Staging the Street Scene 00.00. 2017 11.2018 GH+A at a glance - - PowerPoint PPT Presentation

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Staging the Street Scene 00.00. 2017 11.2018 GH+A at a glance - - PowerPoint PPT Presentation

Oct 03, 2023 393 likes •778 views

Staging the Street Scene 00.00. 2017 11.2018 GH+A at a glance Founded in 1985, we are an international retail design fjrm which specializes in creating vital & engaging retail environments Stafg 80 CN Offjce Montreal, QC U.S.

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Staging the Street Scene

00.00. 2017

11.2018

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GH+A at a glance

Founded in 1985, we are an international retail design fjrm which specializes in creating vital & engaging retail environments Stafg 80 CN Offjce Montreal, QC U.S. Offjce

  • Detroit. MI
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we create retail environments

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How did we get here?

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We are living and working in the Sky.

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Earth Level grounds us in the surrounding community. We are living and working in the Sky.

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Shared Street Level experiences activate neighbourhoods and defjne our Toronto lifestyle...

Earth Level grounds us in the surrounding community. We are living and working in the Sky.

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Build to Fit vs. Fit to Build

Two Prime Players

Developer’s Team Architectural Team

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Developer’s Vision

  • Identify Retail Market Opportunities
  • Retail Leasing/Tenant Program
  • Introduce non-retail Uses
  • Defjne Retail Vision for Architect
  • Set Commercial Spatial Requirements

D

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Developers Identify Retail Market Opportunities D

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Developers Retail Leasing/Tenant Program D

Hotel Salon Barber Fashion WeWork Café Retail

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Developers Introduce non-retail Uses D

Beauty Salon Fitness Daycare Dental & Medical Clinics

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Developers Define Retail Vision for Architect D

High Retail Expression Integrated into Base Building

Level of Tenant Brand Expression

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Developers Set Commercial Spatial Requirements D

  • Types of Commerce
  • Number of Units
  • One versus Two Storey
  • Storefrontage Plan
  • Height Clearance
  • Column Grid
  • Shipping & Receiving

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A

  • The First 25 feet
  • Anticipate Evolution and

Change to Tenancy

  • Integrate Tenant Brand

expression

  • Promote Tenant Brand

Expression

Architect’s Vision

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Architects The First 25 feet A

Typical Elevation

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Architects The First 25 feet A

Typical Elevation Human Scale

Eye Level

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Architects The First 25 feet A

Typical Elevation Human Scale The Actual Experience

Eye Level

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A Architects Anticipate Evolution and Change to Tenancy

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Architects Integrate Tenant Brand Expression A

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Architects Integrate Tenant Brand Expression A

Base Building Expression

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Architects Integrate Tenant Brand Expression A

Base Building Expression Retail Expression

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Architects Integrate Tenant Brand Expression A

Base Building Expression Retail Expression Building Fenestration Grid

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Architects Promote Tenant Brand Expression A

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Architects Promote Tenant Brand Expression A

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Architects Promote Tenant Brand Expression A

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Architects Promote Tenant Brand Expression A

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Context

Case Study Downtown Markham

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Case Study Downtown Markham

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Case Study Downtown Markham

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Case Study Downtown Markham

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Case Study Downtown Markham

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Case Study Downtown Markham

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Case Study Downtown Markham

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Case Study Downtown Markham

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Case Study Downtown Markham

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...we are here.