LOCK YOU LOCK YOUR MEDS R MEDS NATIONALCAMPAIGN NationalAd - - PowerPoint PPT Presentation

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LOCK YOU LOCK YOUR MEDS R MEDS NATIONALCAMPAIGN NationalAd - - PowerPoint PPT Presentation

Ifwemakepeopleaware, theywontshare. LOCK YOU LOCK YOUR MEDS R MEDS NATIONALCAMPAIGN NationalAd Campaign 1 NO. TARGETAUDIENCE: Adults,2080 Creative He gets his


slide-1
SLIDE 1

If
we
make
people
aware,
 they
won’t
share.


LOCK YOU LOCK YOUR MEDS R MEDS

NATIONAL
CAMPAIGN


™


slide-2
SLIDE 2
slide-3
SLIDE 3

National
Ad

 Campaign
 NO.


TARGET
AUDIENCE:


Adults,
20‐80


1


slide-4
SLIDE 4

He gets his music online. His t-shirts at the mall. And his drugs from his mom’s purse.

70% of children who abuse prescription drugs get them from family or friends. Prevent your children from abusing your own prescription medication by securing your meds in places your child cannot access.

BE AWARE. DON’T SHARE.

For more info, go to www.lockyourmeds.org

She gets her hair from her mom. Her eyes from her dad. And her drugs from her grandma’s medicine cabinet.

70% of children who abuse prescription drugs get them from family or friends. Prevent your children from abusing your own medication by securing your meds in places your child cannot access. BE AWARE. DON’T SHARE. For more information, go to www.lockyourmeds.org.

She gets her hair from her mom. Her eyes from her dad. And her drugs from her grandma’s medicine cabinet.

70% of children who abuse prescription drugs get them from family or friends. Prevent your children from abusing your own medication by securing your meds in places your child cannot access. BE AWARE. DON’T SHARE. For more information, go to www.lockyourmeds.org.

She gets her hair from her mom. Her eyes from her dad. And her drugs from her grandma’s medicine cabinet.

70% of children who abuse prescription drugs get them from family or friends. Prevent your children from abusing your own medication by securing your meds in places your child cannot access. BE AWARE. DON’T SHARE. For more information, go to www.lockyourmeds.org.

He gets his music online. His t-shirts at the mall. And his drugs from his mom’s purse.

70% of children who abuse prescription drugs get them from family or friends. Prevent your children from abusing your own prescription medication by securing your meds in places your child cannot access. BE AWARE. DON’T SHARE. For more info, go to www.lockyourmeds.org

He gets his music online. His t-shirts at the mall. And his drugs from his mom’s purse.

70% of children who abuse prescription drugs get them from family or friends. Prevent your children from abusing your own prescription medication by securing your meds in places your child cannot access. BE AWARE. DON’T SHARE. For more info, go to www.lockyourmeds.org

He gets his music online. His t-shirts at the mall. And his drugs from his mom’s purse.

70% of children who abuse prescription drugs get them from family or friends. Prevent your children from abusing your own prescription medication by securing your meds in places your child cannot access. BE AWARE. DON’T SHARE. For more info, go to www.lockyourmeds.org

Creative


slide-5
SLIDE 5

Ad
Placement


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SLIDE 6

70%


  • f
people
over
12


who
abuse
 prescription
drugs
 get
them
from
 friends
and

 family.
 They
think
these
 drugs
are
“safe.”
 But
in
the
wrong
 hands,
they’re
not.


slide-7
SLIDE 7

4000


More
than
 children
and
 young
adults
begin
 experimenting
with
 prescription
and


  • ver‐the‐counter


drugs
every
day.


slide-8
SLIDE 8
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SLIDE 9

WHAT
CAN
WE
DO?


AWAKEN


the
sleeping
giant:
 Inform
the
innocent
 people
who
 unwittingly
share
 their
drugs.


slide-10
SLIDE 10

Remove


the
blindfold.


Open


their
eyes.


Knowledge


is
power.


™


slide-11
SLIDE 11

We
have
created
 the
most
powerful
weapon:


communication.


Help
us
get
the
word
out.
 We’ll
help
you
get
your
word
out.


slide-12
SLIDE 12

If
we
make
them


aware,


they
won’t


share.


Here’s
how
you
can


help.