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WELCOME
Introductions
- Name
- Organization
- Favorite Tree Species
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RWEPAC March 13, 2018 WELCOME Introductions Name - - PowerPoint PPT Presentation
RWEPAC March 13, 2018 WELCOME Introductions Name - - PowerPoint PPT Presentation
RWEPAC March 13, 2018 WELCOME Introductions Name Organization Favorite Tree Species BeWaterSmart.info BE WATER SMART Agenda Welcome and Introductions January 2018 Meeting Notes Host Presentations
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BE WATER SMART
Agenda
- Welcome and Introductions
- January 2018 Meeting Notes
- Host Presentations
- Sacramento Tree Foundation
- Sacramento Suburban Water District
- Program Updates
– QWEL – Regional San Rebate Program – Regulatory Update
- RWA Website Resources
- Public Outreach Round Robin/Focus Group Results
- Agency Announcements
- Adjournment/Lunch
- OPTIONAL: Tree Planting and Irrigation Training
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BE WATER SMART
Meeting Notes
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- January 2018
- Approve and post online?
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BE WATER SMART
Presentations
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- Sacramento Tree Foundation
- Sacramento Suburban Water District
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BE WATER SMART
Program Updates
- QWEL
- APPROVED by Sonoma Marin Saving Water Partnership
- Submitted to WaterSense for approval
- Training for water agency staff in Spring (When?)
- Training for professionals in Fall
- Regional San Rebate Program
- Regulatory Update
– Water Waste Prohibitions – Target/Budget Regulations – Meter Testing BeWaterSmart.info
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BE WATER SMART
Program Updates
- Regulatory Update Timeline
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BE WATER SMART
Program Updates
- CalWEP
- March 7th
- All Member Meeting @ Regional San
- Launch Party @ Vizcaya Sacramento
- Regional Workshops and Events
– Agency Survey generate a regional list – Sharon to follow up
- Annual Water Efficiency Program Report
– Like Legislative Program Report BeWaterSmart.info
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BE WATER SMART
Program Updates
- Landscape Imagery Project: $140,000
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BE WATER SMART
Program Updates
- Landscape Imagery Project
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RWA Website Resources and Plant Database
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2018 OUTREACH Program
Focus Group Results
- Public Values
– $12,000
- Topics
– Current Lawn Care Practices and Challenges – Beliefs about Water Use – Motivators and Barriers to Changing Behavior – Feedback on Advertising Concepts – Language Testing
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2018 OUTREACH Program
Focus Group Results
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2018 OUTREACH Program
Focus Group Results
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2018 OUTREACH Program
Focus Group Results
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2018 OUTREACH Program
Focus Group Results
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2018 OUTREACH Program
Focus Group Results
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2018 OUTREACH Program
Focus Group Results
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2018 Outreach Program
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2018 OUTREACH Program
Approach
- One primary focus: Check soil moisture before you water
- Reducing waste in the landscape
- Change from “menu” approach to messaging
- Focus group research
- Two-year campaign
- Grant funding
- Integrated Regional Water Management
- $200,000
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2018 OUTREACH PROGRAM
Outreach Activities
- “How to” video series
- Ads on Facebook, Google,
Cap Radio, Total Traffic and Weather, movie theaters (for Water Spots)
- Radio PSAs
- Tools for water providers
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- River Cats partnership
- Nursery partnerships
- Media outreach
- New BWS Instagram page
- Mulch Mayhem support
- Water Spots
- E-blasts
- Carwash Program (on hold)
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2018 OUTREACH PROGRAM
Tools for Water Providers
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2018 OUTREACH PROGRAM
Messaging (Wet/Dry/Drought)
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2018 OUTREACH PROGRAM
Local Agency Public Outreach
- What messages are you focusing on?
- What questions are you getting from your customers?
- What is your primary outreach method?
- Online ads?
- Social media?
- Website?
- Newsletter?
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Announcements & Events
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BE WATER SMART
Looking Forward
- May 8, 2018
– Host: RWA – Location: Soil Born Farms – Surprise: Don’s BBQ for lunch
- July 10, 2018
– Host: City of Folsom – Location: TBD
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BE WATER SMART
Looking Forward Even More…
Date Host January 9, 2018 RWA March 13, 2018 SSWD May 8, 2018 RWA July 10, 2018 Folsom September 11, 2018 RWA November 13, 2018 Sacramento December 11, 2018 TBA January 8, 2019 RWA
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