ona webinar updates on the 2020 census effective get out
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ONA Webinar: Updates on the 2020 Census & Effective Get-out-the-Count (GOTC) Strategies June 30, 2020 Jeff T. Behler Regional Director New York Regional Census Center 2020CENSUS.GOV 2020 Census Operational Adjustments Due to COVID-19


  1. ONA Webinar: Updates on the 2020 Census & Effective Get-out-the-Count (GOTC) Strategies June 30, 2020

  2. Jeff T. Behler Regional Director New York Regional Census Center 2020CENSUS.GOV

  3. 2020 Census Operational Adjustments Due to COVID-19 Activity/Operation Original Schedule Proposed New Schedule Self-Response Phase March 12-July 31, 2020 March 12-October 31, 2020 Online, phone, and mailed self- responses continue throughout the data collection process . Nonresponse Follow-up (NRFU) May 13-July 31, 2020 August 11-October 31, 2020 Service Based Enumeration March 30-April 1, 2020 September 22-September 24, (SBE) 2020 3 2020CENSUS.GOV

  4. Residence Criteria Where you usually People away from Foreign citizens in People living outside live or stay as of April their usual residence the US of the US 1, 2020 on Census Day https://www.census.gov/c ontent/dam/Census/progr People who live in ams- Births and Deaths College Students more than one place surveys/decennial/2020- census/2020-Census- Residence-Criteria.pdf 4 2020CENSUS.GOV

  5. 2020 Census Response Rate Map Self-response rates are determined by households that have responded to the 2020 Census online, by mail, or by phone. The self-response rate map is an easy and interactive tool that allows communities to see how they are performing. Focused outreach can then be directed to areas that need improvement in self-response rates. Click HERE ---> Response Rate Map 5 2020CENSUS.GOV 5

  6. Response Rates update every business day at 3:00 pm. See the numbers you need to know! ✓ National Level ✓ State Level ✓ County Level ✓ City or Town Level ✓ Congressional District ✓ Tribal Level ✓ Tract 2020CENSUS.GOV 6

  7. 2020 Census Response Rate Map (National) 2020CENSUS.GOV 7

  8. View the Rankings 2020CENSUS.GOV 8

  9. Rankings Options 2020CENSUS.GOV 9

  10. Share the Data Everyone can help their community grow their response rate numbers... knowledge is key. 2020CENSUS.GOV 10

  11. Have Fun with the Response Rate Challenge! Complete your 2020 Census and challenge other people and communities to do theirs! Click HERE ---> Toolkit 2020CENSUS.GOV 11

  12. 2020 Census Response Rate Map Click HERE ---> Video 2020CENSUS.GOV 12

  13. Self-Response Rates as of 6/29/20 2020CENSUS.GOV

  14. Additional Mailing Reminder that Scheduled for late July enumerators will be visiting soon Bilingual postcard mailed Census URL and toll-free to non-responding telephone numbers to households in MO/MB respond areas 14 2020CENSUS.GOV

  15. Mobile Questionnaire Assistance BEGINNING MQA SUPPORT IN AWAITING FINAL HQ APPROVAL PROJECTED APPROVAL LIMITED FASHION TO RE-LAUNCH REVISED EARLY JULY VERSION OF MQA 15 2020CENSUS.GOV

  16. Encouraging Response • Prioritize • Be Visible • Challenge Others • Include a Blurb • Go Digital • Hold a Parade • Call/Text Households • Drop Off Flyers • Write the Editor https://www.census.gov/content/dam/Census/ library/factsheets/2020/dec/encouraging- response-during-covid.pdf 16 2020CENSUS.GOV

  17. Half-Pager 17 2020CENSUS.GOV

  18. Connect With Us www.2020census.gov facebook.com/uscensusbureau twitter.com/uscensusbureau youtube.com/user/uscensusbureau instagram.com/uscensusbureau 2020CENSUS.GOV 18

  19. Contact Us Partnership Program Phone: (212) 882-2130 Email: new.york.rcc.partnership@2020census.gov Website: https://www.census.gov/partners/2020.html Suspect Fraud? Website: https://2020census.gov/en/avoiding-fraud.html Phone: 1-844-330-2020 Data Dissemination Program Email: census.askdata@census.gov Phone: 1-844-ASK-DATA Website: www.census.gov/data/training-workshops.html 2020CENSUS.GOV 19

  20. Updates on the 2020 Census & Effective GOTC Strategies for Historically Under-counted Communities

  21. Why is the Census important? MONEY Census data is the basis of funding for many institutions, ● programs and services our communities depend on. POWER Congressional seats are apportioned by population data ● from the Census. States and municipalities also use the data to draw district lines. RESPECT Getting counted makes our communities visible, ● particularly for communities who do not have access to the ballot box.

  22. The Census in Context Overview: what is the Census? ● A count of every person living in the United States as of ○ 4/1/20. Every 10 years since 1790 i. The decennial census is done once every 10 years and is ○ constitutionally mandated.

  23. Census 2020: What You Will NOT Be Asked Use of public benefits ● Citizenship s tatus ● Criminal background or ● Immigration s tatus ● convictions Social Security n umber ● Bank account or payment ● Permits or licensing of any ● information converted units on property Employment, income, or wealth ● information

  24. Census 2010 in New York State

  25. HTC Map: https://www.censushardtocountmaps2020.us/

  26. Which populations are at risk of being undercounted? Immigrants Muslim communities Mixed citizenship status Renters households Low-income Households with limited English Young parents Black males Native communities Large families People experiencing Households lacking internet homelessness access Children under 5 “Doubled - up” housing

  27. What barriers do immigrant communities face in completing the Census? ● Language access ● Housing Situations Homelessness ○ ● Undocumented/Non-Citizen Status ● Identit(ies) unrepresented by the Census Questionnaire ● Failure to understand that it applies to everyone ● Lack of trust in the government ● Potential for scams

  28. Overview of Non-English Language Support Overview of Non-English Language Support Internet Self-Response (ISR): 12 Non-English Languages 1. Census Questionnaire Assistance: 12 Non-English 2. Languages Language Guides (Video and Print) Language Glossaries 3. Language Identification Card: 59 Non-English Languages Non-Census Bureau resources 4. Language resources on our website a.

  29. Language Support – Online at 2020Census.gov LANGUAGE SUPPORT ONLINE, BY PHONE, BY MAIL, AS WELL AS ADVERTISING 12 languages (in addition to English): Spanish • Chinese • Vietnamese • Korean • 99% Russian • Arabic English plus these 12 • Tagalog languages cover 99% • Polish of all U.S. households. • French • Haitian Creole • Portuguese • Japanese • 32

  30. Completing the Census with Language Support To view the 2020Census.gov landing page in any of the non-English 59 languages click here. Language Guides https://www.census.gov/programs-surveys/decennial- census/2020-census/planning-management/language- resources/language-guides.html 33

  31. Overview of Non-English Language Support Census Language Guides (Video and Print) Internet Paper Questionnaire Questionnaire Language Glossaries & Mailing Materials Self-Response Assistance Language Identification Card 12 Non-English 12 Non-English 59 Non-English Languages Spanish Languages Languages Video and print language guides will be available online. Glossaries Bilingual mailing materials and provide key terminology to bilingual staff. Language Identification questionnaires will be sent to Respondents will be There is a separate phone addresses in bilingual tracts. Card expanded to 59 languages (50 in 2010). Language listed below able to toggle number for each language. are in order of need (top to bottom, left to right). Mailings will include instructions This information is included between the on responding via Internet or in the mailing materials. languages within the phone in 12 non-English instrument. Spanish Italian Khmer Tamil Croatian languages. Spanish Spanish Chinese Farsi Nepali Navajo Bulgarian Chinese (Mandarin and Cantonese) Chinese During Nonresponse Vietnamese German Urdu Hungarian Twi Vietnamese Vietnamese Followup enumerators Korean Armenian Romanian Hebrew Lithuanian Korean Korean use: Russian Hindi Telugu Malayalam Yoruba Russian Russian Arabic Ukrainian Burmese Swahili Czech • A bilingual handheld Arabic Arabic instrument (English/Spanish) Tagalog Bengali Punjabi Yiddish Igbo Tagalog • Bilingual materials Tagalog Polish Greek Lao Indonesian Marathi (English/Spanish) Polish Polish French Amharic Hmong Serbian Sinhala • Instructions to respond online French French Haitian Creole Somali Albanian Tigrinya Slovak or by phone in 12 non-English Haitian Creole Haitian Creole languages Portuguese Thai Turkish Ilocano American Portuguese • Language Identification Card Portuguese Dutch Sign Language Japanese Gujarati Bosnian Japanese Japanese 34

  32. Non-Census Bureau in-language resources 1. GOTC Factsheets in 15 Asian languages: www.CountUsIn2020.org/resources 2. Census Videos from the Endangered Language Alliance 3. GOTC Palm Cards for All New Yorkers in 6 languages 4. APIA Census Explainer Video in 26 Asian and Pacific Islander languages

  33. Messaging for Housing ● Everyone living in your household should be counted including all children and roommates. ● No individual’s information collected by the Census Bureau will be shared with landlords and housing providers. ● If you think you were not counted by whomever filled out the Census for your household you can fill it out for yourself online or on the phone. Don’t count the cat. ●

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