn Mawr Fund Gift Renewal Rates

0% 10% 20% 30% 40% 50% 60% 70% 80% $2,500 - $4,999 $1,500 - $2,499 $500 - $1,499 $1-$499

% Renewal by Gift Size FY13 to FY14

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Reunion Class Gifts

Grand Reunion Total

– Sum of all gifts and pledge commitments to any fund since just after their last reunion.

Grand Bryn Mawr Fund Total

– Sum of all Bryn Mawr Fund gifts and pledge commitments to any fund since just after their last reunion.

Class participation

– Percentage of class donors (to any fund) in the current fiscal year that their reunion takes place.

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Multi‐Year Pledges & Reunion Gifts

Fiscal Year Example A 5th Reunion GOLD Slade Example B Multi‐year plg. Example C Thomas Scholar Example D 50th Reunion Fy11 Fy12 $200 $1,000 $5,000 Fy13 $200 $1,000 $1,500 Fy14 $2,500 $5,000 Fy15 (Reunion) $500 $2,500 $5,000 $10,000 Fy16 $600 $2,500 $5,000 $10,000 Fy17 $700 $2,500 $5,000 $10,000 Fy18 $800 $2,500 $5,000 $10,000 Total Gift $900/$3,000 $4,000 / $11,000 $10,000/ $25,000 $20,000/$50,000

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Monthly Giving

Monthly One Year Two Years Three Years $25 $300 $600 $900 $50 $600 $1200 $1800 $100 $1,200 $2,400 $3,600 $250 $3,000 $6,000 $9,000 $500 $6,000 $12,000 $18,000

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SLIDE 17

The Slade Society

74%

Percentage of Bryn Mawr Fund dollars generated by Leadership Donors

49%

Have given Slade 5+ consecutive years

53

Students and GOLD giving Slade

Monthly giving makes Slade membership more manageable. Corporate matching gifts can double, or even triple, the

impact of a donor’s gift and count toward Slade membership.

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SLIDE 18

Slade Term Scholarships

Merion Scholars: A Bryn Mawr Fund gift of $15,000 Thomas Scholars: A Bryn Mawr Fund gift of $5,000 per year for four years, for a minimum commitment of $20,000. Incentives: – Provides immediate and direct support for a current student. – Donors who are not able to, or in the process of endowing a scholarship – Young Alumnae Classes

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Fiscal Year 2014-15 Bryn Mawr Fund Goals

Dollars = $5.3 million Donors = 7,000 Alumnae Donors = 5,100 Alumnae Participation = 40%

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How You Can Help

  • Ask your classmates to give every year!
  • Thank your classmates
  • Leverage Your Upcoming Reunion
  • Encourage Consistent Giving
  • Encourage Leadership Giving
  • Utilize Bryn Mawr Fund Staff
  • Report Back
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SLIDE 21

Bryn Mawr Fund Calendar

Fall

September: 1st Appeal October: GOLD Giving Month San Francisco Collective Endeavor D.C. Collective Endeavor November: 2nd Appeal (Class letters) December: Outreach to End of Calendar Year Donors Boston Collective Endeavor

Winter/Spring

February: Give a Hoot 3rd Appeal April: 4th Appeal Reunion Honor Rolls April/May: Class Color Competition End of Fiscal Year Push

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SLIDE 22

Thank You!

“When women gather, great things happen.” ~ Leymah Gbowee, Peace Activist

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Conversation Circles

“I’ve never been asked, ‘What’s the magic word?’ on a call before.” Mark Litzler, Chronicle of Philanthropy

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Why The Bryn Mawr Fund

Student Net Tuition & Fees, 49% Gifts and Endowment Income, 38% Other, 5% Government Grants, 8%

2014 Revenue

The Bryn Mawr Fund = 14% of Gifts & Endowment Income revenue. $5.3 million dollars this year = an additional $118,000,000 in endowed funding.

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Why the Bryn Mawr Fund is Important

86% of the College’s operating budget directly supports what matters most — the student experience. The BRYN MAWR FUND helps make this possible.

Academic 25% Library/IS 8% Student Services 8% Financial Aid & Internships 26% Physical plant 14% Dining 5% Administrative 14%

FY2015 Budget

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Bryn Mawr Fund Areas of Impact