NE NEW BU BUCKLAND http http://ne newb wbuc uckla kland - - PowerPoint PPT Presentation
NE NEW BU BUCKLAND http http://ne newb wbuc uckla kland - - PowerPoint PPT Presentation
NE NEW BU BUCKLAND NE NEW BU BUCKLAND http http://ne newb wbuc uckla kland nd.com NE NEW BU NE NEW BU BUCKLAND BUCKLAND Trade in Financial Services and ICT Financi cial S Servi vice ces IC ICT EXPORTS ( m) 2007 2008
NE NEW BU BUCKLAND NE NEW BU BUCKLAND
EXPORTS (€m) 2007 2008 2009 2010 2011 2012 EXPORTS (€m) 2007 2008 2009 2010 2011 2012 Poland 39 47 39 95 100 87 Poland 149 228 195 152 379 496 Malta 24 42 35 46 42 53 Slovakia 29 16 128 146 237 245 Cyprus 258 116 175 131 79 48 Hungary 77 108 120 132 147 122 Hungary 28 17 19 27 33 20 Czech Republic 58 54 33 33 116 115 Estonia 4 6 5 6 7 8 Estonia 4 9 10 10 12 25 Czech Republic 5 10 10 10 11 7 Latvia 9 9 7 8 8 22 Slovakia 34 6 1 6 2 4 Cyprus 60 37 5 7 13 10 Slovenia 7 3 3 5 5 1 Slovenia 11 10 12 11 10 8 Lithuania 2 2 8 2 2 1 Malta 7 8 7 6 6 7 Latvia Lithuania 1 2 2 2 3 4 IMPORTS (€m) 2007 2008 2009 2010 2011 2012 IMPORTS (€m) 2007 2008 2009 2010 2011 2012 Poland 50 78 116 111 93 146 Poland 202 202 190 229 290 316 Hungary 41 23 19 36 37 28 Hungary 145 124 84 84 102 114 Cyprus 18 13 16 12 19 21 Czech Republic 126 97 84 100 96 95 Slovenia 19 4 4 5 13 11 Slovakia 31 44 63 48 58 50 Malta 22 15 24 15 14 9 Slovenia 13 21 21 28 25 23 Slovakia 24 36 27 11 15 7 Estonia 13 16 18 13 22 19 Czech Republic 62 31 15 6 7 6 Latvia 9 11 9 11 10 11 Estonia 5 3 2 2 2 4 Cyprus 22 13 8 14 8 10 Latvia 1 1 1 1 Lithuania 4 4 4 14 7 4 Lithuania 1 3 7 4 1 Malta 6 6 9 3 3 3
Financi cial S Servi vice ces IC ICT
Trade in Financial Services and ICT
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5 10 15 20 25 30 1 2 3 4 5 6 7 8 9 2007 2008 2009 2010 2011 2012 ICT ( (€m) m) Financi cial S Servi vice ces ( (€m) m) Estonia to UK Fin Services UK to Estonia Fin Services Estonia to UK ICT UK to Estonia ICT
Trade between Estonia and the UK
NE NEW BU BUCKLAND NE NEW BU BUCKLAND
Convergence
* World Bank 2012
5,000 10,000 15,000 20,000 25,000 30,000 35,000 40,000 45,000 50,000 C y p r u s S l
- v
e n i a M a l t a C z e c h R e p u b l i c S l
- v
a k i a E s t
- n
i a L i t h u a n i a L a t v i a P
- l
a n d H u n g a r y F i n l a n d G e r m a n y F r a n c e U n i t e d K i n g d
- m
S p a i n R u s s i a U k r a i n e
GDP p per C Capita ( ($ No Nomi minal)*
NE NEW BU BUCKLAND NE NEW BU BUCKLAND
Convergence
* World Bank 2012
5000 10000 15000 20000 25000 30000 35000 40000 45000 1990 1991 1992 1993 1994 1995 1996 1997 1998 1999 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012
GDP p per C Capita G Growth ( ($ No Nomi minal)*
Estonia Lithuania Latvia European Union High income: OECD
NE NEW BU BUCKLAND NE NEW BU BUCKLAND
Convergence
* World Bank 2012
10000 20000 30000 40000 50000 60000 70000 80000
1990 1991 1992 1993 1994 1995 1996 1997 1998 1999 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012
GDP p per C Capita G Growth ( ($ No Nomi minal)*
Estonia Lithuania Latvia European Union High income: OECD
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Output
Physical Capital Labor Human Capital Total Factor Productivity
Business and Economic growth through improving knowledge, skills & technology
Output, Productivity and Growth
Marginal product
- f capital declines
Labor is capped and tends to decline
NE NEW BU BUCKLAND NE NEW BU BUCKLAND
Innovation, technology skills and agility Banking knowledge and experience
Increased productivity Enhanced solutions Better business
Collaboration
Consulting services Banking resources Lawyers Regulatory experts Ops specialists Marketers Digital agencies Technologists Banking resources Regulatory experts Ops specialists
NE NEW BU BUCKLAND NE NEW BU BUCKLAND
Practicalities and Trends
Show y your b brands, n not “ “show brands” “Cult o
- f M
Me” Show me what you do for me, don’t just show me what you do Consume mer c cyn ynici cism m Content t to co context Information has to be meaningful Persistence ce a and P Patience ce Long sales cycles in banking Lo Loya yalty l y losses Removal of loyalty barriers– Consumers want the best service Hu Huma manisation o
- f b
business Customers want relationships and a personality – local presence is key Design I Intelligence ce All customer touchpoints have to convey the essence of the brand Eco cosys ystems ms/Commu mmunities Trust, credibility and momentum in collaboration People l like me me Cross cultural training and sensitivity Sensitive ve o
- r I
Insensitive ve? Awareness of target market focus on price Experience ce t the e expect ctation Set achievable expectations for customer advocacy
NE NEW BU BUCKLAND NE NEW BU BUCKLAND
Multi-dimensional relationships
Decide ¡ Compare ¡ Research ¡ Search ¡ Discover ¡ PURCHASE ¡ Friend ¡ Advocate ¡ Trust ¡ Use ¡ Get ¡Help ¡ Share ¡ Personalise ¡
Web ¡ Website ¡ Mobile ¡ Direct ¡ Call ¡Centre ¡ Social ¡