Ore g o n HPBA Affilia te Me e ting Aug ust 7, 2020| Virtua l - - PowerPoint PPT Presentation

Ore g o n HPBA Affilia te Me e ting

Aug ust 7, 2020| Virtua l

Diane De lle n

Dire c to r – Me mb e rship & Affilia te s

Me mb e rship Org a niza tio n

HPBA

Hearth, Patio & Barbecue Education Foundation Non-Manufacturing Members Affiliates International Members Manufacturing Members Gas Appliance Section Solid Fuel Appliance Section Barbecue Section

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Industry Advo c a c y

G RO W YO UR BUSINESS

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COVI D-19 Upda te s HPBE xpo Co nsume r Ca mpa ig ns Ma rke t Re se a rc h Pa rtne rship Pro g ra ms E duc a tio n Co urse s a nd NF I Ce rtific a tio ns Me mb e r Dire c to ry a nd HPBA Re ta il Me mb e r L

• c a to r

COVI D-19 Upda te s – www.hpb a .o rg / c o ro na virus

COVI D-19 Re so urc e s

COVI D-19 Go ve rnme nt Affa irs Upda te

HPBE xpo 2021

Stre ng the n Yo ur Ne two rk

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2020 Go ing Dire c t to Yo ur Custo me rs

Gro w Yo ur Busine ss

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WhyI Grill.c o m

Ne w he a rth so c ia l me dia c ha nne ls a nd ta rg e te d pro mo tio ns

Ac c e ss ke y ma rke t & c o nsume r tre nds

2020 Sta te of the He a rth Ma rke t

53% 28% 15% 7% 3% 43% 12% 11% 6% 5% 5% 3% 1% 0% 4%

IN STORE Home… Specialty retail… Bargain retail… Farm supply… ONLINE General online… Home… Bargain retail… Specialty retail… Free classified… Manufacturer's… Auction website Farm supply… Other

Place of Purchase (Recent Purchasers of Hearth)

35% 20% 18% 15% 11% Enjoyment of experience/ atmosphere Secondary heat source Short term heating source Focal point for social gatherings Long term/primary heating source

Primary Use of Hearth Appliance

Hearth Owners

Ac c e ss ke y ma rke t & c o nsume r tre nds

2019 Sta te of the Ba rbe c ue Ma rke t Re port

Grille rs te nd to ha ve o ne o f fo ur mindse ts tha t e xpla in the ir re a so ns fo r g rilling a nd the ir le ve l o f e nthusia sm

Grille rs a re mo re like ly to b e F a mily Orie nte d Dre a me rs a nd Disinte re ste d Urb a nite s c o mpa re d to 2017 a nd le ss like ly to b e F la vo r Se e ke rs.

L ac k pro pe r spac e to g rill and inte re st in g rilling is lo w

Hig hly inte re ste d and pro fic ie nt in g rilling te c hniq ue s and ac tivitie s and share the ir kno wle dg e with o the rs

Oc c upie d b y family re spo nsib ilitie s b ut wish to impro ve g rilling skills

Curre nt HPBA Pa rtne rship Pro g ra ms

www.hpb a .o rg / Me mb e rship/ Me mb e rship-I nfo rma tio n/ Be ne fits

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Ne w Pa rtne rship Pro g ra ms

www.hpb a .o rg / Me mb e rship/ Me mb e rship-I nfo rma tio n/ Be ne fits

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Affinity Pro g ra ms in Pro g re ss

• Pro duc t wa rra ntie s
• Co nsume r fina nc ing

EXTEND YO UR EXPERTISE

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NF I Ce rtific a tio ns

Ne w Ce rtific a tio n – He a rth De sig n Spe c ia list a nd NF I App – no w a va ila b le fo r do wnlo a d

E xte nd Yo ur E xpe rtise

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Alwa ys lo g in to a c c e ss me mb e rs-o nly c o nte nt

2020 Me mb e rship Dire c to ry & Pro duc ts Guide

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• Dire c to ry inc lude s the listing s o f
• ve r 1900 me mb e rs.
• Also inc lude s HPBA sta ff,

c o mmitte e a nd se c tio n info rma tio n.

• Re ta il a nd se rvic e c o mpa nie s

with NF I c e rtifie d sta ff a re ide ntifie d b y a fla me ic o n.

T ha nk Yo u!

Diane Dellen | Director - Membership & Affiliates Hearth, Patio & Barbecue Association 1901 North Moore St, Suite 600 | Arlington, VA 22209 703-522-0086 x 148 office | 703-522-0177 secure fax | 301.318.6244 cell dellen@hpba.org