SLIDE 1
Nicky Hayward-Wright cc2015 v1.0
Craft a compelling story that engages
Establish the context (why) then address the what and how
Identify and tell your audience why they should care/listen
Identify what’s in it for them
Keep it simple
If it’s complex make it simple
> Listen to: Talk nerdy to me - TedTalk (4:37mins) by Melissa Marshall
Have a plan
- 1. Brainstorm ideas
- 2. Outline main points
- 3. Create structure
- a. Start – have a bold and unique cover slide
- b. Middle – sell the benefits, solve the problem…
- c. End – recap and call to action
- 4. Fill in detail
- 5. Storyboard slides
- 6. Design slide deck
- 7. Rehearse