Zone Strategic Plan 2016 - 2019 NORTH ORTH COAST AST FOO OOTBALL TBALL
NOR ORTH TH COAST AST FOO OOTBALL TBALL FFA A Whole ole of Foo ootba tball ll Pl Plan an Vi Vision: on: Football to be the largest and most popular sport in Australia NN NNSWF WF Vi Vision: on: Football will be the largest and most popular sport and Northern NSW Football will be widely acknowledged as effective, efficient and stakeholder focused NCF F Vision ion: To o see e Football ootball in n all its for ormats, mats, re recogn ognise sed d as the he first choic choice e in n org rganised anised sport t by y local al communities mmunities
SPORT ORT STRA RATEG TEGIES IES USUALL ALLY Y ALI LIGN GN IN INITIA ITIATIVE TIVES S TO ONE E OF FOUR UR MAIN IN FOCUS OCUS AREA EAS Entertaining Winning Participating Leading These aim to make the sport These are directed towards The main goal of this is The focus is directed exciting and entertaining to having competitive, top-level twofold; to ensure a great towards having an fans, either to watch live or teams that are consistently experience to existing effective structure that broadcasted. In addition, ranked among the top teams in players, and to increase the functions efficiently and these initiatives are targeted the sport. Investment is mainly number of people that with best practices. towards: targeted to: practice the sport. Actions mainly focus on the following areas: • • • Enhancing value to National Teams to support Retain existing players • broadcasters by and improve their through a high quality Investment in a robust increasing viewership performance offering but flexible governance and decision making • • • Driving attendance and Development of elite players Engage non-traditional base structure that allows agile improve the fan's through investments in: through: decision making • • experience Better facilities and Other formats of the processes training game • • • • Maximizing sponsorship Scouting and talent Different operating Working on improving revenue identification models relationship with • Elite coaching governments and stakeholders
FOCUS OCUS AREA EAS S CA CAN N BE A E APPLIE LIED D TO THE E FFA Entertaining Winning Participating Leading • • • • Exciting and Being a source of Ensure a high quality Build relationships entertaining Australians national pride by participation within the Asian across the country with competing with, and experience for Confederation and the high quality, winning against, top registered participants FIFA family to grow the entertaining level teams in by leading national game in the region competitions and international resources on coaches, • matches (HAL, competitions such as facilities and other Provide leadership to Socceroos, Matildas, the FIFA Men's and enablers the domestic football WWL) that can be Women's World Cups stakeholders to achieve • enjoyed live in person Engage with non- the aims of the Whole • or broadcast by large Investing in the next registered players to of Football Plan sections of the generation of players to broaden the FFA population build on current football community successes • Inspiring Australians to support, engage with and play the World Game
FOCUS OCUS AREA EAS S CA CAN N BE AP E APPLIE LIED D TO NNSWF Entertaining Participating Leading Winning • • • • Encouraging football Being competitive in Ensure a high quality Build and nurture community to support, National and participation strategic relationships engage with the International experience for with relevant external Newcastle Jets through Championships and registered participants stakeholders to grow attendance at HAL and Tournaments by leading national the game in the region WWL matches and resources on coaches, • • membership. Development of elite facilities and other Provide leadership and players through enablers strategic direction • Inspiring Australians to investments in: throughout the local • • support, engage with Better facilities Engage with non- football community in and play the World and training registered players to order to achieve • Game Scouting and broaden the football strategic objectives. talent community identification • Elite coaching
FOCUS OCUS AREA EAS S CA CAN N BE AP E APPLIE LIED D TO NCF Entertaining Participating Leading Winning • • • • Encouraging more Improving performance Ensure quality service Build and nurture people to purchase of NCF teams at Gala for the existing strategic relationships tickets to matches and Days and State registered participant with relevant external engage with the Championships base (players, match stakeholders to grow Newcastle Jets HAL officials, coaches, the game in the region • & WWL Development of elite volunteers) • players through Provide leadership and • • Promote attending investments in: Broaden our strategic direction to • more Local football & Better facilities engagement beyond the local football viewing Australian and training the registered community in order to • football via TV, mobile, Scouting and participant base to achieve strategic tablet and online talent broaden the football objectives. identification family e.g.. youth, • Elite coaching social and females
NC NCF WILL LL NE NEED D TO O BALANCE LANCE INV NVESTMENT ESTMENT ACR CROSS SS THE KEY ST STRATEGIC EGIC CHOIC OICES Entertaining Winning Participating Leading Attendance & Fan Now Existing External relations Engagement Encouraging more Performance of NCF Better servicing of Growing relationships people to purchase teams at Gala Days and existing registered with external tickets to matches and State Championships participants stakeholders including engage with the (players, match officials, government, media, Newcastle Jets HAL coaches, volunteers) private providers and & WWL sponsors &/OR &/OR &/OR &/OR Broadcast Future Broaden Internal relations Promote attending more Development of elite Engaging beyond the More effective and Local football & viewing players through registered participant efficient relationships Australian football via investments in better base to broaden the with internal football TV, mobile, tablet and coaching, facilities, football family e.g.. stakeholders (e.g.. online scouting and talent youth, social and NNSWF, NCF, NUJ & identification. females Clubs)
NCF’S STRA RATEG TEGY Y WILL ILL ALSO SO PRI RIORITISE RITISE EXISTING STING PARTICIP RTICIPANT ANTS AND ND INT NTERN ERNAL AL RELA LATION IONS Entertaining Winning Participating Leading Attendance & Fan Now Existing External relations Engagement Encouraging more people Performance of NCF Better servicing of Growing relationships with to purchase tickets to teams at Gala Days and existing registered external stakeholders matches and engage with State Championships participants including government, the Newcastle Jets HAL (players, match officials, media, private providers & WWL coaches, volunteers) and sponsors &/OR &/OR &/OR &/OR Future Broaden Internal relations Broadcast Development of elite Promote attending more More effective and efficient players through Engaging beyond the Local football & viewing relationships with internal investments in better registered participant Australian football via football stakeholders coaching, facilities, base. TV, mobile, tablet and (e.g.. NNSWF, NCF, NUJ scouting and talent online & Clubs)) identification . First order priority Second order priority Third order priority
NCF F STRA RATEGIC EGIC PLA LAN 2016-20 2019 19 - VI VISION ION No North Coast st Football ball Vision: ion: “ To see Football in all its formats, recognised as the first choice in organised sport by local communities .”
NCF F STRA RATEGIC EGIC PLA LAN 2016-20 2019 19 - MIS ISSI SION ON No North th Coa oast st Foo ootba tball ll Mi Mission ion: “ We will provide organisation, communication and leadership in our competition delivery as well as strategic direction for all of its members and Clubs. Further, through quality and innovative services, we will drive the continuing growth and development of Football at all levels in our region .”
CONFIRMA NFIRMATION TION OF ALIGNM IGNMENT ENT TO NN NNSWF WF ST STRA RATEGIC TEGIC PLAN AN 2016-20 2019 19 - VALUES ES Values ues shape pe our ur be behaviour iour, , cul ulture ture and nd the way we do bu busine iness ss Stakeho holde lder-focused cused - We will hold an unwavering focus on what is important to our stakeholders and their football experience. Collaborat rativ ive - We will acknowledge and utilise our members’ and stakeholders’ expertise and the efficiencies of effective collaboration. Innovativ ative - We are a ‘can do’ organisation which embraces change and innovation for the benefit of our stakeholders and the sport. Transpa sparent rent - We will listen to our members and stakeholders and communicate in an effective, transparent and respectful manner.
NC NCF ST STRA RATEGIC TEGIC FOCUS CUS 2016-20 2019 Participating and Leading emphasised Entertaining Winning Participating Leading 5% 15% 30% 50%
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