Peter Saville Graphic Designer Background Born in Manchester in - - PowerPoint PPT Presentation
Peter Saville Graphic Designer Background Born in Manchester in 1955 Studied Graphics at Manchester Polytechnic Enjoyed the music of Kraftwek, Roxy Music Malcolm Garrett encouraged him to discover the work of early modern
early modern movement typographers ○ Such as Herbet Bayer and Jan Tschichold
First Commercial Project - ‘The Factory’
Saville’s first commercial project. ○ The 1978 launch poster for ‘The Factory’ nightclub
○ An industrial warning sign
a record label - Factory Records
and had almost complete freedom
Factory acts as a form of self expression
○ Early Modernist Symbolism
○ Juxtaposition of classical art historical references with complex coding systems
Power Corruption And Lies, New Order, 1983
acts ○ But he wanted to strip away excess from his work
period of modernism’ ○ the late 1950s and 1960s
New Order’s album Technique
➔ Typography is a very effective signifier of time ➔ “For me the period of typography as a highly valuable energy has gone” ➔ The effectiveness of type has blossomed over the last 25 years and Helvetica was a strong feature in the progressive and influential iconography of our times. ➔ First started playing with Helvetica in 1987 ◆ Used it for a deliberate recognition of the 60’s in the 80s ➔ “Helvetica is completely overused” ➔ “Helvetica takes on characteristics of the name you are writing”.
Saville reached a creative and commercial peak
Attempts to use graphic design to make a statement about the nature
Do you think it is a good move to change your style in order to fit in with contemporary design? Or is it better to stick to your roots and risk the chance of commercial rejection?
http://www.marketingmanchester.com/original-modern/peter-saville.aspx http://www.bbc.co.uk/manchester/arts/2004/01/22/saville_iv1.shtml http://www.dezeen.com/2013/09/20/design-by-peter-saville/ http://www.eyemagazine.com/feature/article/reputations-peter-saville http://lovedesignetc.wordpress.com/2011/09/07/peter-saville-on-helvetica-and-typography/ www.petersaville.info/ http://www.theguardian.com/artanddesign/gallery/2013/sep/09/creative-genius-peter-saville-in-pictures http://www.theguardian.com/artanddesign/2013/sep/08/peter-saville-uks-famous-graphic-designer http://www.petersaville.com/ http://designmuseum.org/design/peter-saville http://www.hardformat.org/designers/peter-saville-designer/