Program funded by the Program funded by the Michigan Strategic Fund - - PowerPoint PPT Presentation

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Program funded by the Program funded by the Michigan Strategic Fund - - PowerPoint PPT Presentation

Nov 07, 2023 278 likes •442 views

Program funded by the Program funded by the Michigan Strategic Fund Michigan Strategic Fund with program oversight by with program oversight by the First Customer Program Overview FCP : Clients FCP: Project Support FCP: Project Support FCP:

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Program funded by the Michigan Strategic Fund with program oversight by the

Program funded by the Michigan Strategic Fund with program oversight by

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First Customer Program Overview

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FCP: Clients

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FCP: Project Support

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FCP: Project Support

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FCP: Project Support

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FCP: Eligibility

Can put a minimum viable product (MVP) or product into the hands of customers, influencers, and decision makers. Has an engaging, responsive team with complementary & diverse skillsets. Is coachable. Is solving real pain in the market that will result in sales. Has conducted market validation or customer discovery. Can co-fund a project. Knows runway and burn rate.

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FCP: Eligibility

Can put a minimum viable product (MVP) or product into the hands of customers, influencers, and decision makers. Has an engaging, responsive team with complementary & diverse skillsets. Is coachable. Is solving real pain in the market that will result in sales. Has conducted market validation or customer discovery. Can co-fund a project. Knows runway and burn rate.

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FCP: Eligibility

Can put a minimum viable product (MVP) or product into the hands of customers, influencers, and decision makers. Has an engaging, responsive team with complementary & diverse skillsets. Is coachable. Is solving real pain in the market that will result in sales. Has conducted market validation or customer discovery. Can co-fund a project. Knows runway and burn rate.

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FCP: Eligibility

Can put a minimum viable product (MVP) or product into the hands of customers, influencers, and decision makers. Has an engaging, responsive team with complementary & diverse skillsets. Is coachable. Is solving real pain in the market that will result in sales. Has conducted market validation or customer discovery. Can co-fund a project. Knows runway and burn rate.

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FCP: Clients Breakdown

Manufacturing 66% Real Estate 1% Oil & Gas Extraction 2% Utilities 1% Professional Scientific & Technical Services 13% Waste Management 1% Information 15% Healthcare & Social Assistance 1%

40%

Clients with revenue <5Mil

60%

Clients pre-revenue

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FCP Engagement & Screening Process

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FCP Client Request for Proposals (RFP) and Implementation

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FCP: All Projects to Date

Web development, Web marketing & SEO (10) 18% Branding (3) 6% Video development (3) 5% Trade Show/ Conference (5) 9% Marketing (5) 9% Sales and lead qualification (11) 20% Customer Discovery Trial Sales (2) 4% Business Development (7) 13% Other ( Legal, Research, Quality etc.) (9) 16%

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Grace Hsia Senior Project Manager

hsgracie@umich.edu 734-998-6581

QUESTIONS?