Overview of 2017 Report Ji Jill Guer erra Research & Special - PowerPoint PPT Presentation

Overview of 2017 Report Ji Jill Guer erra Research & Special Projects Coordinator Canada Organic Trade Association Commissioned by: C o n s u m e r S t a t s 2 0 1 7 | 1

About the Canada Organic Trade Association The Canada Organic Trade Association is the membership- based trade association for the organic sector in Canada, representing all points along the organic value chain. COTA focuses on three strategic areas: government relations, market access and analysis, and consumer education. C o n s u m e r S t a t s 2 0 1 7 | 2

Second annual report • About the Commissioned by POGI • Report Estimates are from COTA’s annual data • collection C o n s u m e r S t a t s 2 0 1 7 | 3

Better data supports: Ø Business planning Purpose Ø Program development Ø Policy work C o n s u m e r S t a t s 2 0 1 7 | 4

Data supplied by Certification Bodies • Compiled and analyzed by COTA Methodology • Review process • Limitations • C o n s u m e r S t a t s 2 0 1 7 | 5

Findings C o n s u m e r S t a t s 2 0 1 7 | 6

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C E R E A L S C o n s u m e r S t a t s 2 0 1 7 | 9

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F R U I T Fruits a very small portion of organic acreage. S Vegetable acreage grew from about 4,500 in 2014 to over 11,000 in 2015. & V E G C o n s u m e r S t a t s 2 0 1 7 | 1 2

P A S T U R E E T C C o n s u m e r S t a t s 2 0 1 7 | 1 3

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Thank you! More questions, comments, feedback? Feel free to get in touch: jguerra@ota.com @CanadaOrganic @_jillguerra C o n s u m e r S t a t s 2 0 1 7 | 1 5