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Dec 18, 2022 •409 likes •1.09k views

Looking across the voter experience how design, usability, and accessibility shape voters paths through elections Dana Chisnell Center for Civic Design Presidential Commission on Election Administration September 4, 2013 Clear process

  1. Looking across the voter experience how design, usability, and accessibility shape voters’ paths through elections Dana Chisnell Center for Civic Design Presidential Commission on Election Administration September 4, 2013

  3. Clear process Efficient, effective poll workers Usability and accessibility

  4. Clear, verifiable results

  5. A margin of victory that is larger than the number of residual votes

  6. Carrying out voter intent.

  7. Cast as intended

  8. Cast as intended, counted as cast.

  9. 41 participants geographically diverse looked for answers on their county’s website

  10. Most-asked questions

  11. Most-asked questions 1. What’s on the ballot? 2. Can I vote absentee? 3. Can I vote early? 4. Where do I vote? 5. Who’s in office now? 6. Do I need ID? 7. What’s the deadline for registering? 8. How do I vote?

  12. 100+ hours in polling places

  13. Preparing to vote

  14. How do I vote? What’s the deadline for registering? Do I need ID? Who’s in office now? Where do I vote? Preparing to vote Can I vote early? Can I vote absentee? What’s on the ballot? 100% 50% 0% 80%

  15. How do I vote? What’s the deadline for registering? Do I need ID? Who’s in office now? Where do I vote? Preparing to vote Can I vote early? Can I vote absentee? What’s on the ballot? 100% 50% 0% 80%

  16. How do I vote? What’s the deadline for registering? Do I need ID? Who’s in office now? Where do I vote? Preparing to vote Can I vote early? Can I vote absentee? What’s on the ballot? 60% 100% 50% 0% 80%

  17. How do I vote? What’s the deadline for registering? Do I need ID? Who’s in office now? Where do I vote? Preparing to vote Can I vote early? Can I vote absentee? 72% What’s on the ballot? 60% 100% 50% 0% 80%

  18. How do I vote? What’s the deadline for registering? Do I need ID? Who’s in office now? Where do I vote? Preparing to vote Can I vote early? 60% Can I vote absentee? 72% What’s on the ballot? 60% 100% 50% 0% 80%

  19. How do I vote? What’s the deadline for registering? Do I need ID? Who’s in office now? Where do I vote? Preparing to vote 65% Can I vote early? 60% Can I vote absentee? 72% What’s on the ballot? 60% 100% 50% 0% 80%

  20. How do I vote? What’s the deadline for registering? Do I need ID? Who’s in office now? 35% Where do I vote? Preparing to vote 65% Can I vote early? 60% Can I vote absentee? 72% What’s on the ballot? 60% 100% 50% 0% 80%

  21. How do I vote? What’s the deadline for registering? Do I need ID? 69% Who’s in office now? 35% Where do I vote? Preparing to vote 65% Can I vote early? 60% Can I vote absentee? 72% What’s on the ballot? 60% 100% 50% 0% 80%

  22. How do I vote? What’s the deadline for registering? 80% Do I need ID? 69% Who’s in office now? 35% Where do I vote? Preparing to vote 65% Can I vote early? 60% Can I vote absentee? 72% What’s on the ballot? 60% 100% 50% 0% 80%

  23. How do I vote? 12.5% What’s the deadline for registering? 80% Do I need ID? 69% Who’s in office now? 35% Where do I vote? Preparing to vote 65% Can I vote early? 60% Can I vote absentee? 72% What’s on the ballot? 60% 100% 50% 0% 80%

  24. How do I vote? 12.5% What’s the deadline for registering? 80% Do I need ID? 69% Who’s in office now? 35% Where do I vote? Preparing to vote 65% Can I vote early? 60% Can I vote absentee? 72% What’s on the ballot? 60% 100% 50% 0% 80%

  25. How do I vote? 12.5% What’s the deadline for registering? 80% Do I need ID? 69% Who’s in office now? 35% Where do I vote? Preparing to vote 65% Can I vote early? 60% Can I vote absentee? 72% What’s on the ballot? 60% 100% 50% 0% 80%

  26. How do I vote? 12.5% What’s the deadline for registering? 80% Do I need ID? 69% Who’s in office now? 35% Where do I vote? Preparing to vote 65% Can I vote early? 60% Can I vote absentee? 72% What’s on the ballot? 60% 100% 50% 0% 80%

  27. How do I vote? 12.5% What’s the deadline for registering? 80% Do I need ID? 69% Who’s in office now? 35% Where do I vote? Preparing to vote 65% Can I vote early? 60% Can I vote absentee? 72% What’s on the ballot? 60% 100% 50% 0% 80%

  28. How do I vote? 12.5% What’s the deadline for registering? 80% Do I need ID? 69% Who’s in office now? 35% Where do I vote? Preparing to vote 65% Can I vote early? 60% Can I vote absentee? 72% What’s on the ballot? 60% 100% 50% 0% 80%

  29. Voting at the polling place Good Bad

  30. Leave Get a sticker Cast the ballot Mark the ballot Voting at the polling place Get a ballot Check in Figure out where to go first Get in the queue Find polling within the building Get to the polling place Bad Good

  31. Voting at the polling place Good Bad

  32. Voting at the polling place Good Get to the polling place Bad

  33. Voting at the polling place Find polling within the building Get to the polling place Bad Good

  34. Voting at the polling place Get in the queue Find polling within the building Get to the polling place Bad Good

  35. Voting at the polling place Figure out where to go first Get in the queue Find polling within the building Get to the polling place Bad Good

  36. Voting at the polling place Figure out where to go first Get in the queue Find polling within the building Get to the polling place Bad Good

  37. Voting at the polling place Figure out where to go first Get in the queue Find polling within the building Get to the polling place Bad Good

  38. Voting at the polling place Check in Figure out where to go first Get in the queue Find polling within the building Get to the polling place Bad Good

  39. Voting at the polling place Get a ballot Check in Figure out where to go first Get in the queue Find polling within the building Get to the polling place Bad Good

  40. Mark the ballot Voting at the polling place Get a ballot Check in Figure out where to go first Get in the queue Find polling within the building Get to the polling place Bad Good

  41. Voting at the polling place Good Mark the ballot Bad

  42. Voting at the polling place Good Do I know about all this stuff? Mark the ballot Bad

  43. Voting at the polling place Good Do I know about all this stuff? Mark the ballot How do I mark my choices? Bad

  44. Voting at the polling place Good Do I know about all this stuff? Mark the ballot How do I mark my choices? Should I vote on everything? Bad

  45. Voting at the polling place Good Do I know about all this stuff? Mark the ballot How do I mark my choices? Should I vote on everything? What do I do if I don’t know anything about these judges? Bad

  46. Voting at the polling place Good Do I know about all this stuff? Mark the ballot How do I mark my choices? Should I vote on everything? What do I do if I don’t know anything about these judges? What if I get it wrong? Bad

  47. Voting at the polling place Good Do I know about all this stuff? Mark the ballot How do I mark my choices? Should I vote on everything? What do I do if I don’t know anything about these judges? What if I get it wrong? What is this Vote for 3? Bad

  48. Voting at the polling place Good Do I know about all this stuff? Mark the ballot How do I mark my choices? Should I vote on everything? What do I do if I don’t know anything about these judges? What if I get it wrong? What is this Vote for 3? Why didn’t they tell me there were more on the back? Bad

  49. Mark the ballot Voting at the polling place Get a ballot Check in Figure out where to go first Get in the queue Find polling within the building Get to the polling place Bad Good

  50. Cast the ballot Mark the ballot Voting at the polling place Get a ballot Check in Figure out where to go first Get in the queue Find polling within the building Get to the polling place Bad Good

  51. Get a sticker Cast the ballot Mark the ballot Voting at the polling place Get a ballot Check in Figure out where to go first Get in the queue Find polling within the building Get to the polling place Bad Good

  52. Leave Get a sticker Cast the ballot Mark the ballot Voting at the polling place Get a ballot Check in Figure out where to go first Get in the queue Find polling within the building Get to the polling place Bad Good

  53. Leave Get a sticker Cast the ballot Mark the ballot Voting at the polling place Get a ballot Check in Figure out where to go first Get in the queue Find polling within the building Get to the polling place Bad Good

  54. Leave Get a sticker Cast the ballot Mark the ballot Voting at the polling place Get a ballot Check in Figure out where to go first Get in the queue Find polling within the building Get to the polling place Bad Good

  55. Leave Get a sticker Cast the ballot Mark the ballot Voting at the polling place Get a ballot Check in Figure out where to go first Get in the queue Find polling within the building Get to the polling place Bad Good

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