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POWER NETWORKING
By Donna M Gray, CRM
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someone you came with?????
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Power Networking Begins right now
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- Build Relationships
- Exchange Ideas and
Information
Supporters
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Make many contacts… cost effectively .
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A powerful and effective promotion, and marketing tool!
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Helps you to find and engage dedicated supporters.
SLIDE 8 Networking is not a
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POWER NETWORKING IS…
Consciously building relationships with people who know people.
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Bringing people
together that would
crossed paths.
SLIDE 11 POWER NETWORKING IS…
- Being friendly.
- The ability to engage others.
- It’s giving value without
asking for something in return.
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It’s having fun(d) raisers
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IT’S WHO YOU KNOW…
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WHO YOU WANT TO KNOW…
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AND GETTING TO KNOW THEM…
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Power Networking starts right here, right now.
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The Fine Art of Shaking Hands
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A good handshake helps to attract supporters, and can be the beginning of a lasting relationship.
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- The more people are attracted
to you, and your organization, the more solid supporter connections you can make!
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Power Networking helps your organization cultivate those supporters
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THE RULE OF 6 DEGREES OF SEPARATION…
“Everyone, can literally reach everyone else in the world, through 5 other people.” And now…with the Internet…
SLIDE 24 IF EACH OF US KNOWS…
- 100 people who know…
- 100 people who know….
- It leads to 10,000 and then to…
- 62,500 then to…100,000,
- AND ON AND ON AND ON ….
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HOW WELL CONNECTED ARE YOU?
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Who are the five most well connected people you know?
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How can you be a valuable resource for these people?
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How can these people be valuable resources for you?
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How will you make these connections?
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What will you do to strengthen relationships with these connections?
SLIDE 31 THE ART OF POWER NETWORKING
- Networking is powerful
- Networking is a show and tell
- pportunity.
- Networking is fun!
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POWER NETWORKING MEANS GETTING INVOLVED!
SLIDE 33 NETWORK EVERYWHERE YOU GO!
- Network with everyone you can.
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Lily’s Fund For Epilepsy Research “Lily’s Luau”
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This year’s Luau will be January 24, 2015 Union South Get your hula ready now.
SLIDE 40 KEEP IN MIND…
- The way you connect…whether on
the golf course…or at a winter gala,or at a fund raising dinner…or at Church…
– Manners count. – Ethics count. – Being social counts!
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TO SUCCEED….
If you want to succeed, or even keep up, in today’s competitive nonprofit climate – you have to be ABOVE AVERAGE in every contact with clients.
SLIDE 42 HAVE YOUR “TOOLS” READY
- Name badge – preferably with logo.
- Business cards.
- Brochures about your organization.
- A Smile and a firm handshake.
SLIDE 43 ARE YOU PREPARED?
- Do you have CLEAN business cards
with you?
- Are they wrinkled?
- Can you reach them easily?
- ARE YOU PROUD OF THEM?
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SECRETS FOR GREAT POWER NETWORKING
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- Show up early.
- Be observant – Pay
attention.
- Show genuine interest.
- LISTEN – LISTEN -
LISTEN
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MORE FUNDAMENTALS
Have your 30 second “commercial” ready. Spend 2/3 of time with people you don’t know…yet. Find out about other person before talking about yourself. Write notes on back of cards – Follow up
SLIDE 47 BUILD A “TOP TEN” LIST
- Meet 10 people. Get 10 cards.
- Invest the time to build relationship.
- Follow up in a timely manner!
- Follow up!
- Add another 10.
- Follow up!
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Who’s on your top ten list?
SLIDE 49 GETTING READY …
- Prepare your introduction – plan
your first impression.
- Do your homework – catch up on
current events, community events, area business announcements, whos who in the community.
SLIDE 50 DON’T LOSE YOUR CHANCE
OPPORUNITY TO MEET SOMEONE BECAUSE WE SPEND TOO MUCH TIME TRYING TO THINK OF WHAT TO SAY!
SLIDE 51 LOOKING FOR EXCUSES?
- Don’t feel like the “Lone Ranger”!
- Most people are cool and want to
meet you.
- Do it with enthusiasm!
- Get out of your “comfort zone”!
- “Just do it!”
SLIDE 52 THE GREATEST FEAR
- Almost everyone’s greatest
networking fear is that they won’t remember names and faces.
- Learn to “dance”!
- If all else fails…just admit you
haven’t a clue…
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SMALL GROUP NETWORKING
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- Do your “homework” on the group.
- Show up on time.
- Don’t focus on who you’ll meet.
FOCUS ON ENJOYING YOURSELF.
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- Be friendly and everything else will
fall into place.
- Keep a great self image.
- Be excited about the group you
represent.
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- Have a consistent positive attitude.
- Take the risk. Introduce yourself
- Show a genuine interest in other
people.
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- Look for something in common with
the contact.
- Use good communication.
- Be ready for anything.
SLIDE 58 Your organization’s reputation goes before you.
- Be yourself, talk real.
- HAVE FUN!
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IT’S UP TO YOU TO MAKE THE CONNECTION!
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TIPS FOR THE FIRST CONVERSATION
Begin building rapport. Avoid controversial subjects. Don’t interrupt. Act like it’s an interview. Follow up!!!!
SLIDE 61 WINNING IS IN THE CARDS!
“The most important word in the English language…if you want to be a success…can’t be found in the
- dictionary. It’s ROLADEX”
Harvey B. Mackay
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program that helps with…
–CONTACT MANAGEMENT
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Beginning on the road to POWER NETWORKING can seem daunting…but everyone can do it!
SLIDE 64 FOR BEGINNERS…
- Admit your fear…and get on with it.
- Stand or sit where people can
approach you.
- Give presentations and they will
come to you.
- Take on roles in professional
- rganizations.
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- Talk to other people about what
they’re doing.
- Attend formal networking events.
- Stay in touch with past supporters to
gain future supporters.
- Create a list of resources to find
clients.
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- Create a list of questions to ask.
- Reciprocate.
- Think of yourself as a Power
Networker!
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BIG GATHERINGS
SLIDE 68 THINK AND ACT LIKE A WINNER!
- Athletes use the power of the human
mind to envision their success.
- See yourself as a Power Networker.
- Think it! Act it! Do it!
- You are a WINNER!!!!
SLIDE 69 BUILD YOUR “A” TEAM
- It’s who you know.
- It’s how much they know about you.
- It’s about what you do for them.
- It’s about what they can do for you.
- Cultivate your “Team of
Champions”.
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Michael Johnson + Tim Metcalfe = Success
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Does your organization have an “A” Team?
SLIDE 72 KEYS TO NETWORKING
- Wear your name badge on the right
- Wear something bright and
interesting.
- Have business cards handy.
- Smile.
- Be confident.
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WHAT KIND OF NAME BADGE ARE YOU WEARING?
SLIDE 74 WHO’S WEARING???
- The perfect power color?
- A signature piece of jewelry?
- Something that makes you stand out
in a crowd?
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MAKE A “WOW” IMPRESSION
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YOUR “SIGNATURE IMAGE”
Does your organization have a signature color that you wear all the time. Do you have a signature piece of jewelry.
SLIDE 77 CREATE A “WOW STATEMENT”
- Describe what your organization
does…in 15 seconds.
- What is your organization known
for?
SLIDE 78 NETWORKING RULES
- Arrive early.
- Networking and selling don’t mix.
- Prepare questions ahead.
- Get list of attendees, when
possible.
SLIDE 79 NETWORKING RULES
- Listen – Listen – Listen.
- Sit with strangers.
- Meet new professionals.
- Don’t monopolize conversation.
- Ask questions.
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Don’t go “Surf Schmoozing”
Pay close attention to the person you’re talking to. Remember what your mother taught you.
SLIDE 81 SO…HOW DID YOU…
- So, how did you get started in this…
–Business? –Hobby? –Volunteer Program? –Area of Interest?
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Are you originally from….? What brought you here? How did you get involved with…?
SLIDE 83 WHAT DO YOU ENJOY MOST ABOUT…
- What you do?
- Your business?
- Etc. Etc. Etc. Etc…….
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ASK AND YE SHALL RECEIVE
How to get your supporters To network for you. ASK!
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MEET & GREET
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GET VISIBLE!
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PRESENT A PROGRAM!
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NEWSLETTERS
SLIDE 89 ATTENTION GRABBERS POWER UP YOUR PRINT
- Make it short and vivid.
- Appeal to the senses.
- Make it funny or touching.
- Make it rhyme (or make it a song).
- Parody something familiar.
SLIDE 90 NETWORKING AT TRADE SHOWS
- Set networking objectives.
- Use pre-show promotion with letters
and information.
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GET THE MOST BANG FOR YOUR BUCK!
Greater Madison Chamber Mardi Gras
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GET ATTENTION!
SLIDE 93 NETWORKING OPPORTUNITIES
- GMCC and GMCVB
- Rotary – and other organizations
- Downtown Madison, Inc.
- Middleton Chamber GMM
- In Business’s Executive Register
event
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IN BUSINESS EXTREME NETWORKING
SLIDE 95 THROW YOUR OWN PARTY!
- One of the most effective ways to
keep in touch with the new people you’re networking with…is to invite them to parties.
- If they are productive, interesting
people, they’ll want to expand their
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HOST A SUCCESSFUL EVENT!
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FAMILY BUSINESS OF THE YEAR AWARDS DINNER
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POWER NETWORKING IS FOR EVERYONE!
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AND, EVERYONE DOES IT!
SLIDE 100 “EIGHTY PERCENT OF LIFE IS JUST SHOWING UP!” Woody Allen
- Take a risk – go!
- Go with the agenda of having a good
time!
- People are attracted to people who
are having fun!
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HIGH TECH HAPPY HOUR
SLIDE 102 Get Involved…
Go with supporters to their events. Visibility is exponentially increased by the presence of you and your team at networking
SLIDE 103 CREATE A COMMUNITY PRESENCE
- Invite community interest with
issues that are near and dear to your organization.
supporters.
SLIDE 104 IF ALL ELSE FAILS…
- The telephone is a good way to
talk to people without having to
- ffer them a drink!
- Humorist, Fran Liebowitz
SLIDE 105 YOU ARE IN CHARGE!
- You are the only one in charge of the
way you network.
- You select your networking choices.
- You nurture the network in your
- wn way.
- You add value to each connection.
SLIDE 106 GREAT POWER NETWORKERS
- Exude confidence!
- Are enthusiastic!
- Enjoy people!
- Plan, practice, and polish their act!
- Have a good sense of humor!
SLIDE 107 JUST REMEMBER…
- If you don’t touch base, you can get
thrown out of the game!
- It’s infinitely more difficult to get
back in the game than to stay in!
- Touch base when you need nothing!
SLIDE 108 DALE CARNEGIE SAID …
- "You can make more friends in two months by
becoming really interested in other people than you can in two years by trying to get other people interested in you.
- Which is just another way of saying that the
way to make a friend is to be one.“
SLIDE 109 NETWORK SMART
- Commit by marking your calendar
with all networking events.
- Go to every event possible.
- Don’t spend to much time with one
person.
- Network with prime prospect
supporters.
SLIDE 110 WORK THE NETWORK
- Manage contacts with a software
program.
- Don’t waste any opportunity.
- WORK YOUR NETWORK!
SLIDE 111 STARTING NOW…
- Develop a top ten list
- Connect with each person on your
list at least once a month.
- Keep prospecting for additions to
list.
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UNIVERSAL TRUTH OF POWER NETWORKING…
According to Jeffrey Gitomer’s “Little Black Book of Connections”
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Make friends! Play nice! Take a bath! Do your homework!
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Get out and build your Network!