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More startups & SMEs More jobs & value created Prosperity - - PowerPoint PPT Presentation
More startups & SMEs More jobs & value created Prosperity - - PowerPoint PPT Presentation
Our mission To improve our world by empowering entrepreneurship More startups & SMEs More jobs & value created Prosperity & better future How? By integrating #crowdfunding in the startups and SME financing ecosystem. 2 How? By
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How?
By involving crowds in the startups and SME financing ecosystem Banks Business Angels
Crowdfunding
Venture Funds Crowd Investing – equity Crowd Lending – debt Start-ups SME
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Uniqueness?
The best of both worlds, venture capital & crowdfunding Co-investment principles Invest alongside professionals… Structure of investment Crowd = 1 single investor Fundraising from 50K€ up to +1m€ F.S.M.A Prospectus or Memorandum
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Investors Crowd
MyMicroInvest S.A.
Start-ups/SMEs
Equity Invest in SMEs’ equity Equity-linked notes (investment specific) Manager
MyMicroInvest Finance S.A.
Subscribe to securities issued by MMiF
Structuring
A simple shareholder structure for the company
- r Loan
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How does it work?
Crowd and professionals working hand in hand for better investments
Co-selection Co-investment Follow-up Exit
Sanity Check Prospectus Validation
- f concept
Negotiation of terms and conditions Crowd = 1 investor Follow-up Promotion Optimisation
- f exit
Same conditions
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Figures
More than 5m€ invested since launch in September 2012
TOP 5 EU crowdfunding platform for startups
6m€ invested
26 transactions
23funded & 3 not funded
The only platform with FSMA Prospectus
Sept 2012 & Dec 2013
+20,000 members
From +200 countries
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Why doing crowdfunding for companies?
Your crowd is like the 12th man for a football team, it makes the difference
Crowdfunding Money Marketing!!
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Cases
The magic of crowdfunding happens after the fundraising!
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Who are the MyMicroCompanies?
Great companies with a real crowdfunding ambition Fundraising > 250k€ Of which min 50k€ from crowdfunding BtoC and BtoB – all sectors excluded drugs, etc. As long as the product or service can be explained to the crowd Legal sanity check The company provides all its legal documentation to Mmi Team Motivation Entrepreneur should understand the importance of marketing of its campaign Company information The company must be able to provide the information needed to write the prospectus
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Who are the MyMicroInvestors?
3 types of investors: Jules, Patrick & José
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The crowdfunding logic?
Heart brings people on the company page, brain makes people investing more What makes people moving and investing What makes people investing… more 1st The story 2nd The rational
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Contact: gui@mymicroinvest.com +32 477 53 72 68
Thank you for your attention
MyMicroInvest it’s 20,000 members and more than 5,000,000 € invested in +20 startups since September 2012.