responsible tourism the cape town big 6
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Responsible Tourism The Cape Town Big 6 The Cape Town Big 6 is a - PowerPoint PPT Presentation

Responsible Tourism The Cape Town Big 6 The Cape Town Big 6 is a marketing initiative between: Cape Point Groot Constantia Kirstenbosch Robben Island Table Mountain Cableway V&A Waterfront Our message is that a


  1. Responsible Tourism

  2. The Cape Town Big 6 The Cape Town Big 6 is a marketing initiative between: Cape Point • Groot Constantia • Kirstenbosch • Robben Island • Table Mountain Cableway • V&A Waterfront • Our message is that a visit to Cape Town would be incomplete if you haven’t seen these six attractions. Community and economic development, social responsibility and the impact tourism has on the environment are areas in which the Big 6 invest heavily.

  3. Education Education is an important part of many of the Cape Town Big 6 attractions’ community development programmes. Kirstenbosch currently has two educational programmes running: The Biodiversity Education Programme | The Capacity Development Programme Kirstenbosch: Education programmes through the years (1913 – present)

  4. Education Table Mountain Cableway’s Class in the Clouds. This programme has been running since 2001 and gives learners the opportunity to discover the top of Table Mountain and learn about the natural flora and fauna that are found on it. Lessons are themed around travel and tourism, geography and environmental studies. Since its inception in 2001, more than 250 000 learners have participated in the programme.

  5. Education Robben Island scholarships V&A Waterfront’s Captains Programme V&A Waterfront identify promising high Robben Island supports postgraduate school students from less privileged academic and scholarship studies at a community and engage them in training Pan African level through offering programmes at the V&A to expose them scholarships for the African Programme in to opportunity and knowledge transfer Museums and Heritage Studies. within in the working environment.

  6. Environment Caring for the environment – and encouraging others to do the same. V&A Waterfront sustainable initiatives Kirstenbosch’s Outreach Greening Programme Teaching school and community groups to The V&A Waterfront have invested plan, develop and maintain their own R30 million in sustainable initiatives since indigenous gardens. 2008.

  7. Environment Caring for the environment – and encouraging others to do the same. Groot Constantia Resource Efficiency and Cleaner Production (RECP) projects Through Resource Efficiency and Cleaner Production (RECP) projects Groot Contantia are very aware of consumption of resources on the estate. The first RECP project in 2011–2012 focused on reduction of energy and the second in 2013 on water efficiency. Erosion control is a constant focus, and the farm already boasts floodwater control systems that are way above standard. They are in the process of extending their baboon fence to control baboons in an environmentally friendly way. Groot Constantia is a Biodiversity and Wine Initiative member and part of the Integrated Production of Wine (IPW) programme, being audited by both annually.

  8. Creating jobs Cape Point Creating job and business opportunities Cape Point is uplifting their local community by creating job opportunities in a fairly remote area by V&A Waterfront – The Watershed employing staff from the A R50 million (US$5million) refurbishment project of their existing surrounding areas, many of Craft Market has been completed. This new development which are seen as houses approximately 155 crafters and will serve as a small disadvantaged business development platform centred on craft and design. communities. V&A currently directly employs over 19,000 people on the property on a daily basis. Robben Island Employs unskilled labour from local communities and trains them in environmental conservation, encourages small businesses to supply and tender for services at RIM and allows SMME photographers to take pictures of tourists in their own capacity so that they can generate income.

  9. Employee upliftment All of the Cape Town Big 6 have exciting staff initiatives, benefits and training. Groot Constantia Children are transported to school Free accommodation and after-school activities. on the estate for staff Transport supplied for doctor visits, bi- members. weekly trips for groceries. A crèche on site for Currently in final stages of children at no cost. appointing a registered doctor on the estate. After school assistance with homework. Community: Educational day trips. Raising funds to upgrade the technology room at • Constantia Primary School. Free electricity & Annual contribution to a teachers salary at • water. Constantia Primary School. Funding the Groot Constantia athletics club and • other wellness activities.

  10. Free entry Cape Town Big 6 attractions offer discounted or free access to various individuals. Robben Island Table Mountain Every year, thousands of individuals are Ex-political prisoners and their families • treated to a trip in the Cable Car. NGO’s, disadvantaged groups and • All South Africans on their birthday • learners Registered NGOs, NPOs and • Religious groups from different • community organisations. communities to conduct prayers on the island Celebrate your birthday on Table Mountain with their Birthday Special

  11. Social Corporate Responsibility Cape Point Kirstenbosch Christmas Carols held as a charity Blanket drive supporting the local fundraiser by the Rotary of Kirstenbosch. underprivileged communities. Supporting Hokisa Children’s Home and other local communities through various activities. V&A Waterfront has a social worker on site to engage with, and rehabilitate destitute people who visit the public spaces. Currently financing an individual to complete their ambulance course through KFM wishlist.

  12. Social Corporate Responsibility Mandela Day 2014 Last year, Cape Town Big 6 celebrated Mandela Day with the children from Homes for Kids in South Africa (HOKISA). Despite some last minute weather-induced changes, everyone had a great day in true Madiba style.

  13. Thank you www.capetownbig6.co.za www.facebook.com/capetownbig6

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