Our Mission To promote West Michigan as a place where business - - PowerPoint PPT Presentation

our mission
SMART_READER_LITE
LIVE PREVIEW

Our Mission To promote West Michigan as a place where business - - PowerPoint PPT Presentation

Our Mission To promote West Michigan as a place where business thrives and people want to live and work Attraction Out-bound marketing Collaborative Resume Pack Promotion Connections Programming Website Social Media Education Biggest


slide-1
SLIDE 1
slide-2
SLIDE 2

Our Mission

To promote West Michigan as a place where business thrives and people want to live and work

slide-3
SLIDE 3

Out-bound marketing Collaborative Promotion Website Social Media Programming Resume Pack

Attraction Education Connections

slide-4
SLIDE 4

✓ Team transition ✓ Completed expansion of website information to cover all 13 counties ✓ Continued expansion of ReThink West Michigan with new statewide collaborations

Biggest Accomplishments in 2018

slide-5
SLIDE 5

All 13 Counties of Region 4 are covered on

  • ur website
  • Allegan
  • Barry
  • Ionia
  • Kent
  • Lake
  • Mason
  • Mecosta
  • Montcalm
  • Muskegon
  • Newaygo
  • Oceana
  • Osceola
  • Ottawa

Expansion of Website Information

slide-6
SLIDE 6
  • Added new county location

Newaygo

  • New statewide collaboration for

promotion

Back2Michigan.com

  • Highest percentage of out of area

candidates for Grand Rapids event

61%

ReThink West Michigan 2018

slide-7
SLIDE 7

Chicago West Michigan San Francisco Detroit, Lansing, Flint

Top 10 Location Top 20 Location 40,000 users

Los Angeles Seattle Washington D.C. New York City Denver Atlanta Boston Portland Tulsa Indianapolis Columbus Philadelphia

Visitors to our Website - 2018

slide-8
SLIDE 8

Candidates in the Resume Pack

slide-9
SLIDE 9

2,494

Hire Rate

  • Significant Others
  • Boomerangs
  • New to the area
  • Currently in West MI & unemployed or recently laid off

57%

Resumes sent

1,412

Candidates accepted full-time offers in West Michigan

Weekly Resume Pack

slide-10
SLIDE 10

Weekly Resume Pack

New volunteer program for Hello West Michigan members* to do the candidate calls that make up the Weekly Resume Pack. *Currently only open to tradition employer members

slide-11
SLIDE 11

8.3

million

impressions

Out-Bound Marketing

slide-12
SLIDE 12
  • Statewide talent effort with Michigan House at SXSW in Austin, TX
  • New concept for West Michigan Intern Connect
  • New retention program pilot with GRPS seniors
  • Continued expansion of ReThink event and marketing

On the Horizon for 2019

slide-13
SLIDE 13

Community Impact

slide-14
SLIDE 14
slide-15
SLIDE 15
slide-16
SLIDE 16

2018 New Members

slide-17
SLIDE 17

Your Investment 80 Other Member Companies A Measurable Community Impact

+ =

Membership Dollars Creating Community Impact

slide-18
SLIDE 18

in-migrants from out of state and international to the MSA (net-gain), 2010 - 2017 This accounts for 37% of our MSA population growth, 2010 - 2017

26,000 37%

Source: U.S. Census Bureau

Community Impact

slide-19
SLIDE 19
  • If you’re not a member, join
  • If you are a member
  • Attend events
  • Promote events (Intern Connect to your interns)
  • Incorporate HWM into your recruiting and onboarding process
  • Refer candidates in your network
  • Share information about Hello West Michigan

/HelloWestMI @hellowestmich @hellowestmich ‘Hello West Michigan’

Call to Action