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Social Media CogSci 121 - HCI Programming Studio Admins / Communication Logistics: questions? Andres Tellez Interactive Lecture: Tue 4/12 4-5pm, DesignLab (Atkinson Hall 1601) Need 5 volunteers who want to attend as student (please

  1. Social Media CogSci 121 - HCI Programming Studio

  2. Admins / Communication • Logistics: questions? • Andres Tellez Interactive Lecture: Tue 4/12 4-5pm, DesignLab (Atkinson Hall 1601) • Need 5 volunteers who want to attend as student (please email me now at weibel@ucsd.edu)

  3. Social Media CogSci 121 - HCI Programming Studio

  4. Tim Berners Lee (2009) • ` http://www.ted.com/talks/tim_berners_lee_on_the_next_web

  5. Web 2.0 • Term "Web 2.0" was introduced by Tim O'Reilly in 2005 to describe a new generation of web applications • user-generated content participation platform • data as driving force • collective intelligence • Classification of Web 2.0 applications • features and requirements • Support for Web 2.0 applications • languages, development environments and client-side runtimes • application programming interfaces • offline capabilities

  6. Web 2.0

  7. TopHat Attendance

  8. Social Media is • Consumer generated media It is media that is designed to be shared , sharing means that it is easy to comment on, that it is easy to send, there are no costs associated with viewing the media and last but not least it is always available. • Social media enables people to share information with friends and colleges using the Internet

  9. Social Networking

  10. A Visualization Of The World’s Facebook Relationships 
 Source: Paul Butler, www.facebook.com/notes/facebook-engineering/visualizing-friendships/469716398919

  11. Social Media Revolution https://www.youtube.com/watch?v=jottDMuLesU

  12. Social Network Analysis • Using Social Network Analysis, you can get answers to questions like: • How highly connected is an Degree Centrality entity within a network? • What is an entity's overall importance in a network? Betweenness Centrality • How central is an entity within a network? • How does information flow within a network? Closeness Centrality Source: http://www.fmsasg.com/SocialNetworkAnalysis/

  16. Mining the Social Web 
 Analyzing Data from Facebook, TwiDer, LinkedIn, and Other Social Media Sites 32

  17. Mining the Social Web 
 Analyzing Data from Facebook, TwiDer, LinkedIn, and Other Social Media Sites • Readings • Chapter 4 
 Twitter: Friends, Followers, and Setwise Operations • Chapter 9 
 Facebook: The All-in-One Wonder

  18. Social (Media) Experiment • \ https://www.youtube.com/watch?v=5P_0s1TYpJU

  19. Next • Friday 4/8 (tomorrow) • Required discussion section • Assignment 1: Social Media • Quiz on Week 1 and Week 2 (lectures, readings, assignments) • 10 simple question to check your understanding of the material • TopHat discussion page (Please join the TopHat page for your discussion - piazza post will follow) • Next Week: Direct Manipulation and Visual Perception • Now: Teams Formation + Assignment 1 warmup

  20. TEAMS

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