T H E C A S E F O R T H E L I B E R A L A RT S Parent Council - - PowerPoint PPT Presentation

T H E C A S E F O R T H E L I B E R A L A RT S

Parent Council Meeting  April 2013

Click to edit Master title style Liberal arts colleges: viable and relevant?

• Will technology render the residential, bricks and

mortar college extinct? How “disruptive” the “innovation?”

• Is our business model sustainable?
• Is the difference worth the price?
• How can we contain the cost?

Click to edit Master title style Liberal arts colleges: viable and relevant?

• NAICU (National Association of Independent Colleges

and Universities): 1,000 private colleges from A-1 research to small religious liberal arts colleges

• Annapolis Group: 130 leading national independent

liberal arts colleges

Click to edit Master title style Liberal arts colleges: viable and relevant?

• Carnegie Foundation:
• 270 liberal arts colleges enroll 2.2% of all US college students
• Grinnell College Study—these colleges produce:
• 10.87% of Fortune 500 CEOs
• 11.75% of Philanthropy 400 leaders
• 12% of U.S. Senators
• 25% of U.S. Presidents

Click to edit Master title style What makes Apple special?

“It’s in Apple’s DNA that technology alone is not enough—it’s technology married with liberal arts married with the humanities, that yields us the results that makes our hearts sing.” Steve Jobs

Click to edit Master title style Liberal arts colleges: viable and relevant?

• What about Puget Sound?
• And what about the future?

Click to edit Master title style Our mission

• To provide an integrated experience in living and learning
• To liberate each person's fullest intellectual and human potential to assist in the unfolding of

creative and useful lives

• To encourage a rich knowledge of self and others; an appreciation of commonality and difference;

the full, open, and civil discussion of ideas…

• To prepare to meet the highest tests of democratic citizenship
• To sustain a lifetime of intellectual curiosity, active inquiry, and reasoned independence

Click to edit Master title style Our key challenges

• Economic reordering (loss of wealth, price sensitivity)
• Demographic change (declining 18-yr olds and a majority

minority nation)

• Technological Integration
• Be lean, adaptive, agile
• Remain true to mission
• Make the case

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Brand Strategy

Messaging Expressing who we are—clearly, concisely, and confidently—in an authentic way that captures what makes Puget Sound special and differentiates us from our peers Consistency Brand strategy emerges from:

• Mission and core themes
• Values and personality

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Key strengths of Puget Sound

Three most important aspects of Puget Sound emerged from our research and focus groups – authentic and compelling, but not differentiating:

• Teaching and Learning
• Location
• Outcomes

Click to edit Master title style T eaching Excellence

• Named one of the 40 Colleges That Change Lives in 2012 and cited for

innovative and rigorous teaching. http://www.ctcl.org/about/why-ctcl

• Faculty includes recipients of:
• MacArthur Foundation “Genius” Award
• Grammy Awards
• National Science Foundation Grants
• Ranked in the Princeton Review’s T
• p 10 “Most Accessible Professors” category.

http://www.pugetsound.edu/news-and-events/campus-news/details/1052/

• Received Seven Carnegie Foundation Washington State Professor of the

Year Awards, more than any other institution. http://www.carnegiefoundation.org

Click to edit Master title style T eaching Excellence

• 11:1 faculty/student ratio
• 1500 courses offered annually in 37 majors
• More than 7,000 internship opportunities
• More than 200 study abroad programs attended by

more than 40% of our students

Click to edit Master title style Learning Outcomes

• T
• p producer of graduates who earn doctorates among baccalaureate

institutions, according to the National Opinion Research Center (NORC). #1 in Washington State, #5 on the west coast, and in the top 10% nationwide. http://www.pugetsound.edu/news-and-events/campus-news/details/857/

• Named a “top ten baccalaureate college for producing Fulbright Scholars in

2005.

• Puget Sound students earned 31 national scholarships during the past two

years, including Fulbright, Goldwater, Watson, Critical Language, National Science Foundation, Princeton in Asia, and Udall Scholarships. Puget Sound students have won

• ver 100 national scholarships since 2000. http://www.pugetsound.edu/news-

and-events/campus-news/details/1013/

Click to edit Master title style Learning Outcomes

• In 2011, Puget Sound graduates enjoyed a 73% acceptance rate to medical
• school. Past medical acceptances include Columbia, Dartmouth, Harvard, Johns

Hopkins, OHSU, Stanford, Tufts, University of Washington, and more. A more complete list of schools may be found at: http://www.pugetsound.edu/academics/academic-offices/academic-advising- registrar/resources/health-professions-advising/medical-school-acceptances/

• Law school acceptance rate is 85% on average. Puget Sound students have

been admitted to law programs at Boston College, Cornell, Georgetown, Michigan, New York University, UCLA, USC, Yale, among others. A more complete list of schools may be found at: http://www.pugetsound.edu/academics/academic-

• ffices/academic-advising-registrar/resources/pre-law-advising/puget-sound-

admissions-to-law-/

Click to edit Master title style Learning Outcomes

• Top producer of graduates who enter T

each for America. As of August 2011, Puget Sound was tied in 17th position among small schools. http://www.pugetsound.edu/news-and-events/campus- news/details/889/

• Consistently ranked in the top ten small colleges for Peace Corps
• Volunteers. As of January

2012, the college is ranked #5, with over 20 alumni in service. http://www.pugetsound.edu/news- and-events/campus-news/details/970/

• According to payscale.com, Puget Sound is highest ranked Northwest college in starting

salaries for graduates and among leading colleges in nation http://www.payscale.com

• Consistent job placements at: Boeing, Hitachi Consulting, Google, Amazon, Microsoft, etc.

Click to edit Master title style Alumni like:

• Rick Brooks '82 CEO, Zumiez, more than 500 retail stores in 38 states plus Canada and Europe
• Bill Canfield '76, P'08 Co-chair, Cytovance Biologics, founder Novazyme
• Carla Cooper '72 President/CEO, Daymon Worldwide
• Elisabeth Cousens '87 (Puget Sound Rhodes Scholar) Ambassador/U.S. Representative, U.S. Mission to the United Nations
• Scott Jackson '80, P'15 CEO, Global Impact (a nonprofit raising funds for humanitarian needs throughout the world)
• Justin Jaschke '80 Founder/CEO, Verio, an Internet-service provider
• William Kaneko '83 President/CEO, Hawaii Institute for Public Affairs
• J. Mariner Kemper '95 Chair/CEO, UMB Financial Corp. (second largest bank holding company in Missouri with $12.4 billion in assets)
• Rachael E. Martin '96 Host, Weekend Edition Sunday, National Public Radio
• Deanna Oppenheimer '80, P'11 and P'14 Director of Tesco PLC, (Former Chief Executive, Western Europe Retail Banking, Barclays)
• Peter Tonellato '78 Faculty, Harvard Medical School's Center for Biomedical Informatics
• David Watson '92 Director of Product Innovation, Children & Families, Netflix
• Ken Willman '82, P'15 Chief Legal Officer, Russell Investments; Former Managing Director and General Counsel,, Asia, Goldman Sachs Int'l

Click to edit Master title style Location:

• Tacoma: a dynamic and accessible small port city surrounded by the cultural

resources of the world-class metropolitan area of Seattle

• A spectacular natural environment poised on the shores of the Puget Sound

between the Olympic and Cascade Mountains

• In the “silicon valley” of the Pacific Northwest, an economic boomtown with

extensive internship and career opportunities

• At the edge of the Pacific Rim
• A beautiful campus setting in a residential area with nearby businesses,

entertainment, dining

Click to edit Master title style Our imperative

• 1. Know where we are, where we are going, who we are
• 2. Chart a clear course about technology’s role to complement our distinctions
• 3. Fully exploit assets of campus & location for things that cannot happen in a digital environment
• 4. Build-in internships, experiential learning, career pathways, etc.
• 5. Be positioned to benefit from the innovations and demographic shifts transforming higher ed.
• 6. Manage costs and contain price

Click to edit Master title style Trends to expect and manage

• 1. Credit measured in competency rather than hours (more will arrive with earned credit)
• 2. Technology’s influence will continue to alter textbooks, pedagogy, research
• 3. Role of faculty will change from master course inventor to best course archivist and coach
• 4. Face time will be increasingly interactive as more courses are “flipped”
• 5. Experiential learning & internships will be increasingly highly valued
• 6. College population will be much more diverse

“As we look to the future of higher education, something that we now call a “degree” will be a concept “connected with bricks and mortar” and traditional on-campus experiences that will increasingly leverage technology and the Internet to enhance classroom and laboratory work.”

• L. Rafael Reif,

President, M.I.T. in Thomas Friedman’s ‘Revolution Hits the Universities’ NY Times, 1/26/2013

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