NORTH ORTH COAST AST FOO OOTBALL TBALL NOR ORTH TH COAST AST - - PowerPoint PPT Presentation

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NORTH ORTH COAST AST FOO OOTBALL TBALL NOR ORTH TH COAST AST - - PowerPoint PPT Presentation

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Zone Strategic Plan 2016 - 2019 NORTH ORTH COAST AST FOO OOTBALL TBALL NOR ORTH TH COAST AST FOO OOTBALL TBALL FFA A Whole ole of Foo ootba tball ll Pl Plan an Vi Vision: on: Football to be the largest and most popular sport in

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SLIDE 1

NORTH ORTH COAST AST FOO OOTBALL TBALL

Zone Strategic Plan 2016 - 2019

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SLIDE 2

NOR ORTH TH COAST AST FOO OOTBALL TBALL

FFA A Whole

  • le of Foo
  • otba

tball ll Pl Plan an Vi Vision:

  • n:

Football to be the largest and most popular sport in Australia NN NNSWF WF Vi Vision:

  • n:

Football will be the largest and most popular sport and Northern NSW Football will be widely acknowledged as effective, efficient and stakeholder focused NCF F Vision ion: To

  • see

e Football

  • otball in

n all its for

  • rmats,

mats, re recogn

  • gnise

sed d as the he first choic choice e in n

  • rg

rganised anised sport t by y local al communities mmunities

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SLIDE 3

SPORT ORT STRA RATEG TEGIES IES USUALL ALLY Y ALI LIGN GN IN INITIA ITIATIVE TIVES S TO ONE E OF FOUR UR MAIN IN FOCUS OCUS AREA EAS

The main goal of this is twofold; to ensure a great experience to existing players, and to increase the number of people that practice the sport.

  • Retain existing players

through a high quality

  • ffering
  • Engage non-traditional base

through:

  • Other formats of the

game

  • Different operating

models

Entertaining

These aim to make the sport exciting and entertaining to fans, either to watch live or

  • broadcasted. In addition,

these initiatives are targeted towards:

  • Enhancing value to

broadcasters by increasing viewership

  • Driving attendance and

improve the fan's experience

  • Maximizing sponsorship

revenue

Winning

These are directed towards having competitive, top-level teams that are consistently ranked among the top teams in the sport. Investment is mainly targeted to:

  • National Teams to support

and improve their performance

  • Development of elite players

through investments in:

  • Better facilities and

training

  • Scouting and talent

identification

  • Elite coaching

Participating Leading

The focus is directed towards having an effective structure that functions efficiently and with best practices. Actions mainly focus on the following areas:

  • Investment in a robust

but flexible governance and decision making structure that allows agile decision making processes

  • Working on improving

relationship with governments and stakeholders

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SLIDE 4
  • Ensure a high quality

participation experience for registered participants by leading national resources on coaches, facilities and other enablers

  • Engage with non-

registered players to broaden the FFA football community

FOCUS OCUS AREA EAS S CA CAN N BE A E APPLIE LIED D TO THE E FFA

Entertaining

  • Exciting and

entertaining Australians across the country with high quality, entertaining competitions and matches (HAL, Socceroos, Matildas, WWL) that can be enjoyed live in person

  • r broadcast by large

sections of the population

  • Inspiring Australians to

support, engage with and play the World Game

Winning

  • Being a source of

national pride by competing with, and winning against, top level teams in international competitions such as the FIFA Men's and Women's World Cups

  • Investing in the next

generation of players to build on current successes

Participating Leading

  • Build relationships

within the Asian Confederation and the FIFA family to grow the game in the region

  • Provide leadership to

the domestic football stakeholders to achieve the aims of the Whole

  • f Football Plan
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SLIDE 5
  • Ensure a high quality

participation experience for registered participants by leading national resources on coaches, facilities and other enablers

  • Engage with non-

registered players to broaden the football community

FOCUS OCUS AREA EAS S CA CAN N BE AP E APPLIE LIED D TO NNSWF

  • Encouraging football

community to support, engage with the Newcastle Jets through attendance at HAL and WWL matches and membership.

  • Inspiring Australians to

support, engage with and play the World Game

  • Being competitive in

National and International Championships and Tournaments

  • Development of elite

players through investments in:

  • Better facilities

and training

  • Scouting and

talent identification

  • Elite coaching
  • Build and nurture

strategic relationships with relevant external stakeholders to grow the game in the region

  • Provide leadership and

strategic direction throughout the local football community in

  • rder to achieve

strategic objectives.

Winning Participating Leading Entertaining

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SLIDE 6
  • Ensure quality service

for the existing registered participant base (players, match

  • fficials, coaches,

volunteers)

  • Broaden our

engagement beyond the registered participant base to broaden the football family e.g.. youth, social and females

FOCUS OCUS AREA EAS S CA CAN N BE AP E APPLIE LIED D TO NCF

  • Encouraging more

people to purchase tickets to matches and engage with the Newcastle Jets HAL & WWL

  • Promote attending

more Local football & viewing Australian football via TV, mobile, tablet and online

  • Improving performance
  • f NCF teams at Gala

Days and State Championships

  • Development of elite

players through investments in:

  • Better facilities

and training

  • Scouting and

talent identification

  • Elite coaching
  • Build and nurture

strategic relationships with relevant external stakeholders to grow the game in the region

  • Provide leadership and

strategic direction to the local football community in order to achieve strategic

  • bjectives.

Winning Participating Leading Entertaining

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SLIDE 7

NC NCF WILL LL NE NEED D TO O BALANCE LANCE INV NVESTMENT ESTMENT ACR CROSS SS THE KEY ST STRATEGIC EGIC CHOIC OICES

Entertaining Winning Participating Leading

Attendance & Fan Engagement Encouraging more people to purchase tickets to matches and engage with the Newcastle Jets HAL & WWL Broadcast Promote attending more Local football & viewing Australian football via TV, mobile, tablet and

  • nline

Now Performance of NCF teams at Gala Days and State Championships Future Development of elite players through investments in better coaching, facilities, scouting and talent identification. Existing Better servicing of existing registered participants (players, match officials, coaches, volunteers) Broaden Engaging beyond the registered participant base to broaden the football family e.g.. youth, social and females External relations Growing relationships with external stakeholders including government, media, private providers and sponsors Internal relations More effective and efficient relationships with internal football stakeholders (e.g.. NNSWF, NCF, NUJ & Clubs) &/OR &/OR &/OR &/OR

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SLIDE 8

NCF’S STRA RATEG TEGY Y WILL ILL ALSO SO PRI RIORITISE RITISE EXISTING STING PARTICIP RTICIPANT ANTS AND ND INT NTERN ERNAL AL RELA LATION IONS

Entertaining Winning Participating Leading

Attendance & Fan Engagement

Encouraging more people to purchase tickets to matches and engage with the Newcastle Jets HAL & WWL

Broadcast

Promote attending more Local football & viewing Australian football via TV, mobile, tablet and

  • nline

Now

Performance of NCF teams at Gala Days and State Championships

Future

Development of elite players through investments in better coaching, facilities, scouting and talent identification.

Existing

Better servicing of existing registered participants (players, match officials, coaches, volunteers)

Broaden

Engaging beyond the registered participant base.

External relations

Growing relationships with external stakeholders including government, media, private providers and sponsors

Internal relations

More effective and efficient relationships with internal football stakeholders (e.g.. NNSWF, NCF, NUJ & Clubs))

&/OR &/OR &/OR &/OR First order priority Second order priority Third order priority

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SLIDE 9

NCF F STRA RATEGIC EGIC PLA LAN 2016-20 2019 19 - VI VISION ION

No North Coast st Football ball Vision: ion:

“To see Football in all its formats, recognised as the first choice in

  • rganised sport by local communities.”
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SLIDE 10

NCF F STRA RATEGIC EGIC PLA LAN 2016-20 2019 19 - MIS ISSI SION ON No North th Coa

  • ast

st Foo

  • otba

tball ll Mi Mission ion: “We will provide organisation, communication and leadership in our competition delivery as well as strategic direction for all of its members and Clubs. Further, through quality and innovative services, we will drive the continuing growth and development of Football at all levels in our region.”

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SLIDE 11

CONFIRMA NFIRMATION TION OF ALIGNM IGNMENT ENT TO NN NNSWF WF ST STRA RATEGIC TEGIC PLAN AN 2016-20 2019 19 - VALUES ES

Values ues shape pe our ur be behaviour iour, , cul ulture ture and nd the way we do bu busine iness ss

  • Stakeho

holde lder-focused cused - We will hold an unwavering focus on what is important to our

stakeholders and their football experience.

  • Collaborat

rativ ive - We will acknowledge and utilise our members’ and stakeholders’ expertise and

the efficiencies of effective collaboration.

  • Innovativ

ative - We are a ‘can do’ organisation which embraces change and innovation for the

benefit of our stakeholders and the sport.

  • Transpa

sparent rent - We will listen to our members and stakeholders and communicate in an effective,

transparent and respectful manner.

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SLIDE 12

NC NCF ST STRA RATEGIC TEGIC FOCUS CUS 2016-20 2019

Participating and Leading emphasised

5% 30% 50% 15%

Entertaining Winning Participating Leading

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SLIDE 13

CORE ORE GO GOALS ALS & & KEY Y ST STAKEHOLDER AKEHOLDERS ALIGNED GNED TO FOCUS CUS AREAS EAS

Entertaining Winning Participating Leading

Connect more fans with the Newcastle Jets , and the of local competitions

Key Stakeho hold lder ers s

  • Newcastle Jets
  • Member Clubs
  • Community Players
  • Volunteers
  • Community Coaches
  • Match Officials
  • Schools
  • Sponsors
  • Media

Key Stakeho holder ders s

  • Identified Players
  • Parents of Identified Players
  • Elite Coaches
  • Sponsors
  • Member Zones

Key Stakeho holder ders

  • Member Clubs
  • Community Players
  • Parents of Community

Players

  • Volunteers
  • Community Coaches
  • Match Officials
  • Member Zones
  • Schools
  • Sponsors
  • Media

Key Stakeho holder ders

  • Member Clubs
  • Member Zones
  • LGA’s
  • Sponsors
  • Media
  • MP’s
  • Directors
  • Staff

Lead towards a unity of purpose for the sport of Football throughout the Zone and NNSW Improve the experience for all participants throughout the Zone and NNSWF Build generations of successful Teams Coaches and Match Officials to compliment State and National programs

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SLIDE 14

NC NCF 2016-19 19 ST STRA RATEG EGY Y CORE ORE GO GOALS ALS FOR OR EACH CH STAKEHOL AKEHOLDER DER

Unity of purpose and efficiency Leading

  • rganisation for

females in sport Stakeholder focused Commercially driven

  • Increased the number of registered

stakeholders who consider themselves as fans of a HAL or WWL club.

  • Increased opportunities to access

and engage with HAL and WWL clubs

  • Increased coverage through multiple

media channels of local competitions.

  • Improve the overall technical standard
  • f identified players
  • High Performance programs that

provide good value for money with clear & consistent pathways

  • Increased the number of accredited

elite coaches

  • Sponsors who are increasingly aware
  • f the value in being aligned with NCF

High Performance programs

  • Increased the level of understanding

and support towards NCF High Performance programs by Member Clubs

  • Ongoing development of facilities

which meet the requirements of High Performance programs

  • Increased participation, specifically

females

  • Positioned football as a safe, fun

and accessible sport that represents good value for money

  • Improved the overall quality of the

football experience provided to community players by Member Clubs

  • Volunteers who are well trained,

and connected to the football family

  • Improve the overall standard of

coaching at Community Clubs

  • Increase the number of well trained

Match Officials who are treated with respect by all stakeholders

  • Established a range of programs

and services that allow schools access to and engagement with football

  • Increased the capacity of member clubs

and their ability to consistently deliver high quality football experiences for all playing and non-playing participants

  • Improved the overall perception of NCF’s

performance and level of service provided

  • A clear strategic direction that is aligned

to NNSWF & FFA

  • Effective working relationships with LGA’s

and MP’s which facilitate the development and enhancement of facilities

  • Recognition by a range of external

stakeholders as the leading sport within the region

  • A Match Official structure that effectively

meets the demands of the sport

  • Committed staff supported by HR and

WHS policies and procedures

  • Established communication channels with

internal and external stakeholders

NNSWF Vision: Football will be the largest and most popular sport and Northern NSW Football will be widely acknowledged as effective, efficient and stakeholder focused NCF Vision: To see Football in all its formats, recognised as the first choice in organised sport by local communities.

By 2019 we will have….. By 2019 we will have….. By 2019 we will have….. By 2019 we will have…..

Leading Entertaining (Fan Creation) Winning Participating

Strategic Pillars 2019 Goals Strategic Principles